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Content manager salary
Average content manager salary
$75,124
Understanding Content Manager Salaries
The salary for a Content Manager is influenced by various factors including location, experience, and the specific industry. As of October 2025, the average annual salary stands at approximately $75,124, or about $36 per hour. In larger metropolitan areas, salaries can significantly exceed this average, reflecting the higher cost of living and demand for skilled professionals.
Salary By Experience Level
Entry-level content managers can expect to earn less, while those with several years of experience or specialized skills often command higher wages. For instance, a content manager with five or more years in the field may see salaries rise to above $90,000.
Top Paying States
States like California, New York, and Washington typically offer the highest salaries for content managers. Factors such as the presence of large tech firms and media companies in these regions contribute to higher compensation rates.
Exploring job opportunities in these areas can lead to lucrative positions, allowing for career growth and development within the field.
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Where can a Content Manager earn more?
Content manager salaries by experience level
| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level content manager | $55,800 | $26.81 |
| Mid-level content manager | $59,600 | $28.64 |
| Senior-level content manager | $136,000 | $65.15 |
Content manager salary estimates from across the web
Average content manager salary by state
The average content manager salary in Washington, California, and Nevada are the highest in the U.S. The lowest average content manager salary states are Ohio, Missouri, and Alaska.
- State view
- County view
Highest paying states for content managers
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Washington | $96,187 | $46.24 |
| 2 | Oregon | $89,808 | $43.18 |
| 3 | California | $93,812 | $45.10 |
| 4 | Rhode Island | $88,925 | $42.75 |
| 5 | Massachusetts | $83,386 | $40.09 |
| 6 | Nevada | $92,931 | $44.68 |
| 7 | New Jersey | $78,925 | $37.94 |
| 8 | New York | $78,045 | $37.52 |
| 9 | New Hampshire | $81,492 | $39.18 |
| 10 | Pennsylvania | $76,958 | $37.00 |
| 11 | Indiana | $78,913 | $37.94 |
| 12 | District of Columbia | $79,662 | $38.30 |
| 13 | North Carolina | $74,173 | $35.66 |
| 14 | Michigan | $76,817 | $36.93 |
| 15 | Connecticut | $75,479 | $36.29 |
| 16 | Idaho | $76,682 | $36.87 |
| 17 | Louisiana | $77,262 | $37.15 |
| 18 | Tennessee | $71,319 | $34.29 |
| 19 | Montana | $69,984 | $33.65 |
| 20 | Arizona | $69,950 | $33.63 |
| 21 | Virginia | $71,077 | $34.17 |
| 22 | Georgia | $67,632 | $32.52 |
| 23 | Oklahoma | $73,124 | $35.16 |
| 24 | Illinois | $66,849 | $32.14 |
| 25 | Delaware | $69,604 | $33.46 |
| 26 | Utah | $65,392 | $31.44 |
| 27 | Maine | $68,633 | $33.00 |
| 28 | Texas | $65,427 | $31.46 |
| 29 | Arkansas | $64,463 | $30.99 |
| 30 | Maryland | $70,355 | $33.82 |
| 31 | Iowa | $67,551 | $32.48 |
| 32 | Minnesota | $64,247 | $30.89 |
| 33 | Vermont | $63,731 | $30.64 |
| 34 | West Virginia | $64,973 | $31.24 |
| 35 | Nebraska | $63,542 | $30.55 |
| 36 | Colorado | $62,260 | $29.93 |
| 37 | New Mexico | $64,499 | $31.01 |
| 38 | Kentucky | $62,900 | $30.24 |
| 39 | Wisconsin | $60,742 | $29.20 |
| 40 | Wyoming | $62,741 | $30.16 |
| 41 | South Dakota | $61,884 | $29.75 |
| 42 | Ohio | $60,153 | $28.92 |
| 43 | Hawaii | $63,832 | $30.69 |
| 44 | North Dakota | $60,952 | $29.30 |
| 45 | Kansas | $60,304 | $28.99 |
| 46 | Missouri | $59,783 | $28.74 |
| 47 | Florida | $53,682 | $25.81 |
| 48 | Mississippi | $60,896 | $29.28 |
| 49 | Alaska | $58,024 | $27.90 |
| 50 | South Carolina | $57,066 | $27.44 |
| 51 | Alabama | $56,778 | $27.30 |
Highest paying cities for content managers
The highest-paying cities for content managers are San Francisco, CA, Seattle, WA, and Portland, OR.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Francisco, CA | $103,798 | $49.90 |
| 2 | Seattle, WA | $96,963 | $46.62 |
| 3 | Portland, OR | $89,536 | $43.05 |
| 4 | Boston, MA | $83,447 | $40.12 |
| 5 | Washington, DC | $79,764 | $38.35 |
| 6 | Indianapolis, IN | $78,757 | $37.86 |
| 7 | New York, NY | $78,273 | $37.63 |
| 8 | Philadelphia, PA | $77,594 | $37.30 |
| 9 | Norwalk, CT | $75,480 | $36.29 |
| 10 | Raleigh, NC | $75,277 | $36.19 |
| 11 | Oklahoma City, OK | $73,146 | $35.17 |
| 12 | Arlington, VA | $71,891 | $34.56 |
| 13 | Memphis, TN | $71,010 | $34.14 |
| 14 | Baltimore, MD | $70,642 | $33.96 |
| 15 | Phoenix, AZ | $70,193 | $33.75 |
| 16 | Portland, ME | $69,058 | $33.20 |
| 17 | Atlanta, GA | $67,984 | $32.68 |
| 18 | Chicago, IL | $66,919 | $32.17 |
| 19 | Austin, TX | $65,952 | $31.71 |
| 20 | Salt Lake City, UT | $65,344 | $31.42 |
Content manager salary details
A content manager's salary ranges from $50,000 a year at the 10th percentile to $111,000 at the 90th percentile.
