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Become A Community Relations Coordinator

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Working As A Community Relations Coordinator

  • Getting Information
  • Communicating with Persons Outside Organization
  • Communicating with Supervisors, Peers, or Subordinates
  • Interacting With Computers
  • Thinking Creatively
  • Mostly Sitting

  • Stressful

  • $44,000

    Average Salary

What Does A Community Relations Coordinator Do

Public relations specialists create and maintain a favorable public image for the organization they represent. They design media releases to shape public perception of their organization and to increase awareness of its work and goals. 

Duties

Public relations specialists typically do the following:

  • Write press releases and prepare information for the media
  • Respond to information requests from the media
  • Help clients communicate effectively with the public
  • Help maintain their organization's corporate image and identity
  • Draft speeches and arrange interviews for an organization’s top executives
  • Evaluate advertising and promotion programs to determine whether they are compatible with their organization’s public relations efforts
  • Evaluate public opinion of clients through social media

Public relations specialists, also called communications specialists and media specialists, handle an organization’s communication with the public, including consumers, investors, reporters, and other media specialists. In government, public relations specialists may be called press secretaries. In this setting, workers keep the public informed about the activities of government officials and agencies.

Public relations specialists draft press releases and contact people in the media who might print or broadcast their material. Many radio or television special reports, newspaper stories, and magazine articles start at the desks of public relations specialists. For example, a press release might describe a public issue, such as health, energy, or the environment, and what an organization does concerning that issue.

Press releases are increasingly being sent through the Internet and social media, in addition to publication through traditional media outlets. Public relations specialists are often in charge of monitoring and responding to social media questions and concerns.

Public relations specialists are different from advertisers in that they get their stories covered by media instead of purchasing ad space in publications and on television.

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How To Become A Community Relations Coordinator

Public relations specialists typically need a bachelor’s degree. Employers prefer candidates who have studied public relations, journalism, communications, English, or business.

Education

Public relations specialists typically need a bachelor’s degree in public relations, journalism, communications, English, or business. Through such programs, students produce a portfolio of work that demonstrates their ability to prospective employers.

Training

Entry-level workers typically begin by maintaining files of material about an organization’s activities, skimming and retaining relevant media articles, and assembling information for speeches and pamphlets. After gaining experience, public relations specialists begin to write news releases, speeches, articles for publication, or carry out public relations programs.

Other Experience

Internships at public relations firms or in the public relations departments of other businesses can be helpful in getting a job as a public relations specialist.

Some employers prefer candidates that have experience communicating with others through a school newspaper or a leadership position in school or in their community.

Important Qualities

Interpersonal skills. Public relations specialists deal with the public and the media regularly; therefore, they must be open and friendly to maintain a favorable image for their organization.

Organizational skills. Public relations specialists are often in charge of managing several events at the same time, requiring superior organizational skills.

Problem-solving skills. Public relations specialists sometimes must explain how a company or client is handling sensitive issues. They must use good judgment in what they report and how they report it.

Speaking skills. Public relations specialists regularly speak on behalf of their organization. When doing so, they must be able to clearly explain the organization’s position.

Writing skills. Public relations specialists must be able to write well-organized and clear press releases and speeches. They must be able to grasp the key messages they want to get across and write them in a short, succinct way to get the attention of busy readers or listeners.

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Community Relations Coordinator Career Paths

Community Relations Coordinator
Account Executive Marketing Manager
Regional Marketing Manager
6 Yearsyrs
Account Executive Marketing Manager Marketing Director
Director Of Marketing & Development
9 Yearsyrs
Account Executive Account Manager Marketing Manager
Marketing Program Manager
6 Yearsyrs
Executive Assistant Owner Marketing Director
Community Relations Director
8 Yearsyrs
Executive Assistant Account Manager Marketing Director
Director Of Marketing And Public Relations
6 Yearsyrs
Executive Assistant Event Manager
Events Marketing Manager
5 Yearsyrs
Community Liaison Case Manager Property Manager
Assistant Director, Communications
5 Yearsyrs
Community Liaison Office Manager Communications Manager
Internal Communications Manager
8 Yearsyrs
Community Liaison Case Manager Assistant Director
Director Of Alumni Relations
5 Yearsyrs
Consultant Product Manager Marketing Communications Manager
Manager Of Corporate Communications
7 Yearsyrs
Consultant Principal Director Of Communications And Marketing
Vice President Of Marketing & Communications
12 Yearsyrs
Consultant Office Manager Communications Manager
Communications Project Manager
6 Yearsyrs
Communications Coordinator Marketing Specialist Event Manager
Director Of Special Events
5 Yearsyrs
Communications Coordinator Writer And Editor Staff Writer
Public Information Officer
6 Yearsyrs
Communications Coordinator Writer And Editor Managing Editor
Publications Manager
5 Yearsyrs
Liaison Editor Public Relations Manager
Public Relations And Communications Director
7 Yearsyrs
Public Relations Specialist Marketing Specialist Marketing Manager/Project Manager
Marketing Account Manager
5 Yearsyrs
Development Coordinator Development Officer
Manager Of Special Events
5 Yearsyrs
Public Relations Specialist Public Information Officer
Public Affairs Manager
6 Yearsyrs
Marketing Specialist Marketing Manager/Project Manager Marketing Account Manager
Digital Account Manager
5 Yearsyrs
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Do you work as a Community Relations Coordinator?

Help others decide if this is a good career for them

Average Length of Employment
Public Relations 2.4 years
Top Careers Before Community Relations Coordinator
Internship 11.2%
Teacher 3.4%
Top Careers After Community Relations Coordinator
Consultant 4.4%
Director 3.9%
Owner 3.7%

Do you work as a Community Relations Coordinator?

Average Yearly Salary
$44,000
View Detailed Salary Report
$29,000
Min 10%
$44,000
Median 50%
$44,000
Median 50%
$44,000
Median 50%
$44,000
Median 50%
$44,000
Median 50%
$44,000
Median 50%
$44,000
Median 50%
$67,000
Max 90%
Best Paying Company
Dockers
Highest Paying City
San Francisco, CA
Highest Paying State
Hawaii
Avg Experience Level
2.6 years
How much does a Community Relations Coordinator make at top companies?
The national average salary for a Community Relations Coordinator in the United States is $44,733 per year or $22 per hour. Those in the bottom 10 percent make under $29,000 a year, and the top 10 percent make over $67,000.

Real Community Relations Coordinator Salaries

Job Title Company Location Start Date Salary
Marketing/Community Relations Coordinator Chilton and Leste Management Inc. Moorpark, CA May 15, 2014 $60,377
Marketing and Community Relations Coordinator Eliassen Group LLC Medford, MA Sep 23, 2015 $43,347
Community Relations Coordinator Webster University Saint Louis, MO May 01, 2013 $43,000
Community Relations Coordinator Webster University Orlando, FL May 01, 2013 $43,000
Community Relations Coordinator Bloomex LLC New York, NY Sep 10, 2015 $42,000
Community Relations Coordinator Floralistic LLC New York, NY Oct 09, 2016 $42,000
Community Relations Coordinator Bloomex LLC New York, NY Oct 09, 2016 $42,000
Community Relations Coordinator Oscar Soto Md. Pa Fort Lauderdale, FL Aug 15, 2016 $42,000
Community Relations Program Coordinator Family Healthcare Network Visalia, CA Sep 15, 2009 $40,830 -
$56,000
Community Relations Educator & Pilgrimage Progr. Coordinator Weaving Earth Sebastopol, CA Sep 13, 2016 $40,154
Communications/Provider Relations Coordinator Group Health Cooperative Tukwila, WA Jul 25, 2011 $40,000 -
$50,000
Marketing/Community Relations Coordinator Chilton and Leste Management Inc. Moorpark, CA May 15, 2014 $39,653
Community Relations Coordinator Nickster, Inc. Waco, TX Nov 21, 2011 $36,000
Community Relations Coordinator Nickster, Inc. Waco, TX Nov 28, 2011 $36,000
Community Relations Coordinator Nickster, Inc. Waco, TX Nov 30, 2011 $36,000
Community Relations Coordinator Korean Community Services of Metropolitan Ny NY Dec 01, 2009 $36,000

