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How to hire a copy writer

Copy writer hiring summary. Here are some key points about hiring copy writers in the United States:

  • In the United States, the median cost per hire a copy writer is $1,633.
  • It takes between 36 and 42 days to fill the average role in the US.
  • Human Resources use 15% of their expenses on recruitment on average.
  • On average, it takes around 12 weeks for a new copy writer to become settled and show total productivity levels at work.

How to hire a copy writer, step by step

To hire a copy writer, you need to identify the specific skills and experience you want in a candidate, allocate a budget for the position, and advertise the job opening to attract potential candidates. To hire a copy writer, you should follow these steps:

Here's a step-by-step copy writer hiring guide:

  • Step 1: Identify your hiring needs
  • Step 2: Create an ideal candidate profile
  • Step 3: Make a budget
  • Step 4: Write a copy writer job description
  • Step 5: Post your job
  • Step 6: Interview candidates
  • Step 7: Send a job offer and onboard your new copy writer
  • Step 8: Go through the hiring process checklist

What does a copy writer do?

Copywriters are employees who are usually part of the marketing team. They create write-ups for the promotional materials of the company's products. Copywriters are considered to be persuasive and engaging writers. They produce high-quality advertisements that entice the reader to heed their call to action. These calls to action may be in the form of purchasing the product, clicking links, or donating to a cause. Copywriters must know how to capture the interest of the target audience. They are usually witty and have a knack for wordplay.

Learn more about the specifics of what a copy writer does
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  1. Identify your hiring needs

    Before you post your copy writer job, you should take the time to determine what type of worker your business needs. While certain jobs definitely require a full-time employee, it's sometimes better to find a copy writer for hire on a part-time basis or as a contractor.

    Determine employee vs contractor status
    Is the person you're thinking of hiring a US citizen or green card holder?

    You should also consider the ideal background you'd like them a copy writer to have before you start to hire. For example, what industry or field would you like them to have experience in, what level of seniority or education does the job require, and how much it'll cost to hire a copy writer that fits the bill.

    Here's a comparison of copy writer salaries for various roles:

    Type of Copy WriterDescriptionHourly rate
    Copy WriterWriters and authors develop written content for advertisements, books, magazines, movie and television scripts, songs, blogs, and other online publications.$19-48
    Technical EditorA technical editor is someone who proofreads, revises, and edits technical documents. He/She or she checks for grammar, punctuation, and style to ensure that the technical content meets company standards... Show more$22-38
    Managing EditorManaging editors are individuals who coordinate and oversee the editorial activities of a publication. They administer the daily operations or a website or publication, such as generating ideas and planning and editing content... Show more$28-63
  2. Create an ideal candidate profile

    Common skills:
    • Web Content
    • WordPress
    • Digital Marketing
    • Proofreading
    • Web Copy
    • Email Campaigns
    • Copywriting
    • Search Engine Optimization
    • Press Releases
    • Creative Concepts
    • Content Marketing
    • Blog Posts
    • Brochures
    • HTML
    Check all skills
    Responsibilities:
    • Manage editorial content of monthly print newsletter for health care professionals.
    • Ensure content relevance for SEO.
    • Proofread and edit content submit by department heads.
    • Demonstrate superior editing, proofreading, revising, and reasearch skills.
    • Design and implementation of web ads on Facebook, websites and newsletter.
    • Maintain, update, and develop corporate website using HTML, PHP, and Dreamweaver
    More copy writer duties
  3. Make a budget

    Including a salary range in your copy writer job description helps attract top candidates to the position. A copy writer salary can be affected by several factors, such as geography, experience, seniority, certifications, and the prestige of the hiring company.

    For example, the average salary for a copy writer in Wyoming may be lower than in California, and an entry-level copy writer usually earns less than a senior-level copy writer. Additionally, a copy writer with certifications may command a higher salary, and working for a well-known company or start-up may also impact an employee's pay.

