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Become A Copy Writer

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Working As A Copy Writer

  • Thinking Creatively
  • Getting Information
  • Communicating with Persons Outside Organization
  • Establishing and Maintaining Interpersonal Relationships
  • Organizing, Planning, and Prioritizing Work
  • Deal with People

  • Mostly Sitting

  • Stressful

  • $63,000

    Average Salary

What Does A Copy Writer Do

Writers and authors develop written content for advertisements, books, magazines, movie and television scripts, songs, blogs, or other types of media.

Duties

Writers and authors typically do the following:

  • Choose subject matter that interests readers
  • Write fiction or nonfiction through scripts, novels, biographies, and more
  • Conduct research to obtain factual information and authentic detail
  • Write advertising copy for newspapers, magazines, broadcasts, and the Internet
  • Present drafts to editors and clients for feedback
  • Work with editors and clients to shape the material so it can be published

Writers and authors develop written material—namely, stories and advertisements—for books, magazines, and online publications.

Writers must establish their credibility with editors and readers through strong research and the use of appropriate sources and citations. Writers and authors select the material they want to use and then convey the information to readers. With help from editors, they may revise or rewrite sections, searching for the best organization and the most appropriate phrasing.

An increasing number of writers are freelance writers—that is, they are self-employed and sell their written content to book and magazine publishers; news organizations; advertising agencies; and movie, theater, and television producers. Many freelance writers are hired to complete specific short-term or recurring assignments, such as writing a newspaper column, contributing to a series of articles in a magazine, or producing an organization’s newsletter.

An increasing number of writers are producing material that is published directly online, in videos and on blogs.

The following are examples of types of writers and authors:

Copywriters prepare advertisements to promote the sale of a good or service. They often work with a client to produce written content, such as advertising themes, jingles, and slogans.

Biographers write a thorough account of a person’s life. They gather information from interviews and research about the person to accurately portray important events in that person's life.

Bloggers write posts to a web log (shortened to “blog”) that usually pertain to any topic or a specific field, such as fashion, news, or sports.

Generalists write about any topic of interest, unlike writers who usually specialize in a given field.

Novelists write books of fiction, creating characters and plots that may be imaginary or based on real events.

Songwriters compose music and lyrics for songs. They may write and perform their own songs or sell their work to a music publisher. They sometimes work with a client to produce advertising themes, jingles, and slogans, and they may be involved in marketing the product or service.

Playwrights write scripts for theatrical productions. They come up with a concept, write lines for actors to say, produce stage direction for actors to follow, and suggest ideas for theatrical set design.

Screenwriters create scripts for movies and television. They may produce original stories, characters, and dialogue, or turn a book into a movie or television script. Some may produce content for radio broadcasts and other types of performance.

Journalists write articles and reports on current events. For more information, see the profile on reporters, correspondents, and broadcast news analysts.

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How To Become A Copy Writer

A college degree in English, journalism, or communications is generally required for a salaried position as a writer or author. Experience can be gained through internships, but any form of writing that improves skill, such as blogging, is beneficial. Excellent writing skills are essential.

Education

A bachelor’s degree is typically needed for a full-time job as a writer. Because writing skills are essential in this occupation, many employers prefer candidates with a degree in English, journalism, or communications.

Other Work Experience

Writers can obtain job experience by working for high school and college newspapers, magazines, radio and television stations, advertising and publishing companies, or nonprofit organizations. College theater and music programs offer playwrights and songwriters an opportunity to have their work performed. Many magazines and newspapers also have internships for students. Interns may write stories, conduct research and interviews, and gain general publishing experience.

Employers also increasingly prefer new applicants to have the ability to code and program webpages or manipulate data to create a visual story using tables, charts, and maps.

In addition, anyone with Internet access can start a blog and gain writing experience. Some of this writing may lead to paid assignments regardless of education, because the quality of writing, the unique perspective, and the size of the potential audience are the greatest determinants of success for a piece of writing. Online publications require knowledge of computer software and editing tools that are used to combine text with graphics, audio, video, and animation.

Writers or authors can come from a variety of backgrounds and experiences as long as they demonstrate strong writing skills.

Training

Writers and authors may need to gain some writing experience through on-the-job training with more experienced writers and editors before their work is ready for publication.

Writers who want to write about a particular topic may need formal training or experience related to that topic.

Because many writers today prepare material directly for the Internet, knowing graphic design, page layout, and multimedia software can be advantageous.

Licenses, Certifications, and Registrations

Some associations offer certifications for writers and authors. Certification can demonstrate competence and professionalism, making candidates more attractive to employers. For example, the American Grant Writers’ Association (AGWA) offers the Certified Grant Writer® credential.

Certification can also increase opportunities for advancement.

Advancement

Beginning writers and authors can get a start and put their name on work immediately by writing for smaller businesses, local newspapers, advertising agencies, and nonprofit organizations. However, opportunities for advancement within these organizations may be limited because they usually do not have enough regular work.

