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Become A Community Relations Representative

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Working As A Community Relations Representative

  • Getting Information
  • Communicating with Persons Outside Organization
  • Communicating with Supervisors, Peers, or Subordinates
  • Interacting With Computers
  • Thinking Creatively
  • Mostly Sitting

  • Stressful

  • $50,000

    Average Salary

What Does A Community Relations Representative Do At Pruitthealth

* Identifies and qualifies new business opportunities within hospitals, physician offices, healthcare centers and the local community.
* Executes a forward moving business development plan to increase market share from current and new referral sources Understands the market landscape through completion of routine competitive analysis.
* Maintains appropriate and strategic community presence to assist with brand recognition.
* Utilizes Customer Relationship Management (CRM) system to appropriately manage accounts and increase productivity.
* Achieve/exceed Key Performance Metrics to include facility budgeted census.
* Specifically, generate leads, schedule tours, advance the sales process, and meet daily/weekly/monthly goals.
* Becomes a subject matter and creates high level strategic partnerships with key account decision makers.
* Establishes and maintains relationships with industry influencers and key strategic partners.
* Support best practices by sharing information with other Community Relations Representatives.
* Works with other internal departments to ensure alignment of company goalsLICENSURE, CERTIFICATION

What Does A Community Relations Representative Do At Pruitthealth

* Identifies and qualifies new business opportunities within hospitals and healthcare centers.
* Call on potential new key accounts in the healthcare filed.
* Establishes and maintains relationships with industry influencers and key strategic partners.
* Develops and executes tactics to maximize admissions of residents requiring a sub-acute level of care including regular contact with potential referral sources including hospitals, physicians, insurers, case management companies and health care agencies.
* Communicates and provides support to help execute marketing campaigns and plans.
* Establishes strategic marketing plans to achieve occupancy objectives.
* Support best practices by sharing information with other Community Relations Representatives.
* Inputs/tracks account information and marketing activity and complete weekly/monthly/quarterly reports in specified format.
* Keeps abreast of industry trends/competitive activity and updates information as needed
* LICENSURE, CERTIFICATION

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How To Become A Community Relations Representative

Public relations specialists typically need a bachelor’s degree. Employers prefer candidates who have studied public relations, journalism, communications, English, or business.

Education

Public relations specialists typically need a bachelor’s degree in public relations, journalism, communications, English, or business. Through such programs, students produce a portfolio of work that demonstrates their ability to prospective employers.

Training

Entry-level workers typically begin by maintaining files of material about an organization’s activities, skimming and retaining relevant media articles, and assembling information for speeches and pamphlets. After gaining experience, public relations specialists begin to write news releases, speeches, articles for publication, or carry out public relations programs.

Other Experience

Internships at public relations firms or in the public relations departments of other businesses can be helpful in getting a job as a public relations specialist.

Some employers prefer candidates that have experience communicating with others through a school newspaper or a leadership position in school or in their community.

Important Qualities

Interpersonal skills. Public relations specialists deal with the public and the media regularly; therefore, they must be open and friendly to maintain a favorable image for their organization.

Organizational skills. Public relations specialists are often in charge of managing several events at the same time, requiring superior organizational skills.

Problem-solving skills. Public relations specialists sometimes must explain how a company or client is handling sensitive issues. They must use good judgment in what they report and how they report it.

Speaking skills. Public relations specialists regularly speak on behalf of their organization. When doing so, they must be able to clearly explain the organization’s position.

Writing skills. Public relations specialists must be able to write well-organized and clear press releases and speeches. They must be able to grasp the key messages they want to get across and write them in a short, succinct way to get the attention of busy readers or listeners.

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Community Relations Representative jobs

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Community Relations Representative Demographics

Gender

  • Female

    74.7%
  • Male

    23.9%
  • Unknown

    1.4%

Ethnicity

  • White

    82.1%
  • Hispanic or Latino

    10.0%
  • Asian

    6.0%
  • Unknown

    1.1%
  • Black or African American

    0.7%
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Languages Spoken

  • Spanish

    61.5%
  • Portuguese

    7.7%
  • Vietnamese

    7.7%
  • French

    7.7%
  • Dakota

    7.7%
  • Mandarin

    7.7%
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Community Relations Representative

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Community Relations Representative Education

Community Relations Representative

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Top Skills for A Community Relations Representative

CommunityRelationsActivitiesHospiceServicesCommunityEventsHealthInsuranceCommunityOutreachProgramsCommunityOrganizationsCommunityLeadersPublicSpeakingEngagementsSpecialEventsDischargePlannersSocialWorkersHealthFairsPotentialMembersCommunityPartnersBusinessDevelopmentPressReleasesLocalBusinessesProviderOfficesEnhancePresenceGeneralPublic

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Top Community Relations Representative Skills

  1. Community Relations Activities
  2. Hospice Services
  3. Community Events
You can check out examples of real life uses of top skills on resumes here:
  • Deliver education regarding hospice services to key decision makers to provide to appropriate patients.
  • Set up and present at conferences and community events throughout the region.
  • Involved with neighborhood school functions to survey potential families who needed health insurance.
  • Worked with the Director of Community Relations to implement community outreach programs including grass roots education and regional relationship management.
  • Networked with community organizations and local and State officials to plan State Farm's participation in sponsored events.

Top Community Relations Representative Employers

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Community Relations Representative Videos

Sony Online Entertainment: Linda Carlson, Director Community Relations talks MMO Game Careers

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