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Top Communications Specialist Skills

One of the most important hard skills a communication specialist can possess is experience managing and overseeing a company website, because web content and other web assets are some of the most important facets of marketing for many companies. It's also important for communication specialists to have the hard skill of customer relationship management (CRM).

When it comes to soft skills, communication specialists should have strong communication skills above all else. Communication specialists need to manage social media profiles on sites like twitter and instagram, so social media literacy skills are also crucial.

Below we've compiled a list of the most important skills for a communications specialist. We ranked the top skills based on the percentage of communications specialist resumes they appeared on. For example, 10.0% of communications specialist resumes contained communication as a skill. Let's find out what skills a communications specialist actually needs in order to be successful in the workplace.

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The six most common skills found on Communications Specialist resumes in 2020. Read below to see the full list.

1. Communication

high Demand

Communication is the ability to express one's ideas and thoughts to other people using expressions, words, or actions. Communication is to receive or send any kind of information. People need to be able to communicate and convey their message to the customers to run a successful business.

Here's how Communication is used in Communications Specialist jobs:
  • Created internal branding/marketing communications materials and utilized intranet communication to promote organizational-wide initiatives.
  • Managed executive communication and presentation development.
  • Provided data processing and communication services including but not limited to; monitored and maintained input and output of military operations.
  • Designed and executed leading edge telecommunication solutions at competitive costs to optimize communication performance for a diverse client base.
  • Worked individually and collaboratively: * Created, produced and evaluated communication initiatives, marketing strategies and informational/educational materials.
  • Helped manage the utility s public relations efforts through effective communication with project managers and senior executive leaders.
  • Designed, established, and implemented a communication standard operation procedures that was adopted as the company standard.
  • Provided guidance to the chief information officer on appropriate communication strategies and tactics relevant to his communications goals.
  • Manage information and communication flow regarding initiations with the division administrator, administration, and others.
  • Prescribed high and low-tech communication systems, petitioned Medicaid for voice-output devices, programmed vocabulary.
  • Developed materials for the Cooperative's intranet and other methods of electronic communication with employees.
  • Provide efficient and valuable communication solutions to businesses that enhance their overall image and productiveness.
  • Reported participant communication activity for all programs conducted and ensured that appropriate fees were assessed.
  • Provided communication consulting services to department and division management and influenced decisions for communications strategies.
  • Coordinated communication links between various Patriot missile defense systems via use of integrated communications equipment.
  • Maintained and updated benefit materials, policies and procedures manuals, and internal communication.
  • Joined a newly created team focused on creating a process for improved store-facing communication.
  • Collaborated with Media Relations Managers and the Division Director on external Nokia communication initiatives.
  • Conducted performance checks on satellite communication equipment to include start-ups and reporting any failures.
  • Served as a resource in developing solutions to improve communication networks while reducing downtime.

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2. Procedures

high Demand

Procedures are the established ways to perform a certain task. It is like an action plan for a team to perform their duties. It's like a map that can save one from being confused or roaming about while attempting to achieve a goal. When an organization uses procedures, it promotes positive practices and sets a good precedent

Here's how Procedures is used in Communications Specialist jobs:
  • Developed and implemented City policies, procedures, and protocol designed to engage community input on various City programs and initiatives.
  • Lead team to develop, create, and implement security polices for supported servers including technical documentation and standard operating procedures.
  • Analyzed budget, coordinated schedules, and interpreted policies and procedures Created user documentation to assist in remote operation and troubleshooting.
  • Prepared written documents for senior leader signature and distributed to appropriate offices while using internal knowledge management and content management procedures.
  • Implemented pilot customer programs and developed key learning documentation for management on successful procedures and opportunities for change management.
  • Established policies and procedures for the development and implementation document control processes and provided expertise in controlled document management.
  • Recommended and currently developing a media kit as well as standard operating procedures for the various communications activities.
  • Build and maintain internal training procedures for operating equipment and proper care management for audiovisual elements and software.
  • Created and maintained departmental Communication Request Procedures to streamline processes and maximize workload proficiency within the department.
  • Supported internal department responsibilities for sample design and methodology testing by documenting procedures and performing data analysis.
  • Determined response requirements and relative priorities of situations, and dispatched units in accordance with established procedures.
  • Instructed four junior communications team members on proper installation and operation procedures for all tactical radio equipment.
  • Assist Partners is developing systems and identifying resources for implementing policies, procedures and program requirements.
  • Prioritized, managed, coordinated and documented, incidents and emergencies in accordance with established procedures.
  • Corresponded with attorneys, sales representatives, and customers regarding homeowners that were experiencing foreclosure procedures.
  • Worked independently within established procedures, including coordination and resolution of problems, protests or complaints.
  • Developed methods and procedures for Multi-Lingual Certification Program to encourage development of second language skills.
  • Determine priority and dispatch emergency units as necessary and in accordance with established procedures.
  • Developed and implemented improved policies and procedures, resulting in improved efficiency and productivity.
  • Established and maintained Standard Operating Procedures and guidelines relative to telecommunications equipment and services.