Writers and authors can advance their careers further by building a reputation, taking on more complex writing assignments, and getting published in more prestigious markets and publications. Having published work that has been well received and maintaining a track record of meeting deadlines are important for advancement.

Many editors begin work as writers. Those who are particularly skilled at identifying stories, correcting writing style, and interacting with writers may be interested in editing jobs.

Important Qualities

Adaptability. Writers and authors need to be able to adapt to newer software platforms and programs, including various Content Management Systems (CMS).

Creativity. Writers and authors must be able to develop new and interesting plots, characters, or ideas so they can come up with new stories.

Critical-thinking skills. Writers and authors must have dual expertise in thinking through or understanding new concepts, and conveying it through writing.

Determination. Writers and authors sometimes work on projects that take years to complete. Freelance writers who are paid per assignment must demonstrate perseverance and personal drive to meet deadlines.

Persuasion. Writers, especially those in advertising, must be able to persuade others to feel a certain way about a good or service.

Social perceptiveness. Writers and authors must understand how readers react to certain ideas in order to connect with their audience.

Writing skills. Writers and authors must be able to write clearly and effectively in order to convey feeling and emotion and communicate with readers.

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Copy Writer Jobs

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Copy Writer Career Paths

Copy Writer
Writer And Editor Consultant Marketing Manager
Brand Marketing Manager
6 Yearsyrs
Writer And Editor Senior Copywriter Creative Director
Marketing And Creative Director
6 Yearsyrs
Writer And Editor Account Executive Marketing Consultant
Senior Marketing Consultant
8 Yearsyrs
Editor Owner Marketing Director
Vice President Of Marketing & Communications
12 Yearsyrs
Editor Owner Creative Director
Chief Creative Officer
8 Yearsyrs
Editor Technical Writer Web Developer
Web Content Manager
5 Yearsyrs
Technical Writer Office Manager Communications Manager
Internal Communications Manager
8 Yearsyrs
Technical Writer Communications Manager Public Relations Director
Public Relations And Communications Director
7 Yearsyrs
Content Writer Marketing Manager Marketing Communications Manager
Content Marketing Manager
6 Yearsyrs
Content Writer Content Manager
Senior Content Manager
8 Yearsyrs
Content Writer Project Manager Senior Product Manager
Marketing Lead
5 Yearsyrs
Contributing Writer Founder Senior Product Manager
Head Of Marketing
5 Yearsyrs
Contributing Writer Managing Editor Content Manager
Content Director
7 Yearsyrs
Contributing Writer Senior Editor Content Manager
Digital Content Manager
5 Yearsyrs
Reporter Marketing Coordinator Digital Marketing Specialist
Online Marketing Manager
5 Yearsyrs
Reporter Producer Social Media Manager
Manager Of Digital Media
5 Yearsyrs
Reporter Media Coordinator Digital Marketing Specialist
Digital Marketing Strategist
5 Yearsyrs
Account Executive Marketing Manager Social Media Manager
Marketing Strategist
6 Yearsyrs
Marketing Coordinator Writer Senior Copywriter
Brand Strategist
5 Yearsyrs
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Do you work as a Copy Writer?

Copy Writer Demographics

Gender

Female

51.1%

Male

38.7%

Unknown

10.2%
Ethnicity

White

60.6%

Hispanic or Latino

16.2%

Black or African American

10.8%

Asian

8.2%

Unknown

4.1%
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Foreign Languages Spoken

