How to hire a corporate sales manager

How to hire a corporate sales manager, step by step

Here's a step-by-step corporate sales manager hiring guide:

• Step 1: Identify your hiring needs
• Step 2: Create an ideal candidate profile
• Step 3: Make a budget
• Step 4: Write a corporate sales manager job description
• Step 5: Post your job
• Step 6: Interview candidates
• Step 7: Send a job offer and onboard your new corporate sales manager
• Step 8: Go through the hiring process checklist

What does a corporate sales manager do?

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1. Identify your hiring needs

   Before you post your corporate sales manager job, you should take the time to determine what type of worker your business needs. While certain jobs definitely require a full-time employee, it's sometimes better to find a corporate sales manager for hire on a part-time basis or as a contractor.

   Determine employee vs contractor status

   Is the person you're thinking of hiring a US citizen or green card holder?

   Yes

   No

   A corporate sales manager's background is also an important factor in determining whether they'll be a good fit for the position. For example, corporate sales managers from different industries or fields will have radically different experiences and will bring different viewpoints to the role. You also need to consider the candidate's previous level of experience to make sure they'll be comfortable with the job's level of seniority.

   Here's a comparison of corporate sales manager salaries for various roles:

   Type of Corporate Sales Manager	Description	Hourly rate
   Corporate Sales Manager	Sales managers direct organizations' sales teams. They set sales goals, analyze data, and develop training programs for organizations’ sales representatives.	$24-64
   Product Manager/Sales	A sales product manager is responsible for monitoring the sales performance of a specific product and ensuring that the marketing strategies adhere to market standards and client requirements. Sales product managers work closely with the marketing and public relations team to enhance the product's brand image on various market platforms to reach the target audience... Show more	$36-75
   Sales Account Manager	The account sales manager is in charge of the retention of their customer relationship. They have to supervise the portfolio of existing clients, develop new business with them, and seek new sales opportunities... Show more	$15-48

   Show more

2. Create an ideal candidate profile

   Common skills:

   • Corporate Sales
   • Booking
   • Trade Shows
   • Sales Strategies
   • Cold Calls
   • Repeat Business
   • Market Trends
   • Site Inspections
   • Relationship Building
   • Account Management
   • Guest Rooms
   • Direct Sales
   • Corporate Market
   • Sales Presentations

   Check all skills

   Responsibilities:

   • Achieve results by developing key relationships with OEM facilities, working with OEMs to develop new products.
   • Saturate market by cold calling, web leads, RFP's, and brand leads for new business opportunities.
   • Manage RFP process for property, making evaluations on lodging programs to accept or reject for best financial interest of company.
   • Leverage other sales office resources and administrative/support staff to achieve personal and team relate revenue goals.
   • Provide follow up as well as walked clients through their event from moment of booking to post cruise relationship building.
   • Perform outside sales calls with large hotels, resorts and national companies.

   More corporate sales manager duties

3. Make a budget

   Including a salary range in your corporate sales manager job description is one of the best ways to attract top talent. A corporate sales manager can vary based on:

   • Location. For example, corporate sales managers' average salary in alaska is 36% less than in district of columbia.
   • Seniority. Entry-level corporate sales managers 62% less than senior-level corporate sales managers.
   • Certifications. A corporate sales manager with certifications usually earns a higher salary.
   • Company. Working for an established firm or a new start-up company can make a big difference in a corporate sales manager's salary.

   Average corporate sales manager salary

   $83,944yearly

   $40.36 hourly rate

   ---

   Entry-level corporate sales manager salary

   $51,000 yearly salary

   Updated January 20, 2026

   Average corporate sales manager salary by state

   Rank	State	Avg. salary	Hourly rate
   1	California	$105,750	$51
   2	New York	$98,064	$47
   3	Michigan	$94,866	$46
   4	Ohio	$94,375	$45
   5	Oregon	$88,566	$43
   6	Connecticut	$83,750	$40
   7	Massachusetts	$82,766	$40
   8	Illinois	$81,046	$39
   9	Georgia	$80,251	$39
   10	New Jersey	$77,504	$37
   11	Texas	$75,043	$36
   12	North Carolina	$74,291	$36
   13	Colorado	$73,198	$35
   14	Oklahoma	$72,588	$35
   15	Kentucky	$68,572	$33
   16	Florida	$67,822	$33
   17	Kansas	$65,412	$31

