How to hire a community liaison

How to hire a community liaison, step by step

Here's a step-by-step community liaison hiring guide:

• Step 1: Identify your hiring needs
• Step 2: Create an ideal candidate profile
• Step 3: Make a budget
• Step 4: Write a community liaison job description
• Step 5: Post your job
• Step 6: Interview candidates
• Step 7: Send a job offer and onboard your new community liaison
• Step 8: Go through the hiring process checklist

What does a community liaison do?

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1. Identify your hiring needs

   The community liaison hiring process starts by determining what type of worker you actually need. Certain roles might require a full-time employee, whereas part-time workers or contractors can do others.

   Determine employee vs contractor status

   Is the person you're thinking of hiring a US citizen or green card holder?

   Yes

   No

   A community liaison's background is also an important factor in determining whether they'll be a good fit for the position. For example, community liaisons from different industries or fields will have radically different experiences and will bring different viewpoints to the role. You also need to consider the candidate's previous level of experience to make sure they'll be comfortable with the job's level of seniority.

   The following list breaks down different types of community liaisons and their corresponding salaries.

   Type of Community Liaison	Description	Hourly rate
   Community Liaison	Social and human service assistants provide client services, including support for families, in a wide variety of fields, such as psychology, rehabilitation, and social work. They assist other workers, such as social workers, and they help clients find benefits or community services.	$13-25
   Social Work Internship	Social work interns are students who chose to do their on-the-job training in the field of social work. They apply for an internship at social services facilities... Show more	$12-24
   Resource Coordinator	Resource Coordinators oversee the needs of the programs or projects of the organization. They may manage resources such as funds, in-kind donations, volunteers, or employees... Show more	$13-27

   Show more

2. Create an ideal candidate profile

   Common skills:

   • Patients
   • Customer Service
   • Home Health
   • Community Outreach
   • Patient Referrals
   • Community Resources
   • Rehabilitation
   • Mental Health
   • Community Organizations
   • Business Development
   • Community Agencies
   • Patient Care
   • Community Health
   • Community Events

   Check all skills

   Responsibilities:

   • Grow and manage existing relationships in assign territories with physicians, hospitals, skil nursing and rehabilitation facilities and assist livings.
   • Create a brochure with InDesign.
   • Create social media strategy: Facebook administrator, NYPL blog contributor
   • Provide nutrition, fitness and diabetes education to the community at large.
   • Construct online training courses in HTML using materials provide by instructional designers.
   • Design the web application screens for new systems using modeling tool like HTML.

   More community liaison duties

3. Make a budget

   Including a salary range in your community liaison job description is one of the best ways to attract top talent. A community liaison can vary based on:

   • Location. For example, community liaisons' average salary in mississippi is 45% less than in district of columbia.
   • Seniority. Entry-level community liaisons 46% less than senior-level community liaisons.
   • Certifications. A community liaison with certifications usually earns a higher salary.
   • Company. Working for an established firm or a new start-up company can make a big difference in a community liaison's salary.

   Average community liaison salary

   $39,899yearly

   $19.18 hourly rate

   ---

   Entry-level community liaison salary

   $29,000 yearly salary

   Updated December 16, 2025

   Average community liaison salary by state

   Rank	State	Avg. salary	Hourly rate
   1	District of Columbia	$51,637	$25
   2	Washington	$49,642	$24
   3	Illinois	$48,389	$23
   4	Minnesota	$47,241	$23
   5	New York	$46,969	$23
   6	North Carolina	$46,607	$22
   7	Maryland	$46,136	$22
   8	Massachusetts	$44,555	$21
   9	Oregon	$44,302	$21
   10	Nevada	$43,138	$21
   11	Michigan	$42,789	$21
   12	Pennsylvania	$42,441	$20
   13	Maine	$40,888	$20
   14	California	$40,631	$20
   15	Florida	$39,733	$19
   16	Indiana	$38,645	$19
   17	Colorado	$38,203	$18
   18	Ohio	$37,898	$18
   19	Missouri	$37,482	$18
   20	Texas	$37,164	$18

   Average community liaison salary by company

   Company

   Rank	Company	Average salary	Hourly rate	Job openings
   1	BlackRock	$72,318	$34.77
   2	City of Baltimore	$57,098	$27.45	3
   3	Gilead Sciences	$57,027	$27.42	9
   4	Shriners Hospitals for Children	$55,495	$26.68	16
   5	Baptist Health Home Care	$53,636	$25.79	2
   6	Johnson & Johnson	$53,271	$25.61	51
   7	Hospice & Palliative Care Charlotte Region	$51,699	$24.86
   8	Comfort Care Hospice	$49,769	$23.93
   9	Hearland Hospice	$49,607	$23.85	4
   10	Samaritan Hospital	$49,324	$23.71
   11	Ohio's Hospice	$48,741	$23.43	5
   12	Hospice Care Plus	$48,365	$23.25
   13	Good Shepherd Hospice	$48,214	$23.18	3
   14	Erlanger Health System	$47,053	$22.62	3
   15	Infinity	$46,889	$22.54
   16	Tarzana Treatment Centers	$46,377	$22.30	11
   17	The Health Plan	$46,353	$22.29
   18	Save the Children US	$45,716	$21.98	1
   19	Township High School District 113	$45,630	$21.94
   20	Peoples Health	$45,538	$21.89	4

