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Corporate vice president of marketing education requirements

Updated January 8, 2025
4 min read

There are several educational requirements to become a corporate vice president of marketing. Corporate vice presidents of marketing usually study business, marketing, or communication. 79% of corporate vice presidents of marketing hold a bachelor's degree, and 17% hold an master's degree. We analyzed 356 real corporate vice president of marketing resumes to see exactly what corporate vice president of marketing education sections show.

The most common colleges for corporate vice presidents of marketing are the New York University and the New York University.

There are also many online corporate vice president of marketing courses to help get the education required to be a corporate vice president of marketing.

What education do you need to become a corporate vice president of marketing?

What degree do you need to be a corporate vice president of marketing?

The most common degree for corporate vice presidents of marketing is bachelor's degree, with 79% of corporate vice presidents of marketing earning that degree. The second and third most common degree levels are master's degree degree at 17% and master's degree degree at 2%.
  • Bachelor's, 79%
  • Master's, 17%
  • Doctorate, 2%
  • Associate, 1%
  • Other Degrees, 1%

What should I major in to become a corporate vice president of marketing?

You should major in business to become a corporate vice president of marketing. 25% of corporate vice presidents of marketing major in business. Other common majors for a corporate vice president of marketing include marketing and communication.

Most common colleges for corporate vice presidents of marketing

Corporate vice presidents of marketing often get their degrees at New York University, Syracuse University, and Michigan State University. Here are the most common colleges for corporate vice presidents of marketing in the US based on their resumes.
Corporate vice president of marketing common collegePercentages
New York University10.13%
Syracuse University7.59%
Michigan State University7.59%
University of Nevada - Las Vegas6.33%
University of Delaware6.33%

Best majors for corporate vice presidents of marketing

RankMajorPercentages
1Business25.3%
2Marketing14.4%
3Communication8.3%
4Economics7.0%
5Psychology5.7%

Best colleges for corporate vice presidents of marketing

The best colleges for corporate vice presidents of marketing are Northwestern University, University of Southern California, and University of Pennsylvania.

A corporate vice president of marketing with advanced education typically earns a higher salary and has access to better jobs. That's why Zippia looked into the best colleges for corporate vice presidents of marketing. We based this list on several metrics: admissions rate, retention rate, mean earnings of graduates, the ratio of working vs. non-working students ten years after admission, the average cost of attendance, and median debt for graduates who become corporate vice presidents of marketing.

1. University of Georgia

Athens, GA • Private

In-state tuition

$11,830

Enrollment

29,474

2. University of Wisconsin - Madison

Madison, WI • Private

In-state tuition

$10,555

Enrollment

30,360

3. University of Minnesota - Twin Cities

Minneapolis, MN • Private

In-state tuition

$14,760

Enrollment

31,451

4. Purdue University

West Lafayette, IN • Private

In-state tuition

$9,992

Enrollment

33,495

5. Howard University

Washington, DC • Private

In-state tuition

$26,756

Enrollment

6,166

6. Ohio State University

Columbus, OH • Private

In-state tuition

$10,726

Enrollment

45,769

7. University of Texas at Austin

Austin, TX • Private

In-state tuition

$10,610

Enrollment

40,329

8. University of Southern California

Los Angeles, CA • Private

In-state tuition

$56,225

Enrollment

19,548

9. University of Pennsylvania

Philadelphia, PA • Private

In-state tuition

$55,584

Enrollment

10,764

10. SUNY at Binghamton

Vestal, NY • Private

In-state tuition

$9,808

Enrollment

13,990

20 best online courses for corporate vice presidents of marketing

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1. Product Management (Part Time)

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Balance business viability, technical feasibility, and customer desire to lead products and features toward long-term success. Learn from a seasoned expert. This course is offered in person and live online, in a remote classroom setting...

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3. Predictive Analytics for Business

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Learn to apply predictive analytics and business intelligence to solve real-world business problems...

4. Marketing Analytics

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Gain an in-depth understanding of Google Analytics and marketing analytics. Analyze data and build models with Excel, Data Studio, and create informative data visualizations with Tableau...