   Average corporate sales manager salary by company

   Company

   Rank	Company	Average salary	Hourly rate	Job openings
   1	Google	$132,876	$63.88	50
   2	Pure Storage	$115,103	$55.34	6
   3	Redis Labs	$96,683	$46.48	4
   4	Samsung Electronics Device Solutions (Semiconductor & Display)	$96,504	$46.40	14
   5	Honeywell	$96,159	$46.23	6
   6	International Business-Government Counsellors	$95,639	$45.98
   7	Digital International Corp	$94,405	$45.39	3
   8	Optiv	$94,405	$45.39	52
   9	Druva	$93,264	$44.84
   10	Arlo Hotels	$92,083	$44.27	1
   11	Aimbridge Hospitality	$90,604	$43.56
   12	Medline	$89,100	$42.84	53
   13	Amplitude	$87,178	$41.91	3
   14	Udemy	$84,910	$40.82	1
   15	IBC Bank	$82,403	$39.62
   16	Insperity	$80,821	$38.86	3
   17	ADP	$80,795	$38.84	178
   18	Ilitch Holdings	$80,512	$38.71	1
   19	R.M. Schulte & Associates	$76,706	$36.88
   20	Hyatt Hotels	$69,424	$33.38	63

4. Writing a corporate sales manager job description

   A job description for a corporate sales manager role includes a summary of the job's main responsibilities, required skills, and preferred background experience. Including a salary range can also go a long way in attracting more candidates to apply, and showing the first name of the hiring manager can also make applicants more comfortable. As an example, here's a corporate sales manager job description:

   Corporate sales manager job description example

   The Corporate Sales Manager is responsible for attainment of assigned goals tied to the overall performance of the Full Service hotel. The individual will be responsible for effectively soliciting and securing new accounts. The Sales Manager will work in conjunction with the Director of Sales to achieve the hotel's revenue and market share goals. The focus of sales will be corporate group and business travel based. Management-level associates are expected to work as much of each workday as is necessary to complete their job responsibilities; for OEM associates overtime does apply and is calculated accordingly.
   Responsibilities
   
   QUALIFICATIONS:
   
   * High School diploma or equivalent required; previous Hotel Sales experience preferred.
   * Must have a valid driver's license for the applicable state.
   * Must possess developed verbal and written communication skills to frequently negotiate convince sell and influence other managerial personnel hotel guest(s) and/or corporate clients.
   * Experience with professional selling skills desired: opening probing supporting closing
   * Must be proficient in general computer knowledge especially Microsoft Office products
   * Must be able to work independently and simultaneously manage multiple tasks; strong organization and presentation skills
   
   RESPONSIBILITIES:
   
   * Effectively attain assigned sales and revenue goals as well as solicitation call goals.
   * Proactively conduct solicitation calls conduct sales tours and entertain clients specific to Leisure SMERF Business Travel (BT) and/or Groups as applicable by property.
   * Grow existing relationships with assigned accounts specific to Leisure SMERF Business Travel (BT) and/or Groups as applicable by property.
   * Monitor and evaluate trends within your market segment.
   * Approach all encounters with guests and employees in an attentive friendly courteous and service-oriented manner.
   * Adheres to Aimbridge Hospitality's established regulations company standards sales standards and sales metrics related.
   * Develop a full working knowledge of the operations and policies of the hotel and applicable departments.
   * Maintain strong visibility in local community and industry organizations as applicable.
   * May assist in implementing and/or participating in special promotions relating to direct sales segments i.e. sales blitzes etc.
   * Attend daily/weekly/monthly meetings and any other functions required by management.
   * Perform any other duties as requested by the General Manager or Director of Sales.
   