What is a content manager's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $111,000 | $9,250 | $53 |
| 75th Percentile | $92,000 | $7,667 | $44 |
| Average | $75,124 | $6,260 | $36 |
| 25th Percentile | $60,000 | $5,000 | $29 |
| 10th Percentile | $50,000 | $4,167 | $24 |
Highest paying content manager jobs
The highest paying types of content managers are product manager, development manager, and pricing manager.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Digital Marketing Manager | $99,563 | $8,297 | $47.87 | 126,137 |
| Marketing Account Manager | $67,983 | $5,665 | $32.68 | 163,297 |
| Marketing Manager | $104,550 | $8,712 | $50.26 | 89,627 |
| Online Marketing Manager | $96,212 | $8,018 | $46.26 | 111,303 |
| Social Media Manager | $70,287 | $5,857 | $33.79 | 105,475 |
| Pricing Manager | $109,525 | $9,127 | $52.66 | 119,997 |
Top companies hiring content managers now:
Which companies pay content managers the most?
Content manager salaries at Meta and Microsoft are the highest-paying according to our most recent salary estimates. In addition, the average content manager salary at companies like Google and Apple are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Meta | $157,604 | $75.77 |
| 2 | Microsoft | $152,507 | $73.32 |
| 3 | $148,388 | $71.34 | |
| 4 | Apple | $134,370 | $64.60 |
| 5 | Getaround | $120,711 | $58.03 |
| 6 | Adobe | $119,839 | $57.61 |
| 7 | Netflix | $117,696 | $56.58 |
| 8 | Lord Abbett | $115,391 | $55.48 |
| 9 | GLG | $110,814 | $53.28 |
| 10 | Amazon | $104,045 | $50.02 |
| 11 | The Walt Disney Company | $103,131 | $49.58 |
| 12 | The Children's Place | $100,852 | $48.49 |
| 13 | Fiverr | $99,287 | $47.73 |
| 14 | Twilio | $98,743 | $47.47 |
| 15 | ViacomCBS | $97,465 | $46.86 |
| 16 | ServiceNow | $97,023 | $46.65 |
| 17 | Cinedigm | $96,562 | $46.42 |
| 18 | Cricut | $95,828 | $46.07 |
| 19 | KPMG LLP | $95,696 | $46.01 |
| 20 | Metropolitan Opera | $95,598 | $45.96 |
Wage gap by gender, race and education
Content Manager salary by industry
The average content manager salary varies across industries:
- The average content manager salary in the technology industry is $86,931, the highest of any industry.
- The average content manager salary in the finance industry is $75,870.
- Content managers in the non profits industry earn an average salary of $67,508, the lowest of any industry.
Highest paying industries for content managers
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Technology | $86,931 | $41.79 |
| 2 | Hospitality | $75,870 | $36.48 |
| 3 | Internet | $74,207 | $35.68 |
| 4 | Finance | $73,138 | $35.16 |
| 5 | Media | $72,585 | $34.90 |
| 6 | Start-up | $71,023 | $34.15 |
| 7 | Manufacturing | $70,772 | $34.02 |
| 8 | Professional | $70,575 | $33.93 |
| 9 | Non Profits | $67,508 | $32.46 |
High paying content manager jobs
Content manager salary trends
The average content manager salary has risen by $13,823 over the last ten years. In 2014, the average content manager earned $61,301 annually, but today, they earn $75,124 a year. That works out to a 8% change in pay for content managers over the last decade.
Compare content manager salaries for cities or states with the national average over time.
Average content manager salary over time
Compare content manager salaries for individual cities or states with the national average.
Content manager salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $75,100 | $36.12 | +3.7% |
| 2024 | $72,300 | $34.77 | +1.9% |
| 2023 | $71,000 | $34.12 | +1.5% |
| 2022 | $69,900 | $33.59 | +0.8% |
| 2021 | $69,300 | $33.33 | +1.9% |
Recently added content manager salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| The University of Chicago | Content Manager | Chicago, IL | 06/30/2025 | $55,000 |
| Contact Government Services, LLC | Knowledge-Based Content Manager | Washington, DC | 06/30/2025 | $77,653 |
| State of Ohio | Media and Content Manager (Public Information Officer 2) | Columbus, OH | 06/29/2025 | $71,250 |
| Udemy | Content Strategy Manager, Assessments | Austin, TX | 06/29/2025 | $126,000 |
| Gumgum | Content Manager | Santa Monica, CA | 06/29/2025 | $81,000 |
| Get It-Professional Services | Project and Content Manager, External Affairs-Remote | WFH | Seattle, WA | 06/29/2025 | $58,000 |
| Get It-Hospitality | Content Strategy Manager-Remote | WFH | Houston, TX | 06/29/2025 | $90,000 |
| Gong | Weekend Content Manager | New York, NY | 06/29/2025 | $22,957 |
| Get It-Marketing | Manager, Campaign and Content-Remote | WFH | Memphis, TN | 06/29/2025 | $93,900 |
| Get It-Real Estate | FHA Knowledge Content Manager-Remote | WFH | New York, NY | 06/29/2025 | $49,000 |
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