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3. Customer Service

high Demand

Customer service is the process of offering assistance to all the current and potential customers -- answering questions, fixing problems, and providing excellent service. The main goal of customer service is to build a strong relationship with the customers so that they keep coming back for more business.

Here's how Customer Service is used in Communications Specialist jobs:
  • Maintain relations with current clients, ensuring a high-level of customer service and providing education opportunities around new technology options.
  • Enhanced customer relationships, responded to and resolved customer concerns within a contact center team while exceeding customer service requirements.
  • Created weekly newsletters that captured critical sales information, customer service suggestions and significant company changes such as channel negotiations.
  • Conducted brainstorming sessions with account managers to expand on department-wide initiatives surrounding water, energy and customer service issues.
  • Improved customer service by monitoring and revamping content of internal website for easier navigation by customer service agents.
  • Managed International and domestic operations, customer service, outbound operations, hazardous material handling, and expedites.
  • Offered exceptional and efficient customer service via appointment scheduling and paging appropriate on-call doctors through phone/computer systems.
  • Required exceptional customer service skills to maintain composure and professionalism with hostile/frightened callers in stressful/rapidly changing situations.
  • Activated all transport team missions and performed inbound and outbound customer service communication utilizing complex telecommunication equipment.
  • Coordinated with other communication team members and corporate-level leadership to develop call-handling communications for Customer Service Representatives.
  • Restructured customer service program implementing new customer service techniques-efforts directly responsible for 35% customer satisfaction increase.
  • Handled busy 9-11 and business line communications while providing exemplary customer service and telephone crisis management.
  • Managed 120 employment networks and provided excellent customer service and individual outreach to increase program activity.
  • Conducted new-hire training and ensured superior customer service and sales excellence was delivered every day.
  • Increased customer service operation by resolving networking problems and assisting customers with modem configuration setup.
  • Assisted medical and non-medical staff with information and phone services while demonstrating superior customer service.
  • Monitored delivery and evaluated customer service through assessment of staff and customer satisfaction surveys.
  • Provide excellent customer service to every consumer by sharing their comments with upper management.
  • Administer customer service questionnaire for quality assurance and provide additional assistance when needed.
  • Provided excellent and energetic customer service to all internal and external clients.

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4. Web Content

high Demand

Here's how Web Content is used in Communications Specialist jobs:
  • Managed retail marketing collateral including retail packaging, in-store point of sale brochures/catalogs, direct/digital marketing campaigns and web content.
  • Work also involved updating and maintaining Web content and creating and contributing to public relations and marketing initiatives.
  • Researched, wrote and coordinated collateral materials, newsletter and web content; miscellaneous marketing communications projects.
  • Redesigned Web-based communications archive system to include usage of content management processes, naming schema and tracking.
  • Research and implementation of communications tools for content management, social media coordination, and team collaboration.
  • Managed, redesigned and updated multiple nonprofit organizations' web pages via content management systems.
  • Collaborated with subject matter experts to develop web content and implement site navigation enhancements.
  • Tracked system updates and version changes related to unified communications and content management systems.
  • Increase positive client interaction with timely website content management and essential communications projects.
  • Improved content management processes by establishing checkpoints, editorial plans and document repositories.
  • Performed website content management to maintain consistency across organization's digital channels.
  • Supported clients in their use and development of web-based content management applications.
  • Developed web content and formatted graphics consistent with corporate branding standards.
  • Shared responsibility for website content management and social media updates.
  • Collaborated on social media content management and design.
  • Administered content management system on a daily basis.
  • Improved content management and volunteer relations processes.
  • Developed organization's web content.
  • Maintained public sections of the organization's website through use of a content management system and direct editing of asp files.
  • Research, write, edit, and publish web content including custom digital graphics for inclusion in web banners and ads.

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5. Powerpoint

high Demand

Powerpoint is an application developed by Microsoft which allows users to create slides of important information to present. It is used mainly for school presentations and businesses. It is commonly used and regarded as the "gold standard" in the field of presentation applications.

Here's how Powerpoint is used in Communications Specialist jobs:
  • Produced PowerPoint Presentations used at corporate level including an HES presentation that combined presentations from 21 contributors.
  • Developed Self-Paced training using PowerPoint and Adobe Acrobat as well as various company proprietary software applications.
  • Created two well-received video style PowerPoint presentations celebrating our teams' major accomplishments and milestones.
  • Developed well-received logo and branding and PowerPoint presentation design for our internal Ford team.
  • Produced a weekly operations update assessment to brief the battalion commander using PowerPoint software.
  • Designed PowerPoint presentations Coordinated semi-annual team building seminars and designed new team building activities.
  • Developed PowerPoint presentations to effectively communicate key information to targeted audiences.
  • Prepared client-specific materials for each workshop including handouts and PowerPoint presentations.
  • Edited technical reports, PowerPoint presentations, and various communications materials.
  • Created the first informational bi-annual animated PowerPoint video for the organization.
  • Create PowerPoint presentations used for physician meetings and incident rate/CAPA analyses.
  • Prepared and delivered Marketing based PowerPoint presentations to 20 high net-worth.
  • Prepared targeted PowerPoint presentations and speaking points for numerous executives.
  • Edited confidential Board of Directors' documents and PowerPoint presentations.
  • Prepare speeches and PowerPoint presentations for various union representatives.
  • Developed office presentations using PowerPoint and maintained office functionality.
  • Prepared PowerPoint presentations for company meetings and other events.
  • Prepared PowerPoint presentations for physicians/staff and videotaped lectures.
  • Created PowerPoint presentations for brand management division chief.
  • Developed and instructed four-hour PowerPoint hands-on briefing.

