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Corporate communications specialist skills for your resume and career

Updated January 8, 2025
5 min read
Quoted experts
Megan McFarlane Ph.D.,
Jamie Bowen Ph.D.
Below we've compiled a list of the most critical corporate communications specialist skills. We ranked the top skills for corporate communications specialists based on the percentage of resumes they appeared on. For example, 9.1% of corporate communications specialist resumes contained corporate communications as a skill. Continue reading to find out what skills a corporate communications specialist needs to be successful in the workplace.

15 corporate communications specialist skills for your resume and career

1. Corporate Communications

Corporate communication is a way for a company or a business to communicate and interact with their clients, whether external or internal. They usually work as investors, government agencies, employees, the media sector, employees, and the public. It is written reports, advertisements, promotional materials, press releases, interviews, and meetings.

Here's how corporate communications specialists use corporate communications:
  • Managed vendor relationships and participation with special corporate communication activities including company anniversary video, quarterly newsletter and community involvement programs.
  • Supported the Director of Corporate Communications with marketing communication activities including Advertising, Marketing collateral, Public Relations and Graphics.

2. Customer Service

Customer service is the process of offering assistance to all the current and potential customers -- answering questions, fixing problems, and providing excellent service. The main goal of customer service is to build a strong relationship with the customers so that they keep coming back for more business.

Here's how corporate communications specialists use customer service:
  • Provided editorial and proofreading consultation to WDS departments, with emphasis on sales/marketing teams, customer service personnel and senior management.
  • Call center representative for Arlington County Transportation Services, providing superior customer service to customers in need.

3. Press Releases

Here's how corporate communications specialists use press releases:
  • Developed media strategies with external public relations firm and managed distribution schedule of global press releases.
  • Generated all press releases and pursued editorial opportunities with targeted trade publications.

4. PowerPoint

Here's how corporate communications specialists use powerpoint:
  • Created MS PowerPoint presentations for executive management and sales department.
  • Developed PowerPoint presentations to distribute to franchise network.

5. External Communications

External communications refer to the exchange of information between the organization one is working with and another organization.

Here's how corporate communications specialists use external communications:
  • Developed and edited external communications to ensure accuracy, consistent messaging and promote product sales..
  • Develop strategic plans for organizations external communications, including managing press and media relations.

6. Project Management

Here's how corporate communications specialists use project management:
  • Demonstrated project management ability collaborating with senior management and marketing/sales staff to establish and carry out editorial direction.
  • Act as communications representative on cross-functional projects, providing project management and communications support.

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7. Communications Support

Here's how corporate communications specialists use communications support:
  • Planned, developed, and implemented communications supporting 6,500 employees.
  • Displayed unsurpassed expertise in providing general internal marketing, brand, and communications support to business operations and communications team leads.

8. SharePoint

Here's how corporate communications specialists use sharepoint:
  • Managed transition of internal communication content to new SharePoint platform providing increased employee communication and availability of corporate information.
  • Handled web content/maintenance and SharePoint intranet.

9. Human Resources

Human resources is a set of people in a business or a corporation that are designated to locate, interview, and recruit new employees into the company. They are also responsible to maintain the integrity of the employees and help them sort their problems out. They try to introduce and manage employee-benefit programs.

Here's how corporate communications specialists use human resources:
  • Managed employee communications news working closely with human resources and other functional departments.
  • Supported the executive leaders and human resources team by filing and put together folders for new hires.

10. Employee Engagement

Here's how corporate communications specialists use employee engagement:
  • Developed a campaign-tagging strategy for cross-medium tracking of campaigns to more effectively measure employee engagement and interest in intranet communications.
  • Elevated employee engagement, interdepartmental communication and morale across complex organizations through award-winning internal communications programs.

11. Content Development

Content development refers to how users receive knowledgeable fillings obtained through extensive research, editing, and manipulations of the content to suit their needs.

Here's how corporate communications specialists use content development:
  • Developed and executed communications-related assignments including content development and production of weekly employee newsletter and quarterly manager newsletter.
  • Gained knowledge in website design and content development, resulting in personally maintaining the website in a more efficient manner.

12. Marketing Campaigns

Here's how corporate communications specialists use marketing campaigns:
  • Work with various cross-functional departments to support public relations and marketing campaigns and business initiatives.
  • Contributed to strategic internal-marketing campaigns.

13. Video Scripts

A video script is a document and an outline for one's digital video. It's a chronological preview that conveys the narrative and message that includes descriptions of scenes, actions, instructions, camera cues, post-production notes, and dialogue that one would want to see in their video.

Here's how corporate communications specialists use video scripts:
  • Worked closely with senior-level executives and developed communications including articles, emails and audio/video scripts specifically tailored to their voice.
  • Create presentations, speeches, video scripts, emails and blogs for senior company leaders.

14. Communications Strategies

A communication strategy is a plan used by a company to achieve its communication and interaction goals. It includes several elements such as approaching the target market, communicating with stakeholders and partners, and formulating target market plans.

