Find The Best Content Analyst Jobs For You

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Average Salary
$66,302
Average Salary
Job Growth Rate
20%
Job Growth Rate
Job Openings
21,141
Job Openings

Content Analyst Careers

Content analysts are responsible for managing customer service products and assisting senior content analysts with configuration tasks and training activities. They provide support to the company's activities on content and promoting the company's monitoring of content. They also resolve the growth of staff and suppliers and strategic regional commitments for projects

On a daily basis, content analysts are responsible for handling the interface with internal divisions and business line managers on content and collaboration goals. They usually support appropriate internal strategy, stewardship metrics, and monitoring mechanisms to measure efficiency and capacity against labor, vendors, and strategic community investment strategies. They are also in charge of assisting with the production of quarterly metrics or reports for management analysis and government submission.

Most content analysts possess a bachelor's degree that focuses on Public Affairs, Government, Business, or other related fields. Some employers, however, prefer candidates who have at least two to three years of working in the field and knowledge of engaging stakeholders at all levels. It is also important for candidates for this role to have knowledge in project execution with an understanding of contracting and procurement.

There is more than meets the eye when it comes to being a content analyst. For example, did you know that they make an average of $31.88 an hour? That's $66,302 a year!

Between 2018 and 2028, the career is expected to grow 20% and produce 139,200 job opportunities across the U.S.

What Does a Content Analyst Do

There are certain skills that many content analysts have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed detail oriented, analytical skills and communication skills.

When it comes to the most important skills required to be a content analyst, we found that a lot of resumes listed 15.4% of content analysts included web content, while 5.6% of resumes included project management, and 4.8% of resumes included powerpoint. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.

When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the content analyst job title. But what industry to start with? Most content analysts actually find jobs in the technology and finance industries.

How To Become a Content Analyst

If you're interested in becoming a content analyst, one of the first things to consider is how much education you need. We've determined that 68.1% of content analysts have a bachelor's degree. In terms of higher education levels, we found that 12.2% of content analysts have master's degrees. Even though most content analysts have a college degree, it's possible to become one with only a high school degree or GED.

Choosing the right major is always an important step when researching how to become a content analyst. When we researched the most common majors for a content analyst, we found that they most commonly earn bachelor's degree degrees or master's degree degrees. Other degrees that we often see on content analyst resumes include associate degree degrees or high school diploma degrees.

You may find that experience in other jobs will help you become a content analyst. In fact, many content analyst jobs require experience in a role such as internship. Meanwhile, many content analysts also have previous career experience in roles such as research assistant or technical writer.

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Average Salary
$66,302
Average Salary
Job Growth Rate
20%
Job Growth Rate
Job Openings
21,141
Job Openings

Content Analyst Career Paths

Top Careers Before Content Analyst

Top Careers After Content Analyst

Content Analyst Jobs You Might Like

What is the right job for my career path?

Tell us your goals and we'll match you with the rights job to get there.

Average Salary for a Content Analyst

Content Analysts in America make an average salary of $66,302 per year or $32 per hour. The top 10 percent makes over $89,000 per year, while the bottom 10 percent under $48,000 per year.
Average Salary
$66,302
Find Your Salary Estimate
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Best Paying Cities

City
ascdesc
Average Salarydesc
New York, NY
Salary Range64k - 100k$80k$80,226
San Francisco, CA
Salary Range59k - 101k$78k$77,807
Jersey City, NJ
Salary Range60k - 94k$76k$76,063
Austin, TX
Salary Range59k - 96k$76k$75,736
Washington, DC
Salary Range58k - 88k$72k$72,129
Arlington, VA
Salary Range53k - 81k$66k$65,996
$41k
$101k

Recently Added Salaries

Job TitleCompanyascdescCompanyascdescStart DateascdescSalaryascdesc
Content Analyst
Content Analyst
Randstad
Randstad
01/23/2021
01/23/2021
$52,17501/23/2021
$52,175
Trust & Safety Content Analyst (H)
Trust & Safety Content Analyst (H)
XXX
XXX
01/15/2021
01/15/2021
$52,17501/15/2021
$52,175
Trust & Safety Content Analyst (H)
Trust & Safety Content Analyst (H)
XXX
XXX
01/13/2021
01/13/2021
$52,17501/13/2021
$52,175
Content Services Analyst III, Archive and Decommissioning Program
Content Services Analyst III, Archive and Decommissioning Program
Legacy Health
Legacy Health
01/07/2021
01/07/2021
$85,71301/07/2021
$85,713
Trust & Safety Content Analyst
Trust & Safety Content Analyst
XXX
XXX
12/16/2020
12/16/2020
$52,17512/16/2020
$52,175
See More Recent Salaries