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6. Press Releases

high Demand

Here's how Press Releases is used in Communications Specialist jobs:
  • Generated and distributed press releases, media messaging, published articles and website content for internal and external industry communication.
  • Disseminated command information to international, national, and industry media by way of press releases and secure telephone communication.
  • Managed production and revision of marketing materials including brochures, press releases, magazine advertisements, and company newsletter.
  • Drafted/distributed press releases, created/adapted communications content for global and local execution, and planned and managed press/launch events.
  • Developed press releases and strategically placed local and national media stories to increase awareness of Cincinnati attractions and events.
  • Created and distributed parent newsletter, press releases, and other public communication/publicity materials.
  • Coordinated interviews and news conferences and produced press releases highlighting department activities.
  • Disseminated all final copy of Press Releases and correspondence to designated audience.
  • Develop press releases and other communication materials for print and distribution.
  • Developed communications material including website content, press releases and brochures.
  • Generated press releases and media advisories for annual community events.
  • Developed press releases and social networking initiatives.
  • Write internal/external press releases and memorandums.
  • Write press releases, media alerts, and company information packets for media contacts as well as current and potential investors.
  • Worked independently to develop communication material, including but not limited to press releases, fact sheets, and media advisories.
  • Hosted global journalists during corporate events coordinated with Public Relations Group on press releases and arranged travel, accommodations & rentals.
  • Planned, wrote, prepared and reviewed press releases/articles to be used in Chamber publications comprising members and recent accomplishments.
  • Write press releases intended to accompany audit reports, and distribute to audited agency head and all forms of media.
  • Created and composed written materials including press releases, company bios, media alerts, and press kits for client.
  • Planned, developed and pitched press releases to local media channels (newspapers/magazines), achieving 90% press placement.

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7. Project Management

high Demand

Here's how Project Management is used in Communications Specialist jobs:
  • Job Responsibilities: Client outreach, acquisition and project management Establishes Project direction and carries design and communication efforts through implementation.
  • Project Management: Assisted in planning, developing, and executing marketing communication projects that support new customer prospecting and retention.
  • Provided comprehensive planning, project management & technical implementation of computer hardware & telecommunication solutions for major clients.
  • Supported the project management team with implementation strategy handbooks, physician education materials, and software validation documents.
  • Provided strategic direction and project management for redesign of company website driving positive Web traffic and increasing SEO.
  • Provided project-specific communications support to other departments, including strategy, project management and development of communications materials.
  • Provided leadership within department and company-wide across creative/communication function, including technology management and project management standards.
  • Collaborate with cross-functional teams to provide a wide range of project management and strategic communications consultative services.
  • Project management and extensive custom branding of software product line for promotional materials and sales collateral.
  • Project management experience in website development, which included some hands-on programming and website structuring experience.
  • Project Management: Developed and executed strategic communication plans, collaborating with a number of stakeholders.
  • Provided project management, internal communications and content development for new service and product launches.
  • Provided event planning, communication consultation, customer account management, and project management.
  • Project management from concept development to implementation for events and direct mail campaigns.
  • Project management and project controls duties with subcontractors on project design and implementation.
  • Provided project management for actuarial model integration functional areas and project governance team.
  • Monitored over 50 product pipeline initiatives weekly across engineering and project management teams.
  • Conduct project management activities including status reporting, scheduling, and deliverable tracking.
  • Developed project management schedules and worked with marketing and public relations firms.
  • Project Management: Systematically prepared and dispersed contracts to prospective students.

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8. Internal Communications

high Demand

Internal communications are communications that occur within a company or organization and are, normally, not meant for external visibility.

