Coordinator of email marketing job description

Email Marketers are a different kind of people.

Do you spend far too much time sweating the placement of a CTA button? Find yourself in social situations thinking about data points that answer a question you've been mulling for weeks? Does the word “Outlook” make you feel very strong feelings? If you answered yes to any combination of these, you may be the kind of different that can take our Mission to the next level. The marketing team at Dynamic Catholic is looking for a customer-obsessed email junkie to join a team that eats, sleeps and breathes optimizing a world-class user experience so that every visitor can experience the genius of Catholicism. We're a mission-focused team working together to produce top-tier messaging strategies and content that helps people grow closer to God. Come join us!

Who we are

At Dynamic Catholic our Mission is simple: to re-energize the Catholic Church in America. Catholics are leaving the Church at an alarming rate, and disengagement among those who remain is staggeringly high. This is where you come in. We are looking for driven, talented, and dynamic individuals who will work tirelessly to use their talents to inspire people to rediscover the genius of Catholicism.
We have Meaningful and challenging work in a fast paced, constantly changing environment Tremendous opportunities for learning and growth Robust email marketing platform that is a critical piece of our best-in-class digital ecosystemA tight knit, fun-loving and driven team to partner with in meeting people where they are and leading them to where God is calling them to be Opportunity to shepherd and grow an email list of ~1M+ individuals who are seeking to rediscover the genius of CatholicismChapel and Gym onsite….Yes, you read that!
You have Passion for the Mission of Dynamic Catholic and willingness to act as a servant leader; you will go above and beyond to ensure that the job gets done Genuine desire to receive feedback and improve; hunger for best practices and will effectively incorporate them into all of your work Experience working with a Marketing Automation Platform (like Salesforce Marketing Cloud), designing, building out and deploying emails and customer journeys Track record of creating and utilizing targeted segments to increase engagement and conversions Data-driven mindset with a focus on iterative testing.Desire to stay on top of the email marketing game, balancing best practices, new innovations, and organization goals The ability to effectively communicate and collaborate with key stakeholders at all levels of an organization
You might also have Extensive experience and certifications in Salesforce Marketing Cloud (Email Specialist, Admin, or Developer) Familiarity with Adobe Creative Suite, ie., Xd, Illustrator, InDesign, and PhotoshopExposure to and/or working knowledge of Salesforce CRMUnderstanding and comfortable working within an agile/SCRUM development process Bachelor's degree in Marketing, Digital Media, Communications or a related field.
Location

The Dynamic Catholic headquarters is in the Greater Cincinnati Area and we would love to have everyone here. That being said we're super flexible with this position and are open to remote applicants with the right experience who are passionate about our Mission.

The Miami HEAT marketing department is hiring an Email Marketing and Automation Coordinator to oversee the delivery of multi-channel digital campaigns. This role is responsible for participating in campaign creation, to requesting creative elements, to audience segmentation, to designing workflows, through reporting on results. The position is part of our Digital Marketing department. The incumbent will be expected to be one of the lead users of our Email Marketing Platform - currently Eloqua.
Essential duties and responsibilities include but are not limited to:


Own digital marketing campaign processes: gather requirements, request for creative elements, design audience segments, create marketing automation workflows, deliver communications, and report on results, all while identifying and recommending optimization opportunities. Work with key stakeholders across the organization including marketing, ticket sales, corporate partnerships, premium and partnerships sales and service, season ticket membership services, and retail to manage their email campaigns Build/Test new and maintain existing automations & journeys that support growth KPIs Lead and assist in customer journey mapping and design of marketing automation campaigns Participate in the growth, administration, and segmentation of the sales and marketing database of the Miami HEAT and FTX Arena, including ensuring compliance with data protection requirements (i.e. CAN-SPAM, GDPR, and CCPA). Create and edit emails, landing pages, and other digital assets with Adobe Dreamweaver (i.e. HTML and CSS) and Photoshop, when needed. Work with internal creative team to develop creative components. Ongoing development of technical and design skills pertaining to the creation and execution of email and digital marketing campaigns. Create reports for measuring campaign performance. Perform other duties as assigned or apparent.