   Property Details
   
   The Westin Portland Harborview provides travelers a perfect vantage point to explore Maine's largest city. Originally opened in 1927 as the Eastland Park Hotel, this historic hotel has been immaculately restored. Visitors can take a short walk to discover the Old Port and some of the best restaurants, retail shops, museums and artistic venues in Maine. Guests will leave feeling better than when they arrived when they stay over in our plush rooms and suites. Each of the guest rooms feature a stunning view of downtown, the harbor or Casco Bay. Guests can enjoy a thoroughly satisfying night's sleep in a Westin Heavenly Bed. They can re-energize in our state-of-the-art Westin WORKOUT Fitness Studio or relax with a massage, manicure and more at Artné Spa. We offer on-site dining, including the timelessly chic Top of the East rooftop restaurant with panoramic views. Weddings and meetings thrive here with nearly 15,000 square feet of event space and a spectacular grand ballroom.
   
   Company Overview
   
   As the global leader in third-party hotel management, our growing portfolio represents over 1,550 hotels in 49 states and 22 countries, from top international lodging brands to luxury hotels, destination resorts and lifestyle hotels. Our associates around the globe are passionate about serving our guests and driving exceptional results, and thrive in a culture where everyone is inspired to be the best. Join a world of possibility with Aimbridge Hospitality.
   
   Benefits
   
   After an initial waiting period, those hired into full time positions are eligible for a competitive benefits package that includes the following:
   
   * Now offering Daily Pay! Ask your Recruiter for more details
   * Medical, Dental, and Vision Coverage
   * Short-Term and Long-Term Disability Income
   * Term Life and AD&D Insurance
   * Paid Time Off
   * Employee Assistance Program
   * 401k Retirement Plan

   Copy this example

   

5. Post your job

   There are various strategies that you can use to find the right corporate sales manager for your business:

   • Consider promoting from within or recruiting from your existing workforce.
   • Ask for referrals from friends, family members, and current employees.
   • Attend job fairs at local colleges to find candidates who meet your education requirements.
   • Use social media platforms like LinkedIn, Facebook, and Twitter to reach potential job candidates.

   Post your job online:

   • Post your corporate sales manager job on Zippia to find and recruit corporate sales manager candidates who meet your exact specifications.
   • Use field-specific websites.
   • Post a job on free websites.

6. Interview candidates

   Recruiting corporate sales managers requires you to bring your A-game to the interview process. The first interview should introduce the company and the role to the candidate as much as they present their background experience and reasons for applying for the job. During later interviews, you can go into more detail about the technical details of the job and ask behavioral questions to gauge how they'd fit into your current company culture.

   You should also ask about candidates' unique skills and talents to see if they match the ideal candidate profile you developed earlier. Candidates good enough for the next step can complete the technical interview.

   The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

7. Send a job offer and onboard your new corporate sales manager

   Once you've selected the best corporate sales manager candidate for the job, it's time to write an offer letter. In addition to salary, this letter should include details about the benefits and perks you offer the candidate. Ensuring that your offer is competitive is essential, as qualified candidates may be considering other job opportunities. The candidate may wish to negotiate the terms of the offer, and you should be open to discussion. After you reach an agreement, the final step is formalizing the agreement with a contract.

   You should also follow up with applicants who don't get the job with an email letting them know that you've filled the position.

   Once that's done, you can draft an onboarding schedule for the new corporate sales manager. Human Resources should complete Employee Action Forms and ensure that onboarding paperwork is completed, including I-9s, benefits enrollment, federal and state tax forms, etc. They should also ensure that new employee files are created for internal recordkeeping.

8. Go through the hiring process checklist

   • Determine employee type (full-time, part-time, contractor, etc.)
   • Submit a job requisition form to the HR department
   • Define job responsibilities and requirements
   • Establish budget and timeline
   • Determine hiring decision makers for the role
   • Write job description
   • Post job on job boards, company website, etc.
   • Promote the job internally
   • Process applications through applicant tracking system
   • Review resumes and cover letters
   • Shortlist candidates for screening
   • Hold phone/virtual interview screening with first round of candidates
   • Conduct in-person interviews with top candidates from first round
   • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
   • Conduct background checks on top candidates
   • Check references of top candidates
   • Consult with HR and hiring decision makers on job offer specifics
   • Extend offer to top candidate(s)
   • Receive formal job offer acceptance and signed employment contract
   • Inform other candidates that the position has been filled
   • Set and communicate onboarding schedule to new hire(s)
   • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)

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How much does it cost to hire a corporate sales manager?