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Content Analyst Demographics

Gender

female

49.8 %

male

44.3 %

unknown

5.9 %

Ethnicity

White

68.8 %

Asian

12.8 %

Hispanic or Latino

10.1 %

Foreign Languages Spoken

Spanish

40.5 %

Japanese

8.1 %

German

6.8 %
See More Demographics

Content Analyst Education

Majors

Business
17.3 %
English
13.0 %

Degrees

Bachelors

68.1 %

Masters

12.2 %

Certificate

7.9 %

Top Colleges for Content Analysts

1. University of Georgia

Athens, GA • Private

In-State Tuition
$11,830
Enrollment
29,474

2. University of Pennsylvania

Philadelphia, PA • Private

In-State Tuition
$55,584
Enrollment
10,764

3. University of Wisconsin - Madison

Madison, WI • Private

In-State Tuition
$10,555
Enrollment
30,360

4. Stanford University

Stanford, CA • Private

In-State Tuition
$51,354
Enrollment
7,083

5. Northwestern University

Evanston, IL • Private

In-State Tuition
$54,568
Enrollment
8,451

6. University of Maryland - College Park

College Park, MD • Private

In-State Tuition
$10,595
Enrollment
30,184

7. University of Minnesota - Twin Cities

Minneapolis, MN • Private

In-State Tuition
$14,760
Enrollment
31,451

8. Ball State University

Muncie, IN • Private

In-State Tuition
$9,896
Enrollment
15,529

9. Purdue University

West Lafayette, IN • Private

In-State Tuition
$9,992
Enrollment
33,495

10. Howard University

Washington, DC • Private

In-State Tuition
$26,756
Enrollment
6,166
See More Education Info

Online Courses For Content Analyst That You May Like

Practical SQL Bootcamp for Data Analysts and Data Scientists
udemy
4.4
(668)

Master One of the Most In-Demand Skills for Data Analysts in 2020!...

Data Science with Databricks for Data Analysts
coursera

This specialization is intended for data analysts looking to expand their toolbox for working with data. Traditionally, data analysts have used tools like relational databases, CSV files, and SQL programming, among others, to perform their daily workflows. In this specialization, you will leverage existing skills to learn new ones that will allow you to utilize advanced technologies not traditionally linked to this role - technologies like Databricks and Apache Spark. By the end of this speciali...

The Data Analyst Course: Complete Data Analyst Bootcamp 2021
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Complete Data Analyst Training: Python, NumPy, Pandas, Data Collection, Preprocessing, Data Types, Data Visualization...

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Internship
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Top Skills For a Content Analyst

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 15.4% of content analysts listed web content on their resume, but soft skills such as detail oriented and analytical skills are important as well.

Best States For a Content Analyst

Some places are better than others when it comes to starting a career as a content analyst. The best states for people in this position are Washington, Delaware, Rhode Island, and New York. Content analysts make the most in Washington with an average salary of $83,431. Whereas in Delaware and Rhode Island, they would average $83,343 and $82,429, respectively. While content analysts would only make an average of $80,059 in New York, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.

1. Delaware

Total Content Analyst Jobs:
122
Highest 10% Earn:
$123,000
Location Quotient:
1.25
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here

2. Rhode Island

Total Content Analyst Jobs:
114
Highest 10% Earn:
$126,000
Location Quotient:
1.2
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here

3. New York

Total Content Analyst Jobs:
1,556
Highest 10% Earn:
$121,000
Location Quotient:
1.56
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here
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Top Content Analyst Employers

1. Bazaarvoice
4.6
Avg. Salary: 
$62,340
Content Analysts Hired: 
45+
2. Google
4.8
Avg. Salary: 
$85,803
Content Analysts Hired: 
24+
3. Thomson Reuters
4.8
Avg. Salary: 
$73,921
Content Analysts Hired: 
18+
4. Thomas Publishing Company
4.3
Avg. Salary: 
$67,867
Content Analysts Hired: 
15+
5. Intuit
4.8
Avg. Salary: 
$70,208
Content Analysts Hired: 
13+
6. Apple
4.7
Avg. Salary: 
$75,428
Content Analysts Hired: 
11+

Content Analyst Videos

Updated October 2, 2020