4. Writing a community liaison job description

   A community liaison job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. Below, you can find an example of a community liaison job description:

   Community liaison job description example

   The Community Liaison Director (CLD) develops and implements the strategic community education plan. Coordinates programs for new and existing hospital services to the community. Conducts educational research to determine the need of new services and provides administration with summaries and recommendations pertaining to these evaluations. Coordinates the production and placement of advertisements and evaluates market reactions to advertising programs and marketing campaigns. Supervises Community Education Liaisons. All duties to be done in accordance with Joint Commission, Federal and State regulations, Oceans', policies and procedures and Performance Improvement Standards.
   Essential Functions:
   
   Builds relationships with community professionals to generate referrals to Adolescent, Adult and/or Geriatric Psychiatry Unit Program.
   Performs mobile assessments.
   Makes 1:1 contacts with community professionals.
   Maintains involvement in community service organizations.
   Initiates strategies to generate referrals to Adult and/or Geriatric Psychiatry Unit and educates health care facilities and members in the community and rural areas.
   Generates feedback from customers to determine needs in the community.
   Promotes specialty clinics in the community to highlight Adult and/or Geriatric Psychiatry Unit's program and services.
   Assists the Regional Director in the planning and implementation of education strategies.
   Analyzes marketing data to develop strategies.
   Reports to team members information affecting community education efforts.
   
   Requirements
   
   Graduate of an accredited College or university with a bachelor's degree in either marketing, mass communications, business administration or equivalent experience. Minimum of two (2) years experience in marketing or advertising, preferably in a medical or hospital environment.
   
   Knowledge of hospital operations and psychiatric programs preferred. Strict adherence to all corporate compliance policies; which includes code of conduct and code of ethics. Passes age/disability/cultural sensitivity skills test, probationary and annual monitor. Demonstrates knowledge of growth and development. Communicates in age/disability/culturally sensitive manner to patients, patient's families and referral sources. Must successfully complete CPR certification and an Oceans approved behavioral health de-escalation program.
   
   Subject to many interruptions. Occasional pressure due to multiple calls and inquiries. This position can be high paced and stressful; must be able to cope mentally and physically to atmosphere. This person might sometimes experience disagreeable odors, sights and/or unpredictable patient behavior. Work requires spending approximately 80% of time traveling and working in the field.

   Copy this example

   

5. Post your job

   To find community liaisons for your business, try out a few different recruiting strategies:

   • Consider internal talent. One of the most important talent pools for any company is its current employees.
   • Ask for referrals. Reach out to friends, family members, and your current work to ask if they know any community liaisons they would recommend.
   • Recruit at local colleges. Attend job fairs at local colleges to recruit entry-level community liaisons with the right educational background.
   • Social media platforms. LinkedIn, Facebook, and Twitter have more than 3.5 billion users, and they're a great place for company branding and reaching potential job candidates.

   Post your job online:

   • Post your community liaison job on Zippia to find and recruit community liaison candidates who meet your exact specifications.
   • Use field-specific websites.
   • Post a job on free websites.

6. Interview candidates

   During your first interview to recruit community liaisons, engage with candidates to learn about their interest in the role and experience in the field. During the following interview, you'll be able to go into more detail about the company, the position, and the responsibilities.

   You should also ask about candidates' unique skills and talents to see if they match the ideal candidate profile you developed earlier. Candidates good enough for the next step can complete the technical interview.

   The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

7. Send a job offer and onboard your new community liaison

   Once you've found the community liaison candidate you'd like to hire, it's time to write an offer letter. This should include an explicit job offer that includes the salary and the details of any other perks. Qualified candidates might be looking at multiple positions, so your offer must be competitive if you like the candidate. Also, be prepared for a negotiation stage, as candidates may way want to tweak the details of your initial offer. Once you've settled on these details, you can draft a contract to formalize your agreement.

   You should also follow up with applicants who don't get the job with an email letting them know that you've filled the position.

   To prepare for the new community liaison first day, you should share an onboarding schedule with them that covers their first period on the job. You should also quickly complete any necessary paperwork, such as employee action forms and onboarding documents like I-9, benefits enrollment, and federal and state tax forms. Finally, Human Resources must ensure a new employee file is created for internal record keeping.

8. Go through the hiring process checklist

   • Determine employee type (full-time, part-time, contractor, etc.)
   • Submit a job requisition form to the HR department
   • Define job responsibilities and requirements
   • Establish budget and timeline
   • Determine hiring decision makers for the role
   • Write job description
   • Post job on job boards, company website, etc.
   • Promote the job internally
   • Process applications through applicant tracking system
   • Review resumes and cover letters
   • Shortlist candidates for screening
   • Hold phone/virtual interview screening with first round of candidates
   • Conduct in-person interviews with top candidates from first round
   • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
   • Conduct background checks on top candidates
   • Check references of top candidates
   • Consult with HR and hiring decision makers on job offer specifics
   • Extend offer to top candidate(s)
   • Receive formal job offer acceptance and signed employment contract
   • Inform other candidates that the position has been filled
   • Set and communicate onboarding schedule to new hire(s)
   • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)

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