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Top Skills for A Community Relations Coordinator

  1. Community Relations Activities
  2. Press Releases
  3. Special Events
You can check out examples of real life uses of top skills on resumes here:
  • Write press releases to be published by local media outlets regarding all community relations activities.
  • Operated as the point of contact for press releases and media inquiries, sending all press releases out to media contacts.
  • Coordinate special events including radio appearances, concerts and other public awareness activities.
  • Work collaboratively with the Prevention & Education Coordinator to address community outreach initiatives to students.
  • Acquire community partnerships and maintain knowledge of community resources.

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Average Salary:

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Top 10 Best States for Community Relations Coordinators

  1. District of Columbia
  2. Alaska
  3. Nevada
  4. Connecticut
  5. Virginia
  6. Rhode Island
  7. Washington
  8. Massachusetts
  9. New York
  10. New Jersey
  • (172 jobs)
  • (24 jobs)
  • (69 jobs)
  • (119 jobs)
  • (311 jobs)
  • (47 jobs)
  • (240 jobs)
  • (462 jobs)
  • (694 jobs)
  • (202 jobs)

Community Relations Coordinator Resume Examples And Tips

The average resume reviewer spends between 5 to 7 seconds looking at a single resume, which leaves the average job applier with roughly six seconds to make a killer first impression. Thanks to this, a single typo or error on your resume can disqualify you right out of the gate. At Zippia, we went through over 2,514 Community Relations Coordinator resumes and compiled some information about how best to optimize them. Here are some suggestions based on what we found, divided by the individual sections of the resume itself.

Learn How To Create A Top Notch Community Relations Coordinator Resume

View Resume Examples

Community Relations Coordinator Demographics

Gender

Female

69.2%

Male

21.6%

Unknown

9.2%
Ethnicity

White

62.8%

Hispanic or Latino

16.7%

Black or African American

11.7%

Asian

5.4%

Unknown

3.5%
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Foreign Languages Spoken

Spanish

59.7%

French

11.8%

German

5.0%

Chinese

4.2%

Italian

3.4%

Portuguese

2.5%

Mandarin

2.5%

Arabic

2.5%

Greek

1.7%

Swedish

0.8%

Irish

0.8%

Cornish

0.8%

Romanian

0.8%

Cantonese

0.8%

Japanese

0.8%

Polish

0.8%

Thai

0.8%
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Community Relations Coordinator Education

Schools

University of Phoenix

16.9%

Webster University

7.9%

Texas State University

6.0%

University of South Florida

5.6%

Florida State University

4.9%

University of Houston

4.5%

Arizona State University

4.1%

Kent State University

4.1%

University of Central Florida

4.1%

University of Missouri - Columbia

4.1%

University of North Carolina at Chapel Hill

4.1%

Illinois State University

3.8%

Temple University

3.8%

University of Northern Iowa

3.8%

Ohio State University

3.8%

West Virginia University

3.8%

University of Florida

3.8%

University of Denver

3.8%

Central Michigan University

3.8%

Florida International University

3.4%
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Majors

Business

19.5%

Communication

16.4%

Marketing

8.8%

Public Relations

7.2%

Journalism

5.5%

Management

5.0%

Psychology

5.0%

Social Work

3.4%

Political Science

3.3%

English

3.2%

Education

3.2%

Nursing

2.8%

Human Resources Management

2.5%

Public Administration

2.3%

Sociology

2.3%

Kinesiology

2.2%

Health Care Administration

2.1%

Criminal Justice

1.9%

Liberal Arts

1.9%

Human Services

1.6%
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Degrees

Bachelors

52.7%

Masters

24.5%

Other

12.5%

Associate

5.6%

Certificate

2.8%

Doctorate

1.5%

License

0.2%

Diploma

0.2%
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