What does a content developer do?
A content developer is responsible for creating digital content, designing technical deliverables, and developing content strategies by analyzing current market trends to attract clients, driving more revenues, and increasing the company's profitability. Content developers also manage the distribution of the contents, following the clients' specifications or the business requirements. They also coordinate with other project teams to ensure the effectiveness and accuracy of the contents, focusing on its appeal to the target audience. A content developer must have a keen eye for details, especially on doing quality content checks before publishing.
Content developer responsibilities
Here are examples of responsibilities from real content developer resumes:
- Develop scripts to automate operations and optimize web performance (jQuery).
- Manage, design, and create new HTML help look and feel that provide cost-effective ways to reuse content.
- Analyze, plan, develop, QA, and deliver training courses for instructor lead training and web base training.
- Manage social media marketing, including Instagram
- Design a mobile-first responsive layout compliant with HTML5 and CSS3 standards.
- Develop jQuery plugins, config files, Javascript files and CSS files.
- Create functional mock-ups from wireframes, relying heavily on CSS and JQuery to conform the UI.
- Deploy computer-base training to SCORM compliant LMS.
- Translate UI requirements for projects and develop templates.
- Update the CSS file to fix certain styling issues discover.
- Break down of designs using appropriate tools such as Photoshop.
- Create online courses with Lectora, Camtasia and Snagit software.
- Experience making short videography projects using iMovie and creating content for YouTube.
- Develop SQL store procedures and provide database support for the intranet website applications.
- Create study of peer pension websites with recommendations for content strategy and UI.
Content developer skills and personality traits
We calculated that 10% of Content Developers are proficient in Content Development, Digital Marketing, and Subject Matter Experts. They’re also known for soft skills such as Customer-service skills, Detail oriented, and Creativity.
We break down the percentage of Content Developers that have these skills listed on their resume here:
- Content Development, 10%
Provided direct support to Social Media Manager of Canopy Management/ Vintage Wine Estates assisting with original content development and community management.
- Digital Marketing, 8%
Retained by digital marketing team of leading multimedia consumer and information technology company.
- Subject Matter Experts, 5%
Conducted thorough interviews with multiple subject matter experts to source curriculum content ensuring relevancy and accuracy of training materials.
- Digital Content, 5%
Collaborate with marketing personnel on creative design and digital content
- Project Management, 5%
Project Management including weekly status reports, budget and project tracking and documentation.
- PowerPoint, 4%
Create PowerPoint slide decks, and historical essays in style that matches Institute s voice.
"content development," "digital marketing," and "subject matter experts" are among the most common skills that content developers use at work. You can find even more content developer responsibilities below, including:
Customer-service skills. The most essential soft skill for a content developer to carry out their responsibilities is customer-service skills. This skill is important for the role because "webmasters have to respond politely and correctly to user questions and requests." Additionally, a content developer resume shows how their duties depend on customer-service skills: "worked with engineers and subject matter experts to research content to develop new training classes for both internal and customer students. "
Detail oriented. Another essential skill to perform content developer duties is detail oriented. Content developers responsibilities require that "web developers need to have an eye for detail, because a minor error in coding could cause an entire webpage to stop working." Content developers also use detail oriented in their role according to a real resume snippet: "trained client subject matter experts (smes) on using upk to develop detailed test scripts for system testing. "
Creativity. Another skill that relates to the job responsibilities of content developers is creativity. This skill is critical to many everyday content developer duties, as "web developers often are involved in designing the appearance of a website and must make sure that it is appealing as well as functional." This example from a resume shows how this skill is used: "developed creative and digitalized curriculum-based content in environmental sciences and mathematics for classes 4th and 5th with animations/visuals"
The three companies that hire the most content developers are:
- Pearson155 content developers jobs
- Cengage Learning51 content developers jobs
- Highmark51 content developers jobs
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Compare different content developers
Content developer vs. Web development consultant
A developer/consultant is responsible for developing system databases and applications, depending on the business' needs and clients' specifications. Developers/consultants design their services to manage optimal performance and maximize productivity for timely submission of projects, ensuring client satisfaction and loyalty. They also handle clients' inquiries and concerns, informing them about necessary adjustments to improve strategic procedures and processes. A developer/consultant must have excellent communication and analytical skills, as well as extensive experience with the technology industry.
There are some key differences in the responsibilities of each position. For example, content developer responsibilities require skills like "content development," "digital marketing," "subject matter experts," and "digital content." Meanwhile a typical web development consultant has skills in areas such as "sql server," "ui," "database," and "web development." This difference in skills reveals the differences in what each career does.
Web development consultants earn the highest salaries when working in the professional industry, with an average yearly salary of $94,868. On the other hand, content developers are paid more in the internet industry with an average salary of $106,262.On average, web development consultants reach lower levels of education than content developers. Web development consultants are 5.0% less likely to earn a Master's Degree and 1.0% less likely to graduate with a Doctoral Degree.Content developer vs. Developer/consultant
A web application developer is responsible for designing website and system applications following clients' specifications and business' needs. Web application developers utilize their expertise in programming languages and system codes, ensuring the efficiency and smooth navigation of the website. They also run multiple diagnostic tests on the output before release, identifying inconsistencies, and addressing incompatibilities on browsers and devices. A web application developer should be detail-oriented and highly-technical as this job requires excellent digital knowledge to manage complex systems.
While some skills are similar in these professions, other skills aren't so similar. For example, resumes show us that content developer responsibilities requires skills like "content development," "digital marketing," "digital content," and "powerpoint." But a developer/consultant might use other skills in their typical duties, such as, "microservices," "jquery," "mvc," and "json."
On average, developer/consultants earn a higher salary than content developers. Some industries support higher salaries in each profession. Interestingly enough, developer/consultants earn the most pay in the technology industry with an average salary of $101,340. Whereas content developers have higher pay in the internet industry, with an average salary of $106,262.Average education levels between the two professions vary. Developer/consultants tend to reach similar levels of education than content developers. In fact, they're 4.4% more likely to graduate with a Master's Degree and 1.0% more likely to earn a Doctoral Degree.Content developer vs. Web application developer
The role of a junior .NET developer is to develop, improve, troubleshoot, and maintain computer software applications. You are expected to plan, design, and develop new feature functionality of a software application, and identify, debug, and troubleshoot defects. Additionally, you are responsible for configuring new and existing computer systems and offer user support. Other duties include coordinating with other software developers and professionals in the development of applications, creating user interfaces and client displays, and assisting in handling projects.
The required skills of the two careers differ considerably. For example, content developers are more likely to have skills like "content development," "digital marketing," "subject matter experts," and "digital content." But a web application developer is more likely to have skills like "web application," "database," "python," and "jquery."
Web application developers make a very good living in the finance industry with an average annual salary of $88,928. On the other hand, content developers are paid the highest salary in the internet industry, with average annual pay of $106,262.web application developers typically earn similar educational levels compared to content developers. Specifically, they're 1.1% less likely to graduate with a Master's Degree, and 1.2% less likely to earn a Doctoral Degree.Content developer vs. Junior .net developer
Types of content developer
Updated January 8, 2025