    Average copy writer salary

    $65,162yearly

    $31.33 hourly rate

    Entry-level copy writer salary
    $41,000 yearly salary
    Updated January 31, 2026

    Average copy writer salary by state

    RankStateAvg. salaryHourly rate
    1California$93,347$45
    2District of Columbia$85,617$41
    3New Jersey$83,951$40
    4Pennsylvania$79,888$38
    5Massachusetts$78,189$38
    6Utah$73,993$36
    7Virginia$72,959$35
    8New York$72,729$35
    9Nevada$72,380$35
    10Colorado$65,495$31
    11Kentucky$59,984$29
    12Illinois$56,030$27
    13Texas$55,409$27
    14Montana$55,170$27
    15Georgia$54,489$26
    16Florida$52,705$25
    17Arizona$52,062$25
    18Hawaii$39,746$19

    Average copy writer salary by company

    RankCompanyAverage salaryHourly rateJob openings
    1Microsoft$112,423$54.052
    2Square$105,202$50.58
    3Bartle Bogle Hegarty$96,200$46.25
    4CVS Health$95,765$46.04
    5Droga5$94,315$45.34
    6Crispin Porter + Bogusky$91,848$44.16
    7Wunderman Thompson$90,142$43.34
    8The Integer Group$86,829$41.74
    9Eleven$86,246$41.46
    10BQE Software$81,801$39.33
    11TPG Inc$81,603$39.23
    12Crawford Electric Supply$79,094$38.03
    13Frequency$78,247$37.62
    14Hewlett Packard Enterprise$77,105$37.072
    15Advanced Battery Technologies$77,078$37.06
    16Venables Bell & Partners$75,917$36.50
    17Turvo$75,808$36.45
    18Tappan$75,758$36.42
    19L'OCCITANE, Inc.$75,758$36.42
    20BF Suma Africa$75,758$36.42
  4. Writing a copy writer job description

    A good copy writer job description should include a few things:

    • Summary of the role
    • List of responsibilities
    • Required skills and experience

    Including a salary range and the first name of the hiring manager is also appreciated by candidates. Here's an example of a copy writer job description:

    Copy writer job description example

    OUR STORY
    Quince was started to challenge the existing idea that nice things should cost a lot. Our mission was simple: create an item of equal or greater quality than the leading luxury brands and sell them at a much lower price.

    OUR VALUES
    EVERYONE SHOULD BE ABLE TO AFFORD NICE THINGS. Quality shouldn't be a luxury. We're proud of our mission to bring the world's highest quality goods to people at affordable prices.

    QUALITY IS MORE THAN MATERIALS. True quality is a combination of premium materials and high production standards.

    WE FOCUS ON THE ESSENTIALS. From the perfect crewneck sweater to hotel quality sheets, we're all about high quality essentials that bring enjoyment to daily life.

    WE'RE INNOVATING TO MAKE UNREAL PRICES A REALITY. Our uniquely developed factory-direct model lets us offer exceptionally high quality goods for much lower prices than our competitors.

    ALWAYS A BETTER DEAL. We believe in real price transparency, for both our customers and factory partners. This way, everyone gets a better deal.

    FAIR FACTORIES. We are committed to working with factories that meet the global standards for workplace safety and wage fairness.

    OUR TEAM AND SUCCESS
    Quince is a retail and technology company co-founded by a team that has extensive experience in retail, technology and building early stage companies. You'll work with a team of world-class talent from Stanford GSB, Wish.com, D.E. Shaw, Stitch Fix, Urban Outfitters, Wayfair, McKinsey, Nike etc.

    THE IDEAL CANDIDATE
    The ideal candidate is a self-starter, problem-solver and successful in combining technology and data into best-in-class outcomes. The candidate is energized by solving complex business problems and consistently effective in making high-judgement decisions at rapid pace amidst the frequent ambiguity that comes with charting a course of action with no precedent. Moreover, the ideal candidate is energized by an environment where strategy, innovation and decision-making are intentionally distributed, where candor, speed and data are highly valued and colleagues at all levels hold each other to unusually high standards on behalf of Quince customers.

