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The average salary for a Counter Sales Representative in the United States is approximately $33,527 per year, translating to around $16 per hour. Salaries can vary significantly based on several factors, including geographic location, years of experience, and the industry in which one is employed.
In states like California and New York, counter sales representatives often see higher salaries compared to those in regions with lower living costs. For example, the highest-paying states for this role include:
As professionals gain experience, their earning potential can increase, with seasoned representatives earning upwards of $40,000 annually. Furthermore, opportunities for advancement into supervisory or managerial roles can lead to even greater financial rewards.
Industries that typically offer higher salaries for counter sales representatives include:
Understanding these salary dynamics is crucial for job seekers looking to maximize their career potential in this field.
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The average counter sales representative salary in Delaware, California, and Connecticut are the highest in the U.S. The lowest average counter sales representative salary states are Louisiana, South Dakota, and Montana.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Rhode Island | $39,537 | $19.01 |
| 2 | Nevada | $39,476 | $18.98 |
| 3 | Connecticut | $40,078 | $19.27 |
| 4 | Massachusetts | $39,026 | $18.76 |
| 5 | Vermont | $37,559 | $18.06 |
| 6 | California | $40,466 | $19.45 |
| 7 | Oregon | $36,650 | $17.62 |
| 8 | New Hampshire | $38,432 | $18.48 |
| 9 | Delaware | $41,839 | $20.11 |
| 10 | Pennsylvania | $34,813 | $16.74 |
| 11 | New Jersey | $37,087 | $17.83 |
| 12 | Wisconsin | $35,681 | $17.15 |
| 13 | Idaho | $36,190 | $17.40 |
| 14 | Maine | $37,180 | $17.88 |
| 15 | Arizona | $36,915 | $17.75 |
| 16 | West Virginia | $36,861 | $17.72 |
| 17 | Kentucky | $35,221 | $16.93 |
| 18 | Minnesota | $36,600 | $17.60 |
| 19 | North Dakota | $36,914 | $17.75 |
| 20 | Texas | $34,110 | $16.40 |
| 21 | Wyoming | $34,938 | $16.80 |
| 22 | Maryland | $36,942 | $17.76 |
| 23 | Washington | $36,832 | $17.71 |
| 24 | District of Columbia | $40,911 | $19.67 |
| 25 | New York | $34,730 | $16.70 |
| 26 | Kansas | $32,622 | $15.68 |
| 27 | Virginia | $34,717 | $16.69 |
| 28 | Arkansas | $31,659 | $15.22 |
| 29 | North Carolina | $32,160 | $15.46 |
| 30 | Illinois | $32,091 | $15.43 |
| 31 | Ohio | $29,758 | $14.31 |
| 32 | New Mexico | $33,390 | $16.05 |
| 33 | Colorado | $34,757 | $16.71 |
| 34 | Michigan | $32,683 | $15.71 |
| 35 | Florida | $31,390 | $15.09 |
| 36 | Utah | $29,854 | $14.35 |
| 37 | Alabama | $30,937 | $14.87 |
| 38 | Georgia | $31,188 | $14.99 |
| 39 | Iowa | $29,310 | $14.09 |
| 40 | Missouri | $30,582 | $14.70 |
| 41 | Oklahoma | $30,680 | $14.75 |
| 42 | Montana | $27,868 | $13.40 |
| 43 | Nebraska | $29,293 | $14.08 |
| 44 | Hawaii | $32,075 | $15.42 |
| 45 | South Carolina | $27,804 | $13.37 |
| 46 | Tennessee | $27,246 | $13.10 |
| 47 | Mississippi | $29,259 | $14.07 |
| 48 | Alaska | $30,376 | $14.60 |
| 49 | Louisiana | $28,209 | $13.56 |
| 50 | Indiana | $27,203 | $13.08 |
| 51 | South Dakota | $28,154 | $13.54 |
The highest-paying cities for counter sales representatives are San Jose, CA, Reno, NV, and Springfield, MA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Jose, CA | $41,062 | $19.74 |
| 2 | Reno, NV | $39,857 | $19.16 |
| 3 | Springfield, MA | $39,293 | $18.89 |
| 4 | Annapolis, MD | $37,176 | $17.87 |
| 5 | Fargo, ND | $36,997 | $17.79 |
| 6 | Seattle, WA | $36,963 | $17.77 |
| 7 | Phoenix, AZ | $36,947 | $17.76 |
| 8 | Portland, OR | $36,456 | $17.53 |
| 9 | Austin, MN | $36,411 | $17.51 |
| 10 | Grand Junction, CO | $35,108 | $16.88 |
| 11 | New York, NY | $34,909 | $16.78 |
| 12 | Norfolk, VA | $34,739 | $16.70 |
| 13 | Houston, TX | $34,370 | $16.52 |
| 14 | Detroit, MI | $32,822 | $15.78 |
| 15 | Raleigh, NC | $32,505 | $15.63 |
| 16 | Fort Myers, FL | $31,634 | $15.21 |
| 17 | Savannah, GA | $31,307 | $15.05 |
| 18 | Springfield, IL | $31,177 | $14.99 |
| 19 | Saint Louis, MO | $30,703 | $14.76 |