Here's how Internal Communications is used in Communications Specialist jobs:
  • Reorganized and restructured department SharePoint site, cultivated internal communications resources, planned and executed events and meetings, and ensured.
  • Collaborated with department and functional leadership teams, provided research, writing and overall coordination of internal communications and other projects.
  • Developed and administered a web-based annual communications survey to determine long-term communication needs and to benchmark the effectiveness of internal communications.
  • Developed copy for external and internal communications including print and electronic publications, website content, presentations and marketing materials.
  • Developed and managed internal communications from leadership - communicated via power point presentations, meeting materials, newsletters.
  • Developed communications strategy and internal communications materials launching the Williams Employee Advocacy Program impacting more than 6,700 employees.
  • Created and implemented internal communications strategies for key company initiatives such as CLS Global Employee Recognition Program.
  • Assist internal clients in writing, editing and distribution of Associate communications utilizing various internal communications vehicles.
  • Developed and managed internal communications strategies to effectively and consistently engage the 7000+ associates around the world.
  • Established consistent messaging through internal communications and publications that were disseminated to postal management and craft employees.
  • Managed several internal communications initiatives, including production of a DevTech newsletter and writing style guide.
  • Managed internal communications and product marketing plans and strategies for the global marketing and communications group.
  • Developed sensitive internal communications in highly confidential environment, working directly with senior- level administration.
  • Produced print, social and internal communications to drive increased employee engagement and strategic awareness.
  • Drafted internal communications and promotional materials for Quest Diagnostics' San Juan Capistrano Business Unit.
  • Provided employee communications support for strategic initiatives and projects led by HR and Internal Communications.
  • Authored and executed all internal communications for the Pediatric Department within the Biological Sciences Division.
  • Maximized marketing and internal communications to disseminate information to faculty, staff, and students.
  • Designed, wrote content, and coordinated production of internal communications, collateral materials.
  • Develop and maintain internal communications program using email, newsletter and system bulletin boards.

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What type of skills will young graduates need when they enter the workforce in the coming years?

Glendal Robinson Ph.D.

Professor of Communication, Southwestern Adventist University

Writing skills are needed whenever you're talking about communication. Also, (2) Quantitative and analytic abilities; (3) Social (people) skills; and (4) Digital media skills. Video skills to a lesser degree.Show more

9. Graphic Design

high Demand

Graphic design is the art of making visual content to communicate messages. Designers apply different page layout methods and visual hierarchy by using letters and pictures to meet the need of end-users. Most companies use graphic design to sell their product or services and to convey complicated information by using infographics.

Here's how Graphic Design is used in Communications Specialist jobs:
  • Managed graphic designers to direct the strategic design and production process for periodicals/publications, promotional/marketing materials, and annual reports.
  • Provided support for graphic design, editing and related functions in the preparation of publications and other production-related activities.
  • Leveraged graphic design and written communication skills to develop and deliver communications to diverse audiences across multiple channels.
  • Coordinated production and fulfillment of full-line product catalog, coordinated graphic design of quarterly newsletter to trade audiences.
  • Directed photo shoots and partnered with graphic designers to ensure visual elements complemented and enhanced communications.
  • Created original graphic designs for a variety of publications ranging from marketing materials to strategic plans.
  • Provided design inputs to external graphic design vendors for display advertising materials and print advertisements.
  • Collaborated with business development and graphic design teams to produce sales brochures and presentations.
  • Certified Graphic Designer and Multimedia Specialist, Coached and provided consulting to intranet authors.
  • Worked collaboratively with graphic designers, directing and approving placement of text and visuals.
  • Collaborate with graphic design manager to ensure even distribution of workloads.
  • Proofread, organized and fact-checked various hospital publications and graphic designs.
  • Project manager, graphic designer and editor for several publications.
  • Organized in-house print graphics capabilities and hired graphic designer.
  • Managed graphic designers and editorial calendars.
  • Managed graphic design, production and distribution processes to ensure that communications were appropriate, met deadline and stayed within budget.
  • Maintain the corporate editorial calendar and coordinate with staff in the timely submission of articles and graphic design to external publications.
  • Hired vendors and freelance graphic designers, communications firms, writers, and printers for assistance with web and print publications.
  • Provided graphic design skills to produce charts, maps, presentations, etc., which saved the company money and time.
  • Managed all facets of each publication, including writing, editing, graphic design and layout, distribution, and evaluation.

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10. Clearance

high Demand

Here's how Clearance is used in Communications Specialist jobs:
  • Hold Top Secret security clearance based on background investigation conducted by Department of the Navy Clearance Authorization Facility.
  • Acquired top-secret security clearance and technical skills to provide communication support for Coast Guard cutters and helicopters.
  • Gained a top-secret security clearance in order to provide services in a highly confidential environment.
  • Controlled classified data channels for multinational organization- Maintained secure routing of messages with security clearance
  • Maintained Top Secret security clearance and received all positive reviews during career.
  • Top level security clearance to transmit and record confidential and classified information.
  • Insure technical team presentation timeliness, quality, and information security clearance.
  • Handled and distributed classified material to individuals with appropriate security clearance.
  • Maintained a Top Secret Classified Security Clearance.
  • Obtained Department of Energy security clearance.
  • Received high level security clearance.
  • Possessed a top-secret security clearance.
  • Utilized the Aircraft and Personnel Automated Clearance System (APACS) to submit and monitor all country/theater clearance requests for approval.
  • Utilized Secret Security clearance to update and install the Navy's new messaging system for over 30 individual personal computers.
  • Utilize computer information systems to provide clearance checks on subjects, vehicles, and other property to field units.
  • Achieved rank of Sergeant with Top Secret clearance level * Responsible for preparation and transmission of confidential information.
  • Reviewed all Country Clearance Requests for content and format in accordance with the Foreign Clearance Guide regulations.
  • Maintained Top Secret-SBI security clearance and member of Personnel Reliability Program (PRP) throughout military career.
  • Obtained Top Secret and Special Intelligence clearance, the highest level security clearance the U.S. Government confers.
  • Patch phone calls to and from multiple users utilizing Security Clearance obtained for working with sensitive information.