Desired Qualifications


Bachelor's degree in Business, Marketing, Communications or related experience in field or three (3) years of email marketing experience. 1-3 years of direct experience with marketing automation platforms. Comfortable working with disparate requests from numerous clients on various timelines to schedule digital campaign production and communications, optimized for business results. Attention to detail, creativity, teamwork, problem-solving, desire to learn new technologies, communication skills. Proven and measurable experience with assembling, executing, and reporting on multi-channel campaigns. Demonstrable experience with the following platforms: Eloqua, Marketo or Adobe Campaign Standard, Adobe Dreamweaver, Adobe Photoshop, Microsoft Office and/or Movable Ink. Sports/entertainment/travel industry experience preferred (B2C).


Bachelor's degree or equivalent from a 4-year college or technical school; Very organized and detail-oriented. Able to meet tight deadlines and adapt to a fast-paced, fluid environment while balancing multiple tasks at once. Must be proficient in Microsoft Applications including Word, Excel, and PowerPoint. Basic knowledge of Adobe Photoshop.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender/gender identity, age, disability, marital status, sexual orientation, pregnancy, genetic information, national origin, citizenship status, veteran status, and any other legally protected status entitled to protection under federal, state, or local anti-discrimination laws. EOE & DFWP

The Email Marketing Coordinator, reporting to the Email Production Manager, will be responsible for the execution of Food Brands email marketing communications from setup, to testing, to launch, to post deployment analysis, and optimization. The ideal candidate should be passionate about driving innovation and performance, have a positive attitude, be detail oriented, results driven, a dependable team player, and demonstrate a sense of urgency. If you thrive in a fast-paced environment and have a strong work ethic, this is the role for you. This is an incredible opportunity to join a team that drives leading email innovation and operates a highly personalized email program.
ESSENTIAL DUTIES AND RESPONSIBILITIES

Major responsibilities of the position are listed below. To perform the job successfully, an individual must be able to execute each essential duty satisfactorily. Other duties, assignments and specific projects may be assigned at the discretion of management. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Own all aspects of email production:

* Creation, scheduling, and approval
* Assess all email creative to ensure messages are compliant with our email content policies
* Ensure the correct data and content exchange
* Quality assurance/flawless execution to ensure that the creative, copy, and links are correct
* Partner with other teams to execute all of our email campaigns
* Maintain awareness of email marketing trends, best practices, technologies
* Assist in new marketing projects/initiatives as necessary
* Provide information regarding email marketing initiatives
* Fill ad-hoc requests on an ongoing basis
*
EDUCATION AND EXPERIENCE

* High School Graduate or equivalent, some college preferred
* 6 months - 2 years' experience in an email-marketing program
* Knowledge/background of e-commerce, email marketing best practices, success metrics and CAN-SPAM legislation
* Proficiency in Microsoft Office products, emphasis in Excel
* Strong verbal and writing skills
* Interest in new technology
* Excellent time and project management with exceptional attention to detail
* Desire and demonstrated ability to handle multiple projects simultaneously while meeting tight deadlines
* Working knowledge of HTML
* Hands on experience working with an ESP (preferred)
* Exhibit the characteristics of approachability and openness in resolving issues
* Individual must be self-motivated, highly organized and able to adapt to changing priorities while meeting numerous daily deadlines
* Maintain productivity with efficient self and team workflow

INDCH

About Harry & David

Since 1934, Harry & David has been America's premier choice in gourmet food gifting. Headquartered in Southern Oregon, Harry & David owns and operates 20 different orchards, spread over 100 square miles, featuring fresh yearly crops of handpicked delicious fruit, including peaches, Bosc pears and the iconic Royal Riviera pears. Harry & David offers a wide variety of options for everyday sharing and entertaining, including Moose Munch premium popcorn, Wolferman's Bakery , Cushman's and Stock Yards branded products. Harry & David is part of the 1-800-FLOWERS.COM, Inc. family of brands. Shares in 1-800-FLOWERS.COM, Inc. are traded on the NASDAQ Global Select Market, ticker symbol: FLWS.

Our Commitment to Diversity

At 1-800-FLOWERS.COM, Inc., we seek to inspire more human expression, connection, and celebration -- for everyone. This means fostering a culture of inclusion where our team members, customers, and partners feel respected, valued, and empowered. We believe that embracing diversity, and celebrating the uniqueness of every individual, makes us a better company.