Here's how corporate communications specialists use communications strategies:
  • Developed and executed compelling internal communications strategies and tactics that engaged and enhanced communications between senior leadership and employees.
  • Develop and execute communications strategies which recognize the communications loop between residents, community groups and public officials.

15. Web Content

Here's how corporate communications specialists use web content:
  • Web Content Management duties: I managed the social media, websites and on-line platforms for the BTA.
  • Maintain company intranet content, including drafting copy and using web content management system to make updates.
top-skills

What skills help Corporate Communications Specialists find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What skills stand out on corporate communications specialist resumes?

Megan McFarlane Ph.D.Megan McFarlane Ph.D. LinkedIn profile

Assistant Professor of Communication, Faculty Advisor for Lambda Pi Eta Honor Society, Marymount University

I think many of the same skills will stand out - for example, oral and written communication, teamwork/collaboration, and critical thinking/problem solving. What is important is to not just list these skills, though, but to provide specific examples, effectively showing these skills in action. Many of these so-called soft skills can be strengthened and give applicants an edge if they also possess some of the more "hard skills" (technical training or skills required for a specific job).

In the case of the pandemic, especially for Communication majors, the ability to effectively manage an online/virtual meeting will be important. Knowing how to set up a meeting, manage participants (muting, etc.), screen share effective presentations (both in terms of visual and audio) will be even more important. This semester, I often told students in my classes that their presentations were preparing them well for the post-COVID world where virtual presentations will be more common, whether for interviews, work, or for conventions. This means it is important for job seekers to understand and implement what makes an effective presentation, such as minimal colors, easy-to-read fonts, and conversational tone.

What soft skills should all corporate communications specialists possess?

Jamie Bowen Ph.D.

Assistant Professor, Austin Peay State University

It is important to have a diverse resume, so having experience working with or in the media is important. Additionally, having public relations abilities or experience can help land that person the job of their dreams.

What hard/technical skills are most important for corporate communications specialists?

Jamie Bowen Ph.D.

Assistant Professor, Austin Peay State University

Any experience working with the Adobe Suite can go leaps and bounds in landing someone a job as a Communication Specialist. However, knowing how to use a camera to take pictures and video and then edit the footage can set them apart from the rest of the pack.

What corporate communications specialist skills would you recommend for someone trying to advance their career?

Annemarie FranczykAnnemarie Franczyk LinkedIn profile

Associate Professor, Buffalo State College

No one location is better than the rest. The wider the graduates cast their nets, the luckier they will be in landing a job.

What type of skills will young corporate communications specialists need?

Gheni Platenburg Ph.D.Gheni Platenburg Ph.D. LinkedIn profile

Assistant Professor, Auburn University

To prepare for tomorrow's jobs, students need a solid background in fundamental journalism techniques and the technical skills of today. This is a multimedia journalism industry, meaning journalists need to possess the ability to tell stories across multiple platforms. There is no longer such a thing as a journalist who only broadcasts work or writes stories for print. It's OK to have specialty areas, but all new graduates need to have writing, video, audio, and graphics skills.

Additionally, mobile journalism skills will also be essential. Before and after the coronavirus pandemic's start, the ability to produce quality work from outside of the newsroom remains a coveted job skill. I foresee the industry moving more into this direction as we advance. Therefore, students should take the opportunities now to perfect those skills.

What technical skills for a corporate communications specialist stand out to employers?

Dr. Musonda Kapatamoyo Ph.D.Dr. Musonda Kapatamoyo Ph.D. LinkedIn profile

Professor, Chair, Southern Illinois University Edwardsville

Our students are excellent at Multimedia production (video editing, audio production, web design, and other content production software). There are also good writers for broadcast, online publications, and newspapers. Most are also self-driven.

List of corporate communications specialist skills to add to your resume

Corporate communications specialist skills

The most important skills for a corporate communications specialist resume and required skills for a corporate communications specialist to have include:

  • Corporate Communications
  • Customer Service
  • Press Releases
  • PowerPoint
  • External Communications
  • Project Management
  • Communications Support
  • SharePoint
  • Human Resources
  • Employee Engagement
  • Content Development
  • Marketing Campaigns
  • Video Scripts
  • Communications Strategies
  • Web Content
  • External Audiences
  • Communications Materials
  • Digital Marketing
  • Proofreading
  • Subject Matter Experts
  • Company Intranet
  • Linkedin
  • HTML
  • Community Relations
  • Facebook
  • Twitter
  • Executive Communications
  • CMS
  • Editorial Calendar
  • Corporate Trust
  • Securities
  • Crisis Communications
  • Media Management
  • Internal Clients
  • Fact Sheets
  • Trade Shows
  • Business Development
  • Copywriting
  • YouTube
  • Intranet Content
  • Investor Relations
  • CSR
  • Internal Newsletter
  • Client Accounts
  • Collateral Materials
  • DTC
  • Bloomberg
  • Writing Articles
  • Corporate Action Events

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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