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11. Photoshop

high Demand

Here's how Photoshop is used in Communications Specialist jobs:
  • Created in-house brochures, newsletters and other communications for co-op members using PageMaker and Photoshop.
  • Improved quality of amateur photography using Advanced Photoshop skills and contributed to photo library.
  • Downloaded and manipulated images using various versions of Adobe Photoshop.
  • Used FrameMaker 8, Acrobat Professional, Dreamweaver, InDesign, Illustrator, PhotoShop, CorelDraw, and Microsoft Office 2007.
  • Developed experience using Adobe Creative Suites, including Adobe Illustrator, Photoshop, In Design, and Roland's VersaWorks.
  • Work with Adobe Creative Suites (Illustrator, Photoshop) and Microsoft Office (Word, Excel, Outlook.)
  • Experience in portrait/studio photography; photographic copying, scanning and editing digital imagery using Adobe Creative Suite (Photoshop).
  • Created icons, buttons and logos for companies' websites, conferences and newsletters using Adobe Photoshop.
  • Edited photos and other graphic content through Photoshop to be displayed on the university's website.
  • Coordinated publicity and art, using InDesign, Illustrator and Photoshop, for special events.
  • Developed and configured graphical design; using Adobe InDesign, Illustrator, and Photoshop.
  • Utilized programs such as Photoshop to properly market the organization online and in print.
  • Program Proficiency: Adobe Creative Suite to include Photoshop, Bridge and In Design.
  • Create, edit and produce digital sales decks for celebrities using Adobe Photoshop.
  • Created and edited graphics for web pages and other promotional uses using Photoshop.
  • Mastered Macintosh and PC versions of Adobe Photoshop, InDesign, and PageMaker.
  • Designed fact sheets using Microsoft Publisher, InDesign, and Photoshop.
  • Fix any blemishes and edit out personal information via Photoshop.
  • Completed Adobe Photoshop and HTML boot camp training.
  • Create graphics and enhance photographs using Photoshop.

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12. Communication Strategies

high Demand

Here's how Communication Strategies is used in Communications Specialist jobs:
  • Team with Communications Director to develop internal/external communications plan and conduct market research and needs assessments to fuel government communication strategies.
  • Charged with creating, developing, and implementing communication strategies to generate awareness and interest in corporate and site-wide business proposals.
  • Advised executive and director level staff at non-profit organizations and businesses to develop and execute communication strategies and information campaigns.
  • Acted as a liaison between different business units when developing and implementing marketing and communication strategies across the organization.
  • Developed effective written communication strategies to alleviate service problems and address changes or improvements to shareholders and/or financial intermediaries.
  • Collaborate with executive leadership to craft communication strategies and develop new initiatives and concepts to promote the company brand.
  • Produce creative electronic communication strategies to promote membership of Minnesota's restaurant, lodging and resort & campground associations.
  • Tracked, evaluated and reported communications activities to Director of Communications to ensure effectiveness of communication strategies.
  • Developed and delivered communication strategies, plans and tools for merchandise divisions to drive headquarter business objectives.
  • Partnered with management consultants to execute and measure communication strategies that supported clients' business objectives.
  • Prepared proposals, reports, presentations and evaluations in support of investor education and communication strategies.
  • Helped with the development of communication strategies and campaigns and provided communications counsel to business units.
  • Calculate and compare effectiveness of communication strategies and diffusion of interest within a geographic-specific context.
  • Provided communication expertise to 22,000-member electric utility cooperative on communication strategies and message development.
  • Participated in communication advisory boards to network, learn and discuss new communication strategies.
  • Supervised creative development, planning, and implementation of sales and marketing communication strategies.
  • Developed and implemented employee and client communication strategies and programs to drive organizational effectiveness.
  • Partner with top leadership to define communication strategies for sales initiatives and department communications.
  • Developed and executed communication strategies in support of the Consulate General's diplomatic mission.
  • Develop and execute social media marketing and communication strategies for 35 regional hospitals.

