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The differences between content creators and content producers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a content creator, becoming a content producer takes usually requires 6-12 months. Additionally, a content creator has an average salary of $61,988, which is higher than the $56,255 average annual salary of a content producer.
The top three skills for a content creator include content creation, instagram and digital content. The most important skills for a content producer are video content, content production, and digital content.
| Content Creator | Content Producer | |
| Yearly salary | $61,988 | $56,255 |
| Hourly rate | $29.80 | $27.05 |
| Growth rate | 13% | 8% |
| Number of jobs | 9,142 | 16,750 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 83% |
| Average age | 37 | 40 |
| Years of experience | 4 | 12 |
A content creator is primarily responsible for producing written, verbal, and visual materials that promote products and services to a particular audience. In a company setting, a content creator adheres to managers or senior creators' directives, fact-check and review data, coordinate with other staff such as graphic artists, and participate in developing promotional materials. Moreover, a content creator utilizes social media for brand awareness. They must maintain knowledge of the latest trends, create content that captures the public's interest, and engage with clients, all while adhering to the company's policies and regulations.
The job of content producers is to write news stories, product descriptions, and blogs for various digital platforms, including websites, email marketing campaigns, and social media posts. These professionals typically create marketing materials, messaging, and other types of online copy that can be utilized to sell or promote products and services and enhance brand awareness. Additional duties that a content producer typically does include brainstorming and writing viral content and feature articles, completing tasks scheduled via a CRM, and copyediting editorial content.
Content creators and content producers have different pay scales, as shown below.
| Content Creator | Content Producer | |
| Average salary | $61,988 | $56,255 |
| Salary range | Between $38,000 And $99,000 | Between $38,000 And $81,000 |
| Highest paying City | Seattle, WA | New York, NY |
| Highest paying state | Washington | New York |
| Best paying company | Apple | |
| Best paying industry | Internet | Start-up |
There are a few differences between a content creator and a content producer in terms of educational background:
| Content Creator | Content Producer | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 83% |
| Most common major | Communication | Communication |
| Most common college | Harvard University | Harvard University |
Here are the differences between content creators' and content producers' demographics:
| Content Creator | Content Producer | |
| Average age | 37 | 40 |
| Gender ratio | Male, 55.7% Female, 44.3% | Male, 60.4% Female, 39.6% |
| Race ratio | Black or African American, 7.2% Unknown, 6.7% Hispanic or Latino, 13.3% Asian, 10.7% White, 61.7% American Indian and Alaska Native, 0.4% | Black or African American, 7.9% Unknown, 5.6% Hispanic or Latino, 14.5% Asian, 6.4% White, 65.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 9% | 14% |