| 20 | Tulsa, OK | $30,641 | $14.73 |
A counter sales representative's salary ranges from $26,000 a year at the 10th percentile to $43,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $43,000 | $3,583 | $21 |
| 75th Percentile | $38,000 | $3,167 | $18 |
| Average | $33,527 | $2,794 | $16 |
| 25th Percentile | $29,000 | $2,417 | $14 |
| 10th Percentile | $26,000 | $2,167 | $13 |
The highest paying types of counter sales representatives are outside sales representative, sales representative, and associate sales representative.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Services Clerk | $31,246 | $2,604 | $15.02 | 149,892 |
| Advanced Repair Agent | $30,440 | $2,537 | $14.63 | 46,009 |
| Counter Clerk | $30,268 | $2,522 | $14.55 | 75,025 |
| Representative | $36,023 | $3,002 | $17.32 | 252,761 |
| Sales Representative Internship | $34,556 | $2,880 | $16.61 | 225,580 |
| Counter Sales Person | $34,201 | $2,850 | $16.44 | 195,197 |
Top companies hiring counter sales representatives now:
Counter sales representative salaries at Steel & Pipe Supply Co Inc and IWC are the highest-paying according to our most recent salary estimates. In addition, the average counter sales representative salary at companies like Bering Straits and Roberts Oxygen Company are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Steel & Pipe Supply Co Inc | $37,090 | $17.83 |
| 2 | IWC | $36,773 | $17.68 |
| 3 | Bering Straits | $36,747 | $17.67 |
| 4 | Roberts Oxygen Company | $36,178 | $17.39 |
| 5 | Crescent Electric Supply | $36,147 | $17.38 |
| 6 | Rush Enterprises | $35,778 | $17.20 |
| 7 | American Welding & Gas | $35,729 | $17.18 |
| 8 | Airgas | $35,626 | $17.13 |
| 9 | SiteOne Landscape Supply | $35,428 | $17.03 |
| 10 | Henry Schein | $35,372 | $17.01 |
| 11 | Praxair | $35,327 | $16.98 |
| 12 | Dunn&Co | $35,251 | $16.95 |
| 13 | Horizon Solutions Co | $34,877 | $16.77 |
| 14 | Lighting Service Inc. | $34,429 | $16.55 |
| 15 | Kirby Risk | $34,369 | $16.52 |
| 16 | Amazon | $34,335 | $16.51 |
| 17 | Ferguson Enterprises | $34,222 | $16.45 |
| 18 | Foundation Building Materials | $34,063 | $16.38 |
| 19 | Logan Contractors Supply | $33,983 | $16.34 |
| 20 | Recruit | $33,945 | $16.32 |
The average counter sales representative salary varies across industries:
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Manufacturing | $32,728 | $15.73 |
| 2 | Transportation | $32,152 | $15.46 |
| 3 | Retail | $31,606 | $15.20 |
| 4 | Automotive | $31,423 | $15.11 |
| 5 | Hospitality | $30,013 | $14.43 |
The average counter sales representative salary has risen by $8,830 over the last ten years. In 2014, the average counter sales representative earned $24,697 annually, but today, they earn $33,527 a year. That works out to a 21% change in pay for counter sales representatives over the last decade.
Compare counter sales representative salaries for cities or states with the national average over time.
Compare counter sales representative salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2026 | $33,500 | $16.12 | +6.6% |
| 2025 | $31,300 | $15.05 | +5.3% |
| 2024 | $29,600 | $14.25 | +5.4% |
| 2023 | $28,000 | $13.48 | +1.0% |
| 2022 | $27,700 | $13.34 | +4.3% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Ridgefield Supply Company | Counter Sales Representative | Ridgefield, CT | 06/29/2025 | $41,740 |
| Genuine Parts Company | Store Counter Sales | Ridgewood, NJ | 06/28/2025 | $41,218 |
| Ferguson Enterprises | Union Counter Sales Representative | San Bernardino, CA | 06/28/2025 | $41,740 |
| Rexel USA | Counter Sales Representative | Prince Frederick, MD | 06/28/2025 | $39,653 |
| Us LBM | Bilingual Counter Sales Representative | Rogers, AR | 06/28/2025 | $31,305 |
| Sonepar | Counter Sales Representative | Philadelphia, PA | 06/28/2025 | $45,914 |
| Rexel | Counter Sales Representative | Prince Frederick, MD | 06/28/2025 | $39,653 |
| Caesars Entertainment | Count Room Representative-(Horseshoe Hammond) | Hammond, IN | 06/27/2025 | $39,653 |
| LKQ Corporation | Sales Retail Counter | South Bend, IN | 06/27/2025 | $33,392 |
| Pool | Counter Sales Representative | Phoenix, AZ | 06/27/2025 | $39,653 |
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