5. Corporate Entrepreneurship: Innovating within Corporations

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For an increasing number of established companies, creating new business opportunities within the company is an imperative for success. Maturing technologies and aging product portfolios are requiring companies to create, develop, and sustain innovative new businesses. The Corporate Entrepreneurship Specialization is designed for those interested in learning how to innovate and apply entrepreneurship principles in the corporate setting.\n\nLearners will develop knowledge on how to navigate the...

6. Corporate Strategy

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Corporate strategy is the strategy a firm uses to compete across multiple businesses. Many small firms want to grow by entering new businesses. Many large firms already are in multiple businesses, e.g. a photo camera producer selling also sunglasses. We developed this course to help you make good corporate strategy decisions. Of the many decisions a firm has to make, corporate strategy decisions are among the most consequential. We will look at these key corporate strategy decisions: -...

7. Financial Modeling for Corporates

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4.7
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Learn Financial Modeling for corporate strategy, banking, FP & A, equity analysis & get a world class financial model...

8. Product Marketing Launch Plan: Product GTM with Dekker, MBA

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4.6
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Product Management Marketing Strategy, Marketing Plan, Product Marketing Manager, Product Manager Marketing Plan...

9. Product Manager

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Envision and lead the product strategy of industry-defining products, and learn to successfully bring them to market. Influence the execution of product development as a Product Manager, one of the most highly-coveted roles in technology...

10. Data Product Manager

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Leverage data to build products that deliver the right experiences, to the right users, at the right time. Lead the development of data-driven products that position businesses to win in their market...

11. The Corporate Finance Course

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Corporate Governance, Capital Budgeting, Cost of Capital, Leverage, Working Capital: Complete Corporate Finance Training...

12. Product Management Marketing: Dekker's Product Marketing MBA

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Be a Product Marketing Manager - Product Management : Product Manager MBA : Product to Market : Product Owner Launch GTM...

13. Digital Marketing

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Gain real-world experience running live campaigns as you learn from top experts in the field. Launch your career with a 360-degree understanding of digital marketing...

14. AI for Business Leaders

udacity

Master the foundations of artificial intelligence so you can strategically implement AI in your company. Leverage machine learning technologies to power corporate growth, increase efficiency, and enhance customer experiences...

15. Corporate Finance #2 Financial Ratios

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4.5
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Gain Financial Insights and Make Informed Decisions with Ratio Analysis in Corporate Finance...

16. Business Fundamentals: Corporate Strategy

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Business Strategy: Understand What It Takes To Be Successful In Business...

17. Business Analytics

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In this program, you will learn foundational data skills that apply across functions and industries. You will learn to analyze data and build models with Excel, query databases using SQL, and create informative data visualizations with Tableau...

18. AI Product Manager

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Learn to develop AI products that deliver business value. Build skills that help you compete in the new AI-powered world...

19. Customer Service Fundamentals: Putting People First

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4.4
(313)

Customer Care Listening Great Customer Service Concern for Others Company Culture Engaging People Responding...

20. Business Fundamentals: Marketing Strategy

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4.5
(7,802)

Marketing Strategy Fundamentals: The Art Of Selling Your Products Through Superb Marketing Efforts...

Top 10 most affordable universities for corporate vice presidents of marketing

The most affordable schools for corporate vice presidents of marketing are University of Florida, fashion institute of technology, and suny farmingdale.

If the best universities for corporate vice presidents of marketing are out of your price range, check out these affordable schools. After factoring in in-state tuition and fees, the average cost of attendance, admissions rate, average net price, and mean earnings after six years, we found that these are the most affordable schools for corporate vice presidents of marketing.

