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Communications specialist vs media specialist

The differences between communications specialists and media specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a communications specialist and a media specialist. Additionally, a communications specialist has an average salary of $51,023, which is higher than the $50,832 average annual salary of a media specialist.

The top three skills for a communications specialist include customer service, powerpoint and patients. The most important skills for a media specialist are digital marketing, video production, and customer service.

Communications specialist vs media specialist overview

Communications SpecialistMedia Specialist
Yearly salary$51,023$50,832
Hourly rate$24.53$24.44
Growth rate8%8%
Number of jobs42,81939,401
Job satisfaction--
Most common degreeBachelor's Degree, 64%Bachelor's Degree, 70%
Average age4242
Years of experience44

What does a communications specialist do?

A communications specialist takes charge of addressing the public by coming up with various strategic campaigns, newsletters, public correspondence, press releases, and advertisements. Their primary role focuses on promoting, shaping, and enhancing a brand's image through public relations. Furthermore, a communications specialist is responsible for handling any complaints or issues, devising and conducting damage control to resolve bad publicity should there be any. It is also essential for a communications specialist to adhere to the company's policies and regulations at all times.

What does a media specialist do?

Media specialists are individuals who establish and administer content on various social media platforms. The job involves monitoring site metrics, overseeing creative design, and responding to reader comments. Specialists offer advice to administrators and teachers on the use of non-print social media. They work for huge enterprises with multimedia departments, new media departments, and in-house websites. The skills the job requires include trend awareness, social media ads, community management, strong visual aesthetic, and understanding SEO.

Communications specialist vs media specialist salary

Communications specialists and media specialists have different pay scales, as shown below.

Communications SpecialistMedia Specialist
Average salary$51,023$50,832
Salary rangeBetween $36,000 And $71,000Between $35,000 And $73,000
Highest paying CityWashington, DCWashington, DC
Highest paying stateNew JerseyNew Jersey
Best paying companyGoogleBP America Inc
Best paying industryTechnologyProfessional

Differences between communications specialist and media specialist education

There are a few differences between a communications specialist and a media specialist in terms of educational background:

Communications SpecialistMedia Specialist
Most common degreeBachelor's Degree, 64%Bachelor's Degree, 70%
Most common majorCommunicationCommunication
Most common collegeStanford UniversityStanford University

Communications specialist vs media specialist demographics

Here are the differences between communications specialists' and media specialists' demographics:

Communications SpecialistMedia Specialist
Average age4242
Gender ratioMale, 42.9% Female, 57.1%Male, 52.9% Female, 47.1%
Race ratioBlack or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.1% American Indian and Alaska Native, 0.6%Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.5% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between communications specialist and media specialist duties and responsibilities

Communications specialist example responsibilities.

  • Manage all client data and meeting history in Salesforce.
  • Provision, manage PRI-ISDN and IP installation of AARP state offices for AARP video systems.
  • Manage course syllabi, scientific abstracts, reprints and course development according to all ACCME and FDA guidelines.
  • Manage CRM database and develop key communication items such as email blasts, brochures, flyers, and bulletins.
  • Manage website: regularly update content, implement SEO and monitor website activity.
  • Manage and update written communications on organization's Facebook page and other social media outlets
  • Show more

Media specialist example responsibilities.

  • Develop fresh leads to connect with by utilizing LinkedIn connections and resources.
  • Manage content for and development of the museum's Drupal website, cartermuseum.org.
  • Manage teams for film, video, animation, & multimedia creation of any kind.
  • Assign to work as a media associate at Starcom managing a portion of the Kellogg's account.
  • Develop and manage proprietary PPC support material.
  • Participate in brainstorming sessions, proofread and edit marketing materials, manage magazine inventory.
  • Show more

Communications specialist vs media specialist skills

Common communications specialist skills
  • Customer Service, 9%
  • PowerPoint, 6%
  • Patients, 6%
  • Web Content, 6%
  • Project Management, 6%
  • Press Releases, 5%
Common media specialist skills
  • Digital Marketing, 14%
  • Video Production, 7%
  • Customer Service, 5%
  • Web Content, 5%
  • Google Analytics, 4%
  • Google Adwords, 3%

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