    As sr. copywriter, you will be a key member of the Quince creative team, responsible for continuing to craft our brand tone and voice, and bringing it to life via a variety of channels including website, social media, emails, and seasonal campaign work. You will be collaborating closely with the creative director, senior designer, brand and merchants teams to brainstorm ideas, create concepts, develop messaging and execute on copy. If you are a creative collaborator that likes to build from the ground up, this role is perfect for you!
    Responsibilities Work closely with the internal creative and strategy team to participate in all stages of the creative process, from brainstorming to conceptual development & execution Lead continued development of the Quince brand tone and voice Write compelling and industry accurate descriptions for apparel, accessories and home products for the Quince website Write content for ads and social media Revise copy based on feedback from the leadership team.Collaborate with a team from concept to development of final product for seasonal advertising campaigns Comfortably vary voice, style, and other characteristics demanded by the target audience and channel Stay up to date on appropriate style guidelines and brand voice for consistency in messaging Continually raise the bar on creativity, writing fresh copy that connects with the Quince customer and drives action
    Requirements 3-5 years of relevant experience, preferably in an agency or retail settingA bachelor's degree in English or a related major.Excellent writing and editing skills with demonstrated experience in conceptual writing in marketing or advertising, web, product, brand messaging and promotional copy Working knowledge of garment construction and industry terminology Strong verbal and communication and presentation skills Ability to work cross-functionally with a face paced team Ability to manage multiple projects and deadlines simultaneously Thrive in a fast paced, collaborative environment with a high-volume workload often requiring short turnaround times
    Quince seeks to build high-performing teams of people from various experiences and backgrounds who can collectively push our company into new realms. We seek a diverse pool of applicants and consider all qualified candidates regardless of race, ancestry, color, gender identity or expression, sexual orientation, religion, national origin, citizenship, disability, Veteran status, marital status, or any other protected status. If you have a special need or disability that requires accommodation, please let us know.
  5. Post your job

    There are various strategies that you can use to find the right copy writer for your business:

    • Consider promoting from within or recruiting from your existing workforce.
    • Ask for referrals from friends, family members, and current employees.
    • Attend job fairs at local colleges to find candidates who meet your education requirements.
    • Use social media platforms like LinkedIn, Facebook, and Twitter to reach potential job candidates.
    Post your job online:
    • Post your copy writer job on Zippia to find and recruit copy writer candidates who meet your exact specifications.
    • Use field-specific websites such as problogger, media bistro, journalismjobs.com, content writing jobs.
    • Post a job on free websites.
  6. Interview candidates

    Your first interview with copy writer candidates should focus on their interest in the role and background experience. As the hiring process goes on, you can learn more about how they'd fit into the company culture in later rounds of interviews.

    It's also good to ask about candidates' unique skills and talents to see if they match your ideal candidate profile. If you think a candidate is good enough for the next step, you can move on to the technical interview.

    The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

  7. Send a job offer and onboard your new copy writer

    Once you've selected the best copy writer candidate for the job, it's time to write an offer letter. In addition to salary, this letter should include details about the benefits and perks you offer the candidate. Ensuring that your offer is competitive is essential, as qualified candidates may be considering other job opportunities. The candidate may wish to negotiate the terms of the offer, and you should be open to discussion. After you reach an agreement, the final step is formalizing the agreement with a contract.

    It's also important to follow up with applicants who do not get the job with an email letting them know that the position is filled.

    Once that's done, you can draft an onboarding schedule for the new copy writer. Human Resources should complete Employee Action Forms and ensure that onboarding paperwork is completed, including I-9s, benefits enrollment, federal and state tax forms, etc. They should also ensure that new employee files are created for internal recordkeeping.

  8. Go through the hiring process checklist

    • Determine employee type (full-time, part-time, contractor, etc.)
    • Submit a job requisition form to the HR department
    • Define job responsibilities and requirements
    • Establish budget and timeline
    • Determine hiring decision makers for the role
    • Write job description
    • Post job on job boards, company website, etc.
    • Promote the job internally
    • Process applications through applicant tracking system
    • Review resumes and cover letters
    • Shortlist candidates for screening
    • Hold phone/virtual interview screening with first round of candidates
    • Conduct in-person interviews with top candidates from first round
    • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
    • Conduct background checks on top candidates
    • Check references of top candidates
    • Consult with HR and hiring decision makers on job offer specifics
    • Extend offer to top candidate(s)
    • Receive formal job offer acceptance and signed employment contract
    • Inform other candidates that the position has been filled
    • Set and communicate onboarding schedule to new hire(s)
    • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)
    Sign up to download full list

How much does it cost to hire a copy writer?

Recruiting copy writers involves both the one-time costs of hiring and the ongoing costs of adding a new employee to your team. Your spending during the hiring process will mostly be on things like promoting the job on job boards, reviewing and interviewing candidates, and onboarding the new hire. Ongoing costs will obviously involve the employee's salary, but also may include things like benefits.

Copy writers earn a median yearly salary is $65,162 a year in the US. However, if you're looking to find copy writers for hire on a contract or per-project basis, hourly rates typically range between $19 and $48.

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