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The differences between content creators and junior copywriters can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a content creator, becoming a junior copywriter takes usually requires 1-2 years. Additionally, a content creator has an average salary of $61,988, which is higher than the $60,652 average annual salary of a junior copywriter.
The top three skills for a content creator include content creation, instagram and digital content. The most important skills for a junior copywriter are digital marketing, copywriting, and SEO.
| Content Creator | Junior Copywriter | |
| Yearly salary | $61,988 | $60,652 |
| Hourly rate | $29.80 | $29.16 |
| Growth rate | 13% | 4% |
| Number of jobs | 9,142 | 12,091 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 85% |
| Average age | 37 | 42 |
| Years of experience | 4 | 2 |
A content creator is primarily responsible for producing written, verbal, and visual materials that promote products and services to a particular audience. In a company setting, a content creator adheres to managers or senior creators' directives, fact-check and review data, coordinate with other staff such as graphic artists, and participate in developing promotional materials. Moreover, a content creator utilizes social media for brand awareness. They must maintain knowledge of the latest trends, create content that captures the public's interest, and engage with clients, all while adhering to the company's policies and regulations.
A junior copywriter specializes in producing informative content on various subjects. Their responsibilities depend on their industry or place of employment. Still, they typically revolve around following directives, conducting research and fact-checking procedures, proofreading content, submitting written materials to an editor or manager on time, and performing corrective measures as recommended. There are also instances when one must coordinate with graphic designers, utilize search engine optimization or SEO, and even update databases, all while adhering to the company's policies and regulations.
Content creators and junior copywriters have different pay scales, as shown below.
| Content Creator | Junior Copywriter | |
| Average salary | $61,988 | $60,652 |
| Salary range | Between $38,000 And $99,000 | Between $39,000 And $92,000 |
| Highest paying City | Seattle, WA | San Francisco, CA |
| Highest paying state | Washington | California |
| Best paying company | Apple | |
| Best paying industry | Internet | Professional |
There are a few differences between a content creator and a junior copywriter in terms of educational background:
| Content Creator | Junior Copywriter | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 85% |
| Most common major | Communication | English |
| Most common college | Harvard University | Massachusetts Institute of Technology |
Here are the differences between content creators' and junior copywriters' demographics:
| Content Creator | Junior Copywriter | |
| Average age | 37 | 42 |
| Gender ratio | Male, 55.7% Female, 44.3% | Male, 54.4% Female, 45.6% |
| Race ratio | Black or African American, 7.2% Unknown, 6.7% Hispanic or Latino, 13.3% Asian, 10.7% White, 61.7% American Indian and Alaska Native, 0.4% | Black or African American, 6.2% Unknown, 5.6% Hispanic or Latino, 7.9% Asian, 5.0% White, 74.9% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 9% | 16% |