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The differences between content producers and freelance videographer/editors can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-12 months to become a content producer, becoming a freelance videographer/editor takes usually requires 4-6 years. Additionally, a content producer has an average salary of $56,255, which is higher than the $48,481 average annual salary of a freelance videographer/editor.
The top three skills for a content producer include video content, content production and digital content. The most important skills for a freelance videographer/editor are training videos, video content, and video production.
| Content Producer | Freelance Videographer/Editor | |
| Yearly salary | $56,255 | $48,481 |
| Hourly rate | $27.05 | $23.31 |
| Growth rate | 8% | 12% |
| Number of jobs | 16,750 | 5,409 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 83% | Bachelor's Degree, 75% |
| Average age | 40 | 37 |
| Years of experience | 12 | 6 |
The job of content producers is to write news stories, product descriptions, and blogs for various digital platforms, including websites, email marketing campaigns, and social media posts. These professionals typically create marketing materials, messaging, and other types of online copy that can be utilized to sell or promote products and services and enhance brand awareness. Additional duties that a content producer typically does include brainstorming and writing viral content and feature articles, completing tasks scheduled via a CRM, and copyediting editorial content.
A freelance videographer/editor is responsible for processing and editing video contents, usually on a project basis. Freelance videographer/editors create their footage using their shooting equipment, utilize various design and editing software, and finish the project based on the clients' specifications and deliverables. They should also have a good grasp of digital marketing to produce impactful videos to the target audience. A freelance videographer/editor must be detail-oriented and have excellent communication skills to coordinate with the production team for content plans and perform adjustments as needed.
Content producers and freelance videographer/editors have different pay scales, as shown below.
| Content Producer | Freelance Videographer/Editor | |
| Average salary | $56,255 | $48,481 |
| Salary range | Between $38,000 And $81,000 | Between $34,000 And $67,000 |
| Highest paying City | New York, NY | - |
| Highest paying state | New York | - |
| Best paying company | Apple | - |
| Best paying industry | Start-up | - |
There are a few differences between a content producer and a freelance videographer/editor in terms of educational background:
| Content Producer | Freelance Videographer/Editor | |
| Most common degree | Bachelor's Degree, 83% | Bachelor's Degree, 75% |
| Most common major | Communication | Photography |
| Most common college | Harvard University | New York University |
Here are the differences between content producers' and freelance videographer/editors' demographics:
| Content Producer | Freelance Videographer/Editor | |
| Average age | 40 | 37 |
| Gender ratio | Male, 60.4% Female, 39.6% | Male, 80.0% Female, 20.0% |
| Race ratio | Black or African American, 7.9% Unknown, 5.6% Hispanic or Latino, 14.5% Asian, 6.4% White, 65.6% American Indian and Alaska Native, 0.2% | Black or African American, 6.6% Unknown, 5.2% Hispanic or Latino, 17.9% Asian, 7.1% White, 62.9% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 14% | 10% |