Spanish

47.8%

French

16.3%

Russian

5.4%

Italian

5.4%

Portuguese

3.3%

Chinese

3.3%

Mandarin

3.3%

German

2.2%

Japanese

2.2%

Arabic

2.2%

Korean

2.2%

Swedish

1.1%

Marathi

1.1%

Hebrew

1.1%

Gujarati

1.1%

Dakota

1.1%

Hindi

1.1%
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Copy Writer Education

Schools

New York University

12.0%

University of Pittsburgh -

7.5%

Auburn University

6.0%

Arizona State University

5.3%

Temple University

5.3%

University of Washington

5.3%

University of South Carolina - Columbia

5.3%

Brigham Young University

4.5%

University of North Texas

4.5%

San Francisco State University

4.5%

Ohio State University

4.5%

University of Southern California

4.5%

University of Phoenix

4.5%

University of South Florida

3.8%

Boston College

3.8%

University of California - Berkeley

3.8%

Northwestern University

3.8%

Pennsylvania State University

3.8%

University of Texas at Austin

3.8%

University of California - Davis

3.8%
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Majors

English

18.6%

Communication

15.6%

Journalism

11.8%

Writing

10.0%

Business

5.1%

Marketing

4.9%

Photography

3.9%

Public Relations

3.9%

Education

2.7%

Graphic Design

2.7%

Agricultural Public Services

2.4%

Advertising

2.4%

Psychology

2.3%

Political Science

2.3%

History

2.3%

Management

2.2%

Fine Arts

2.0%

Liberal Arts

1.8%

Philosophy

1.5%

Theatre

1.5%
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Degrees

Bachelors

60.4%

Masters

18.7%

Other

12.8%

Associate

3.0%

Certificate

2.6%

Doctorate

1.6%

Diploma

0.9%

License

0.1%
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Job type you want
Full Time
Part Time
Internship
Temporary
Average Yearly Salary
$63,000
View Detailed Salary Report
$40,000
Min 10%
$63,000
Median 50%
$63,000
Median 50%
$63,000
Median 50%
$63,000
Median 50%
$63,000
Median 50%
$63,000
Median 50%
$63,000
Median 50%
$99,000
Max 90%
Best Paying Company
Dell
Highest Paying City
San Francisco, CA
Highest Paying State
New Jersey
Avg Experience Level
1.9 years
How much does a Copy Writer make at top companies?
The national average salary for a Copy Writer in the United States is $63,109 per year or $30 per hour. Those in the bottom 10 percent make under $40,000 a year, and the top 10 percent make over $99,000.

Real Copy Writer Salaries

Job Title Company Location Start Date Salary
Senior Copy Writer TBWA Worldwide, Inc. Los Angeles, CA Aug 14, 2014 $140,000
Senior Copy Writer Droga5, LLC New York, NY Aug 06, 2015 $130,000
Senior Copy Writer Droga5, LLC New York, NY Aug 14, 2015 $130,000
Senior Copy Writer .04 Copy Writers) Gyro, LLC San Francisco, CA Apr 04, 2016 $120,000
Copy Writer Skeleton Inc. New York, NY Jul 06, 2015 $104,350
Copy Writer Skeleton Inc. New York, NY Jul 27, 2015 $104,350
Copy Writer J. Walter Thompson U.S.A. LLC New York, NY Dec 17, 2016 $85,000
Copy Writer (Technical Writer) Square, Inc. San Francisco, CA Jul 28, 2015 $82,909 -
$110,000
Copy Writers Bartle Bogle Hegarty LLC West Hollywood, CA Jan 10, 2014 $80,000
Copy Writer Kettle Solutions LLC New York, NY Sep 14, 2016 $80,000
Copy Writers Bartle Bogle Hegarty LLC West Hollywood, CA Jan 11, 2014 $80,000
Copy Writer Eleven Inc. San Francisco, CA May 09, 2016 $58,000
Copy Writer Venables-Bell & Partner LLC San Francisco, CA Sep 12, 2013 $55,000
Copy Writers Kowloon Wholesale Seafood Company Santa Monica, CA Jun 24, 2013 $55,000
Copy Writer Seraphim Inc. Beverly Hills, CA Aug 10, 2015 $55,000
Copy Writer People Ideas & Culture LLC New York, NY Sep 05, 2015 $55,000
Copy Writer Q P D Sourcing Inc. El Monte, CA Aug 09, 2015 $54,784
Copy Writer Tyrant King, Inc. Los Angeles, CA Sep 05, 2015 $54,575
Copy Writer Landmark Title Services, Inc. Vienna, VA Aug 28, 2014 $44,203
Copy Writer Just One LLC New York, NY Sep 01, 2015 $43,827
Copy Writer Drive Talent Inc. New York, NY Apr 15, 2013 $43,618
Copy Writer Drive Talent Inc. New York, NY Mar 15, 2013 $43,618
Copy Writer Chinatex Oriental (USA) Inc. New York, NY Jun 01, 2013 $43,618
Copy Writer Drive Talent Inc. New York, NY Feb 15, 2013 $43,618
Copy Writer Bf Suma Pharmaceuticals Inc. San Gabriel, CA Sep 26, 2013 $43,535

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Top Skills for A Copy Writer

  1. Web Application
  2. Press Releases
  3. Brochures
You can check out examples of real life uses of top skills on resumes here:
  • Created internal press releases regarding numerous campaigns.
  • Composed advertising brochures, attracting several additional commercial clients.
  • Create website copy directed towards various audiences that utilizes search engine optimization
  • Copy writer for Passion Parties communication efforts including emails, brochures, catalogs, letters are more.
  • Researched new products, wrote, proofed and edited web copy.

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Top 10 Best States for Copy Writers

  1. District of Columbia
  2. California
  3. Virginia
  4. Maryland
  5. Vermont
  6. Massachusetts
  7. New York
  8. Connecticut
  9. Minnesota
  10. North Carolina
  • (63 jobs)
  • (434 jobs)
  • (179 jobs)
  • (130 jobs)
  • (7 jobs)
  • (111 jobs)
  • (230 jobs)
  • (20 jobs)
  • (51 jobs)
  • (108 jobs)

Top Copy Writer Employers

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Jobs From Top Copy Writer Employers

Copy Writer Videos

What Does a Copywriter Do

A Day In The Life: Copywriter (Advertising)

Copywriter: Mark Davies

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