Fundraisers typically need a bachelor’s degree and strong communication and organizational skills. Employers generally prefer candidates who have studied public relations, journalism, communications, English, or business.
Education
Fundraisers have a variety of academic backgrounds. However, some employers prefer candidates with bachelor’s degrees in public relations, journalism, communications, English, or business, but degrees in other subjects also may be acceptable.
Several schools offer master’s degree programs in philanthropic studies or fundraising. Requirements for entering these programs generally are based on work or volunteer experience at a nonprofit or grantmaking foundation. Students may take courses in annual campaigns, planned giving, major gifts, grant proposals, and marketing.
In addition to taking relevant coursework, students can gain experience by volunteering at local charities or participating in student-led organizations.
Other Experience
Internships and previous work experience are important in obtaining a paid position as a fundraiser. Many fundraising campaigns rely on volunteers having face-to-face or over-the-phone interaction with potential donors. It is important that the fundraiser who organizes the campaign have experience with this type of work.
Licenses, Certifications, and Registrations
Certification is voluntary, but fundraisers may obtain it to demonstrate a level of professional competency. CFRE International offers the Certified Fund Raising Executive designation for fundraisers. Candidates are required to have 5 years of work experience in fundraising, as well as 80 hours of continuing education through attendance at conferences and classroom instruction. To keep their certification valid, fundraisers must apply for renewal every 3 years.
Advancement
Fundraisers can advance to fundraising manager positions. However, some manager positions may require a master’s degree, in addition to years of work experience as a fundraiser.
Important Qualities
Communication skills. Fundraisers need strong communication skills to clearly explain the message and goals of their organization so that people will make donations.
Detail oriented. Fundraisers must be detail oriented because they deal with large volumes of data, including lists of people’s names and phone numbers, and must comply with state and federal regulations. Failing to do so may result in penalties.
Leadership. Many fundraisers manage large teams of volunteers and must be able to lead them without having the usual incentive of pay at their disposal.
Organizational skills. Fundraisers manage large campaigns and events. They must have strong planning and organizational skills in order to succeed.
