Content specialist-marketing demographics and statistics in the US
Content specialist-marketing demographics research summary. Zippia estimates content specialist-marketing demographics and statistics in the United States by using a database of 30 million profiles. Our content specialist-marketing estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about content specialists-marketing after extensive research and analysis:
- There are over 12,282 content specialists-marketing currently employed in the United States.
- 61.1% of all content specialists-marketing are women, while 38.9% are men.
- The average content specialist-marketing age is 36 years old.
- The most common ethnicity of content specialists-marketing is White (66.5%), followed by Hispanic or Latino (12.2%), Asian (11.1%) and Black or African American (5.1%).
- Content specialists-marketing are most in-demand in New York, NY.
- The technology industry is the highest-paying for content specialists-marketing.
- 10% of all content specialists-marketing are LGBT.
On this page
Content specialist-marketing demographics by:
Content specialist-marketing gender statistics
61.1% of content specialists-marketing are women and 38.9% of content specialists-marketing are men.
- Female, 61.1%
- Male, 38.9%
Content specialist-marketing gender ratio
| Gender | Percentages |
|---|---|
| Female | 61.1% |
| Male | 38.9% |
Content specialist-marketing gender pay gap
Women earn 97¢ for every $1 earned by men
Male income
$56,003
Female income
$54,098
Content specialist-marketing gender ratio over time
This data breaks down the percentage of men and women in content specialist-marketing positions over time. Currently, 61.1% of content specialists-marketing are female.
Content specialist-marketing gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 47.13% | 52.87% |
| 2011 | 44.67% | 55.33% |
| 2012 | 44.92% | 55.08% |
| 2013 | 41.49% | 58.51% |
| 2014 | 41.53% | 58.47% |
| 2015 | 43.66% | 56.34% |
| 2016 | 42.91% | 57.09% |
| 2017 | 42.88% | 57.12% |
| 2018 | 41.93% | 58.07% |
| 2019 | 40.60% | 59.40% |
| 2020 | 38.19% | 61.81% |
| 2021 | 38.89% | 61.11% |
Content specialist-marketing related jobs gender ratio
We compared content specialists-marketing with similar job titles to see how gender ratios vary. As you can see, timber buyer and chief estimator have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Wedding Coordinator | 9% | 91% |
| Conference Planning Manager | 9% | 91% |
| Human Resources Administrative Assistant | 9% | 91% |
| Content Specialist-Marketing | 39% | 61% |
| Electronic Security Specialist | 94% | 6% |
| Chief Estimator | 95% | 5% |
| Timber Buyer | 97% | 3% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Content specialist-marketing demographics by race
The most common ethnicity among content specialists-marketing is White, which makes up 66.5% of all content specialists-marketing. Comparatively, 12.2% of content specialists-marketing are Hispanic or Latino and 11.1% of content specialists-marketing are Asian.
- White, 66.5%
- Hispanic or Latino, 12.2%
- Asian, 11.1%
- Black or African American, 5.1%
- Unknown, 5.0%
- American Indian and Alaska Native, 0.1%
Content specialist-marketing race
| Content specialist-marketing race | Percentages |
|---|---|
| White | 66.5% |
| Hispanic or Latino | 12.2% |
| Asian | 11.1% |
| Black or African American | 5.1% |
| Unknown | 5.0% |
| American Indian and Alaska Native | 0.1% |
Content specialist-marketing race and ethnicity over time
See how content specialist-marketing racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Content specialist-marketing race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 75.42% | 5.31% | 8.82% | 8.65% |
| 2011 | 73.72% | 5.31% | 9.25% | 9.61% |
| 2012 | 73.78% | 5.51% | 8.53% | 9.84% |
| 2013 | 73.54% | 5.72% | 7.98% | 9.86% |
| 2014 | 73.87% | 5.15% | 9.15% | 9.31% |
| 2015 | 72.82% | 4.73% | 9.45% | 10.01% |
| 2016 | 71.05% | 5.90% | 9.67% | 10.91% |
| 2017 | 71.02% | 5.76% | 9.74% | 10.52% |
| 2018 | 70.33% | 5.42% | 9.75% | 11.11% |
| 2019 | 70.66% | 5.32% | 9.96% | 11.17% |
| 2020 | 68.76% | 4.77% | 10.04% | 12.03% |
| 2021 | 66.48% | 5.12% | 11.06% | 12.22% |
Content specialist-marketing wage gap by race
| Ethnicity | Salary |
|---|---|
| Unknown | $54,995 |
| White | $56,558 |
| Black or African American | $52,887 |
| Asian | $60,277 |
| Hispanic or Latino | $55,558 |
Average content specialist-marketing age
See how the average age of content specialists-marketing varies based on ethnicity and gender.
Male
Female
Content specialist-marketing age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 34 | 29.5 |
| White | 37 | 34 |
| Black or African American | 33.5 | 31 |
| Asian | 35 | 35 |
| Hispanic or Latino | 31 | 33 |
Content specialist-marketing age breakdown
The average age of content specialists-marketing is 30-40 years years old, representing 35% of the content specialist-marketing population.