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13. Sharepoint

high Demand

Here's how Sharepoint is used in Communications Specialist jobs:
  • Managed SharePoint and DiscoveryManaged small to medium projects and diverse administrative functions supporting products and services delivered by Mortgage Sales teams.
  • Maintained messaging and content SharePoint database to ensure regulatory compliance and retain record of project communications.
  • Developed and designed a system wide wiki in SharePoint to communicate records management policies and concepts.
  • Ensured all SharePoint user-group restrictions, permissions and quality control of existing documents were maintained.
  • Maintained numerous internal SharePoint collaboration sites to facilitate proper utilization and effective communication.
  • Managed global SharePoint environment including permissions and site content and creation.
  • Designed departmental SharePoint site and sub-sites using SharePoint and FrontPage.
  • Maintained department SharePoint site and approved submitted articles for publication.
  • Developed and maintained document libraries via a Company SharePoint site.
  • Conducted and managed international usability tests for SharePoint platform.
  • Managed the Strategic Communications Working Group SharePoint site.
  • Authored SharePoint Standard Operating Procedures and Best Practices.
  • Administered SharePoint site and document control program.
  • Maintained several content management systems, including three blogs, two SharePoint sites, and the internal and external USAID website.
  • Developed and tracked Web and communications metrics to report to senior IT management for SharePoint, Web and IT communications vehicles.
  • Trained multiple Associates on SharePoint 2010 allowing them to manage and take ownership of their own content within the system.
  • Used Microsoft SharePoint and Excel in order to organize, manage, and migrate important files and documents between libraries.
  • Redesigned and maintained corporate SharePoint site to provide better access to online training, documentation, and marketing materials.
  • Develop, implement, and provide end-user and administrator support for company intranet portal (SharePoint 2010 base).
  • Develop forms in InfoPath Designer 2010 to use in a Continuous Improvement Lean Sigma Tracker for their SharePoint site.

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14. Facebook

high Demand

Here's how Facebook is used in Communications Specialist jobs:
  • Utilized social media such as Twitter and Facebook to communicate events to local university.
  • Managed and updated written communications on organization's Facebook page and other social media outlets
  • Created an official company page on Facebook to facilitate interaction with metropolitan area.
  • Utilized Facebook to foster unique and personal relationships with students and surrounding community.
  • Increased Facebook impressions to 1,000/daily with supported social media initiatives for corporate accounts.
  • Created and maintained organization's social-media strategy through Facebook and Twitter.
  • Designed, implemented and managed all Facebook marketing campaigns.
  • Maintained social media profiles including Twitter and Facebook.
  • Co-managed official Twitter accounts and Facebook pages.
  • Monitor community on Facebook and Twitter.
  • Created and monitored Facebook advertisements.
  • Manage social media accounts including Twitter, LinkedIn, Google +, Facebook and blog as well as posting various content.
  • Aided in growing Go-Matic's social media presence on Facebook and Twitter by creating social media content to increase audience engagement.
  • Managed all aspects of social media (Facebook, Twitter, LinkedIn, and Google+) and public relations for clients.
  • Tracked and monitored online company mentions (complaints and praises) via social media (Twitter, Facebook, etc.)
  • Developed strategies, processes and copy for messaging on Facebook and Twitter sites which maximized integration of communications across all platforms.
  • Created multiple social media videos used on forward-facing Facebook / Twitter / blog platforms, increasing awareness of company's mission.
  • Managed, created, and produced content for various social media channels, including Facebook, Twitter, and Twitch.
  • Promoted NRC story daily with the use of social media channels, including Facebook, Twitter, and YouTube video.
  • Created original content for newsletters, five digital platforms, including two Twitter sites, two Facebook sites and LinkedIn.

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15. External Communications

average Demand

External communications refer to the exchange of information between the organization one is working with and another organization.

Here's how External Communications is used in Communications Specialist jobs:
  • Accomplished Communications Specialist tasked with the responsibility of assisting with the implementation of both internal and external communications programs and projects.
  • Manage the development and promotion of the organizations internal and external communication vehicles, including website, marketing materials, collateral.
  • Position involved creating a communications program from the ground up and growing a consistent company image through internal and external communications.
  • Developed internal/external communications for company publications creating news and feature articles, press releases, speeches, and photography.
  • Researched new external communications technologies to recommend for implementation at the Department of Energy's National Energy Technology Laboratory.
  • Facilitated all external communications such as Medicaid quality improvement new blasts and program announcements with approximately 300 hospitals state-wide.
  • Developed and executed strategic internal and external communications and marketing initiatives aligned with Boeing's international media relations plans.
  • Assisted Corporate and Local Communications Director in formulation of communications campaigns/strategies for external communications and other designated business programs.
  • Provided editorial and feature-based content for print and digital platforms, developed voice for internal and external communications.
  • Supported the organization s internal/external communications via digital newsletters, social media, printed materials, etc.
  • Collaborate with field representatives at the installation-level to guide and support their localized external communication efforts.
  • Coordinated distribution channels for external communications including using wire services, managing media lists and databases.
  • Coordinated internal and external communications including print and electronic campaigns, trade shows and marketing materials.
  • Maintained multiple field relationships with vendors and media professionals in order to enhance external communications.
  • Developed and executed internal and external communications in support of business objectives for 6,700 employees.
  • Managed internal and external communications, including website strategy, associate communications and media relations.
  • Provided communications and digital marketing recommendations for projects, proposals, and external communications.
  • Facilitated the overall internal/external communications activities set forth by BASF s Plant Science division.
  • Promoted by management as sole composer of copy for all internal and external communications.
  • Completed a range of responsibilities that encompassed: internal/external communication management and event coverage.

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16. Twitter

average Demand

Here's how Twitter is used in Communications Specialist jobs:
  • Managed Twitter feed and introduced live-tweeting for events.
  • Managed organizations Twitter account with 16,000+ followers.
  • Originated well-received blog and Twitter presence.
  • Managed the CDC's public image via social networking sites, which lead to a 200% increase in Twitter following.
  • Increased the number of followers on Twitter from 500 to nearly 4,000; obtained followers on the other platforms as well.
  • Create and expand social media content and impressions through Twitter (increased following by 57% in one month).
  • Increased product sales by initiating a social media marketing effort via Twitter and LinkedIn to engage a wider audience.
  • Introduced Twitter to the COE and worked to build the college's online presence via social media.
  • Developed and implemented strategic messages for Twitter designed to direct traffic to the organization's website.
  • Manage and create content for the Foundation's Twitter account; increased followers by 30 percent.
  • Developed content for the Foundation s Twitter handle; increased followers by 51 percent.
  • Partnered with social media team to generate buzz on current promotional offers via Twitter.
  • Drive use of Twitter and monitor industry conversations via social networks and news.
  • Launched the district's Twitter platform; responsible for maintaining ten accounts.
  • Managed county's social media accounts, which included doubling Twitter following.
  • Answer customer service questions as asked via Twitter and Face- book.
  • Increased social media engagement on Twitter from 700 to 1,000 followers.
  • Managed the College's Twitter account that reached nearly 2,000 followers.
  • Started Twitter feed and got 236 followers in 1 year.
  • Managed NDGOV twitter account for the State of North Dakota.

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What type of skills will young graduates need when they enter the workforce in the coming years?

Kevin Swift Ph.D.

Associate Professor, Methodist University

A mix of new and old will be essential. The conversation often turns to technology because companies large and small love recent graduates' skills naturally. Shooting and editing video is helpful in all parts of this field. Knowing as many software programs as possible, such as video editing, graphics, animation, and data analysis, is a huge help.
Often lost in the quest for learning technology is writing and speaking skills. Technical skills are essential, but hiring employees almost always say that writing and speaking skills are becoming a lost art in the digital world.
Want to set yourself apart? Work on your writing and speech skills.
Show more

top-skills
What skills help Communications Specialists find jobs?
Tell us what job you are looking for, we’ll show you what skills employers want. Get Started

Online Courses For Communications Specialists

One of the best ways to acquire the skills needed to be a communications specialist is to take an online course. We've identified some online courses from Udemy and Coursera that will help you advance in your career. Since communications specialists benefit from having skills like communication, procedures, and customer service, we found courses that will help you improve these skills.

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Winning Communication Skills for Telephone, Conference Calls
udemy
4.5
(1,482)

Improve Communication Skills - Use the Telephone Effectively! Avoid Phone Etiquette Blunders that Annoy...

Communication Fundamentals: How To Communicate Better
udemy
4.5
(17,426)

Become an Effective Communicator And Learn How to Get Your Message Across By Learning Communication Fundamentals...

Winning With Communication - Master Communication Skills
udemy
4.3
(324)

Communication Training Course - Develop True Communication Mastery!...

Communication Skills for Beginners
udemy
4.3
(2,847)

Start Building Your Communication Skills Now...

Communication Skills: Become A Superstar Communicator
udemy
4.3
(941)

Transform the quality of your relationships by maximising the impact of your verbal and non-verbal communication skills...

The Art of Communications - Become A Master Communicator
udemy
4.5
(2,046)

Communication skills training. Confidence. Public Speaking. Promotion. Body Language. Pay raise. Job interview. Speech...

Assertive Communication Skills Masterclass
udemy
4.5
(3,832)

Assertive Communication Skills for Business & Social Life. Speak Confidently. Set Boundaries. Difficult conversations...

Communication Skills every Manager should Master
udemy
4.3
(1,948)

Powerful Communication Techniques to better Delegate, Communicate Decisions, Change Resistance, Say No & Admit Mistakes...

Advanced Product Management: Leadership & Communication
udemy
4.5
(1,075)

Accelerate your Product Management career. Master communication, people management, & leadership...

Influence: Communication Skills for Management & Leadership
udemy
4.5
(2,814)

Leadership Communication Skills and People Skills for Persuasive Management Conversations and Influential Team Building...

Smart Tips: Communication
udemy
4.5
(7,734)

Communicate with impact, master presentation skills, give/receive effective feedback, and navigate tricky conversations...

The Complete Communication Skills Master Class for Life
udemy
4.4
(13,552)

Communication Skills for Persuasion, Assertiveness and All Business Communication Needs...

