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The differences between content managers and content creators can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a content manager, becoming a content creator takes usually requires 2-4 years. Additionally, a content manager has an average salary of $75,124, which is higher than the $61,988 average annual salary of a content creator.
The top three skills for a content manager include digital marketing, content strategy and content creation. The most important skills for a content creator are content creation, instagram, and digital content.
| Content Manager | Content Creator | |
| Yearly salary | $75,124 | $61,988 |
| Hourly rate | $36.12 | $29.80 |
| Growth rate | 10% | 13% |
| Number of jobs | 108,058 | 9,142 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 77% |
| Average age | 39 | 37 |
| Years of experience | 10 | 4 |
A Content Manager is focused on creating, improving, and maintaining content to achieve the business goals. They lead a team of copywriters and content executives.
A content creator is primarily responsible for producing written, verbal, and visual materials that promote products and services to a particular audience. In a company setting, a content creator adheres to managers or senior creators' directives, fact-check and review data, coordinate with other staff such as graphic artists, and participate in developing promotional materials. Moreover, a content creator utilizes social media for brand awareness. They must maintain knowledge of the latest trends, create content that captures the public's interest, and engage with clients, all while adhering to the company's policies and regulations.
Content managers and content creators have different pay scales, as shown below.
| Content Manager | Content Creator | |
| Average salary | $75,124 | $61,988 |
| Salary range | Between $50,000 And $111,000 | Between $38,000 And $99,000 |
| Highest paying City | San Francisco, CA | Seattle, WA |
| Highest paying state | Washington | Washington |
| Best paying company | Meta | |
| Best paying industry | Technology | Internet |
There are a few differences between a content manager and a content creator in terms of educational background:
| Content Manager | Content Creator | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 77% |
| Most common major | English | Communication |
| Most common college | University of Georgia | Harvard University |
Here are the differences between content managers' and content creators' demographics:
| Content Manager | Content Creator | |
| Average age | 39 | 37 |
| Gender ratio | Male, 49.1% Female, 50.9% | Male, 55.7% Female, 44.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 7.2% Unknown, 6.7% Hispanic or Latino, 13.3% Asian, 10.7% White, 61.7% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 10% | 9% |