Content specialist-marketing age breakdown
| Content Specialist-Marketing Years | Percentages |
|---|---|
| 40+ years | 35% |
| 30-40 years | 35% |
| 20-30 years | 30% |
Content specialist-marketing educational attainment
- Bachelor's, 82%
- Master's, 11%
- Associate, 4%
- High School Diploma, 1%
- Other Degrees, 2%
Content specialists-marketing by degree level
| Content specialist-marketing degree | Percentages |
|---|---|
| Bachelor's | 82% |
| Master's | 11% |
| Associate | 4% |
| High School Diploma | 1% |
| Other Degrees | 2% |
Content specialist-marketing jobs you might like
Content specialist-marketing wage gap by degree level
| Education | Salary |
|---|---|
| Master's Degree | $64,719 |
| Bachelor's Degree | $57,957 |
| Doctorate Degree | $65,227 |
Content specialist-marketing employment statistics
Most content specialists-marketing work for a private in the technology industry.
Company size where content specialists-marketing work
Below, you can see the size of companies where content specialists-marketing work.
Content specialist-marketing jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 6% |
| 50 - 100 employees | 17% |
| 100 - 500 employees | 29% |
| 500 - 1,000 employees | 10% |
| 1,000 - 10,000 employees | 24% |
| > 10,000 employees | 15% |
Content specialist-marketing jobs by company type
Employees with the content specialist-marketing job title have their preferences when it comes to working for a company. For instance, most content specialists-marketing prefer to work at private companies over public companies.
Content specialist-marketing jobs by sector
| Company type | Percentages |
|---|---|
| Education | 7% |
| Public | 23% |
| Private | 68% |
| Government | 2% |
Content specialist-marketing jobs by industry
The most common industries for content specialists-marketing are technology, professional and media.
Content specialist-marketing industry statistics
| Industry | Percentages |
|---|---|
| Technology | 22% |
| Professional | 11% |
| Media | 8% |
| Start-up | 8% |
| Internet | 6% |
| Retail | 6% |
| Fortune 500 | 6% |
| Education | 6% |
| Manufacturing | 5% |
| Finance | 4% |
| Health Care | 4% |
| Hospitality | 2% |
| Telecommunication | 2% |
| Insurance | 2% |
| Pharmaceutical | 1% |
| Transportation | 1% |
| Government | 1% |
| Automotive | 1% |
| Construction | 1% |
| Energy | 1% |
| Non Profits | 1% |
| Real Estate | 1% |
Content specialist-marketing turnover and employment statistics
Content specialist-marketing unemployment rate over time
The unemployment rate for content specialists-marketing between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Content specialist-marketing unemployment rate by year
| Year | Content specialist-marketing unemployment rate |
|---|---|
| 2010 | 7.74% |
| 2011 | 5.95% |
| 2012 | 6.43% |
| 2013 | 4.82% |
| 2014 | 4.69% |
| 2015 | 3.53% |
| 2016 | 4.06% |
| 2017 | 3.47% |
| 2018 | 3.02% |
| 2019 | 3.21% |
| 2020 | 5.42% |
| 2021 | 5.17% |
Average content specialist-marketing tenure
The average content specialist-marketing stays at their job for 1-2 years, based on the 506 content specialists-marketing resumes in Zippia's database.
Content specialist-marketing tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 27% |
| 1-2 years | 27% |
| 3-4 years | 9% |
| 5-7 years | 27% |
| 8-10 years | 6% |
| 11+ years | 5% |
Content specialist-marketing LGBT ratio compared to similar jobs
Review the percent of content specialists-marketing that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Production Cost Estimator | 4.41% | 65,882 |
| Logistic Assistant | 8.65% | 11,865 |
| Recruiter | 8.93% | 37,954 |
| Content Specialist-Marketing | 10.00% | - |
| Industrial Relations Worker | 11.05% | 38,720 |
| Deputy Coroner | 11.64% | 1,789 |
| Direct Response Consultant | 19.25% | 44,537 |
Similar content specialist-marketing jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Production Cost Estimator | 4.41% | 65,882 |
| Logistic Assistant | 8.65% | 11,865 |
| Recruiter | 8.93% | 37,954 |
| Industrial Relations Worker | 11.05% | 38,720 |
| Deputy Coroner | 11.64% | 1,789 |
| Direct Response Consultant | 19.25% | 44,537 |
Foreign languages spoken by content specialists-marketing
The most common foreign language among content specialists-marketing is Spanish at 37.5%. The second-most popular foreign language spoken is French at 25.0% and Chinese is the third-most popular at 12.5%.
- Spanish, 37.5%
- French, 25.0%
- Chinese, 12.5%
- German, 8.3%
- Mandarin, 8.3%
- Other, 8.4%
Content specialist-marketing languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 37.5% |
| French | 25.0% |
| Chinese | 12.5% |
| German | 8.3% |
| Mandarin | 8.3% |
| Other | 8.4% |