Communicating During Global Emergencies
coursera

In collaboration with the Rollins School of Public Health and the CDC's Division of Global Health Protection, Emergency Response, and Recovery Branch, this course introduces basic concepts and principles of communicating during a global crisis or emergency. It explores why communication during an emergency is different and the importance of adapting emergency messages to the needs of affected populations. Through sample scenarios, you will get the opportunity to identify information needs and de...

Persuasive Communication
ed2go

Persuasive Communication...

Mastering your own communication: The fundamentals
udemy
4.5
(2,309)

Giving you the fundamentals that will enable you to develop your own wonderful, unique and engaging communication style...

Communication Skills for Engineers
coursera

Build a toolkit of communication skills that will give you the knowledge and confidence to be an effective engineering leader. Engineers who want to advance in their profession need to be effective communicators. They need to clearly communicate complex ideas and technical project plans. They also need to be strong persuaders. Engineers who are good communicators get recognized by their supervisors and by their clients. In this three-course Specialization, you will practice designing and giving...

Mastering Effective Communication
udemy
4.6
(2,100)

How to make your conversations more meaningful, concise and mutually satisfying...

Community Engagement: Collaborating for Change
edX (Global)

Now more than ever, people are seeking ways to affect change in their communities — both locally and around the world. This course is for anyone — from novices to experienced practitioners — who wants to work more effectively with community members and organizations, including through, but not limited to: community-academic partnerships social change projects community service and learning education and work abroad traditional and community-based participatory research non-profit internships...

20 Most Common Skill For A Communications Specialist

Communication10%
Procedures8.7%
Customer Service7.5%
Web Content4.9%
Powerpoint4.9%
Press Releases4.6%
Project Management4.4%
Internal Communications3.4%

Typical Skill-Sets Required For A Communications Specialist

RankascdescSkillascdescPercentage of ResumesPercentageascdesc
1
1
Communication
Communication
10%
10%
2
2
Procedures
Procedures
8.7%
8.7%
3
3
Customer Service
Customer Service
7.5%
7.5%
4
4
Web Content
Web Content
4.9%
4.9%
5
5
Powerpoint
Powerpoint
4.9%
4.9%
6
6
Press Releases
Press Releases
4.6%
4.6%
7
7
Project Management
Project Management
4.4%
4.4%
8
8
Internal Communications
Internal Communications
3.4%
3.4%
9
9
Graphic Design
Graphic Design
2.8%
2.8%
10
10
Clearance
Clearance
2.5%
2.5%
11
11
Photoshop
Photoshop
2.5%
2.5%
12
12
Communication Strategies
Communication Strategies
2.3%
2.3%
13
13
Sharepoint
Sharepoint
2.3%
2.3%
14
14
Facebook
Facebook
2.3%
2.3%
15
15
External Communications
External Communications
2.2%
2.2%
16
16
Twitter
Twitter
2.1%
2.1%
17
17
Communication Plans
Communication Plans
1.9%
1.9%
18
18
Intranet
Intranet
1.9%
1.9%
19
19
EMS
EMS
1.8%
1.8%
20
20
HR
HR
1.7%
1.7%
21
21
Subject Matter Experts
Subject Matter Experts
1.5%
1.5%
22
22
Linkedin
Linkedin
1.5%
1.5%
23
23
Instagram
Instagram
1.3%
1.3%
24
24
Special Events
Special Events
1.2%
1.2%
25
25
External Audiences
External Audiences
1.2%
1.2%
26
26
Fact Sheets
Fact Sheets
1.2%
1.2%
27
27
Html
Html
1.1%
1.1%
28
28
Non-Emergency Calls
Non-Emergency Calls
1%
1%
29
29
Communication Materials
Communication Materials
0.9%
0.9%
30
30
Law Enforcement
Law Enforcement
0.9%
0.9%
31
31
General Public
General Public
0.9%
0.9%
32
32
CPR
CPR
0.9%
0.9%
33
33
Communications Support
Communications Support
0.8%
0.8%
34
34
Pertinent Information
Pertinent Information
0.8%
0.8%
35
35
CAD
CAD
0.8%
0.8%
36
36
Staff Members
Staff Members
0.8%
0.8%
37
37
Key Messages
Key Messages
0.8%
0.8%
38
38
Emergency
Emergency
0.7%
0.7%
39
39
Blog Posts
Blog Posts
0.7%
0.7%
40
40
Windows
Windows
0.7%
0.7%
41
41
SEO
SEO
0.6%
0.6%
42
42
Promotional Materials
Promotional Materials
0.6%
0.6%
43
43
High Volume
High Volume
0.6%
0.6%
44
44
Training Materials
Training Materials
0.6%
0.6%
45
45
Ncic
Ncic
0.5%
0.5%
46
46
Computer System
Computer System
0.5%
0.5%
47
47
Communications Equipment
Communications Equipment
0.5%
0.5%
48
48
Troubleshoot
Troubleshoot
0.5%
0.5%
49
49
CMS
CMS
0.5%
0.5%
50
50
Youtube
Youtube
0.5%
0.5%

17,823 Communications Specialist Jobs

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