1. University of Florida

Gainesville, FL • Private

In-state tuition

$6,381

Cost of attendance

21,034

2. Fashion Institute of Technology

New York, NY • Private

In-state tuition

$5,740

Cost of attendance

17,864

3. SUNY Farmingdale

Farmingdale, NY • Private

In-state tuition

$8,306

Cost of attendance

16,091

4. USF Sarasota-Manatee

Sarasota, FL • Private

In-state tuition

$5,587

Cost of attendance

13,043

5. Florida State University

Tallahassee, FL • Private

In-state tuition

$5,656

Cost of attendance

21,623

6. University of South Florida

Tampa, FL • Private

In-state tuition

$6,410

Cost of attendance

20,456

7. California State University - Dominguez Hills

Carson, CA • Private

In-state tuition

$6,942

Cost of attendance

14,469

8. Purdue University

West Lafayette, IN • Private

In-state tuition

$9,992

Cost of attendance

22,430

9. California State University - Fresno

Fresno, CA • Private

In-state tuition

$6,587

Cost of attendance

16,915

10. Brigham Young University

Provo, UT • Private

In-state tuition

$5,620

Cost of attendance

18,136

Top 10 hardest universities to get into for corporate vice presidents of marketing

The hardest universities for corporate vice presidents of marketing to get into are Northwestern University, University of Southern California, and University of Pennsylvania.

Some great schools for corporate vice presidents of marketing are hard to get into, but they also set your career up for greater success. The list below shows the most challenging universities to get into for corporate vice presidents of marketing based on an institution's admissions rates, average SAT scores accepted, median ACT scores accepted, and mean earnings of students six years after admission.

1. Northwestern University

Evanston, IL • Private

Admissions rate

8%

SAT average

1,508

2. University of Southern California

Los Angeles, CA • Private

Admissions rate

13%

SAT average

1,445

3. University of Pennsylvania

Philadelphia, PA • Private

Admissions rate

8%

SAT average

1,492

4. Northeastern University

Boston, MA • Private

Admissions rate

19%

SAT average

1,466

5. Boston University

Boston, MA • Private

Admissions rate

22%

SAT average

1,420

6. University of Texas at Austin

Austin, TX • Private

Admissions rate

39%

SAT average

1,367

7. Stanford University

Stanford, CA • Private

Admissions rate

4%

SAT average

1,497

8. SUNY at Binghamton

Vestal, NY • Private

Admissions rate

40%

SAT average

1,376

9. Villanova University

Villanova, PA • Private

Admissions rate

29%

SAT average

1,407

10. University of Maryland - College Park

College Park, MD • Private

Admissions rate

47%

SAT average

1,390

Top 10 easy-to-apply-to universities for corporate vice presidents of marketing

The easiest schools for corporate vice presidents of marketing to get into are Oklahoma Wesleyan University, university of the incarnate word, and d'youville college.

Some schools are much easier to get into. If you want to start your career as a corporate vice president of marketing without much hassle, check out the list of schools where you will be accepted in no time. We compiled admissions rates, average SAT scores, average ACT scores, and average salary of students six years after graduation to uncover which were the easiest schools to get into for corporate vice presidents of marketing.

1. Oklahoma Wesleyan University

Bartlesville, OK • Private

Admissions rate

68%

SAT average

964

2. University of the Incarnate Word

San Antonio, TX • Private

Admissions rate

88%

SAT average

1,044

3. D'Youville College

Buffalo, NY • Private

Admissions rate

100%

SAT average

1,072

4. LIM College

New York, NY • Private

Admissions rate

83%

SAT average

1,061

5. Holy Names University

Oakland, CA • Private

Admissions rate

70%

SAT average

849

6. Notre Dame College

Cleveland, OH • Private

Admissions rate

90%

SAT average

994

7. Gwynedd Mercy University

Gwynedd Valley, PA • Private

Admissions rate

92%

SAT average

1,031

8. Mount Saint Mary's University

Los Angeles, CA • Private

Admissions rate

84%

SAT average

1,031

9. Barry University

Miami, FL • Private

Admissions rate

91%

SAT average

1,006

10. Felician University

Lodi, NJ • Private

Admissions rate

81%

SAT average

999

Average corporate vice president of marketing salary by education level

According to our data, corporate vice presidents of marketing with a Doctorate degree earn the highest average salary, at $170,070 annually. Corporate vice presidents of marketing with a Master's degree earn an average annual salary of $161,479.
Corporate vice president of marketing education levelCorporate vice president of marketing salary
Master's Degree$161,479
Bachelor's Degree$139,433
Doctorate Degree$170,070

Corporate vice president of marketing education FAQs

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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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