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The differences between content directors and directors, product marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a content director and a director, product marketing. Additionally, a director, product marketing has an average salary of $141,699, which is higher than the $130,468 average annual salary of a content director.
The top three skills for a content director include digital marketing, content strategy and content development. The most important skills for a director, product marketing are product management, digital marketing, and market research.
| Content Director | Director, Product Marketing | |
| Yearly salary | $130,468 | $141,699 |
| Hourly rate | $62.73 | $68.12 |
| Growth rate | 10% | 10% |
| Number of jobs | 48,991 | 173,038 |
| Job satisfaction | 4 | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 75% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A content director is responsible for reviewing digital media content and ensure timely distribution within multiple platforms. Content directors also consider the current industry trends to develop items that are relevant to the target audience. They coordinate with the producer and media directors for layouts and concepts that adhere to quality standards and business regulations. A content director oversees the content progress and ensures that the deliverables are submitted timely and within the budget limitations.
A Director of Product Marketing directs the marketing activities of one or more products or product lines within the organization. They develop strong relationships with key customers.
Content directors and directors, product marketing have different pay scales, as shown below.
| Content Director | Director, Product Marketing | |
| Average salary | $130,468 | $141,699 |
| Salary range | Between $89,000 And $190,000 | Between $97,000 And $205,000 |
| Highest paying City | Providence, RI | San Francisco, CA |
| Highest paying state | Rhode Island | California |
| Best paying company | Meta | Meta |
| Best paying industry | Internet | Technology |
There are a few differences between a content director and a director, product marketing in terms of educational background:
| Content Director | Director, Product Marketing | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 75% |
| Most common major | Communication | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between content directors' and directors, product marketing' demographics:
| Content Director | Director, Product Marketing | |
| Average age | 39 | 39 |
| Gender ratio | Male, 58.6% Female, 41.4% | Male, 74.7% Female, 25.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |