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Creative coordinator vs creative director & designer

The differences between creative coordinators and creative directors & designer can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a creative coordinator, becoming a creative director & designer takes usually requires 6-12 months. Additionally, a creative director & designer has an average salary of $108,589, which is higher than the $48,295 average annual salary of a creative coordinator.

The top three skills for a creative coordinator include graphic design, photography and adobe photoshop. The most important skills for a creative director & designer are graphic design, sketch, and photography.

Creative coordinator vs creative director & designer overview

Creative CoordinatorCreative Director & Designer
Yearly salary$48,295$108,589
Hourly rate$23.22$52.21
Growth rate8%3%
Number of jobs27,20352,688
Job satisfaction--
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 74%
Average age4238
Years of experience412

What does a creative coordinator do?

Creative Coordinators are responsible for taking a lead role in supporting the company's marketing and advertising departments. They are involved in ensuring marketing projects are on schedule, handling departmental calendars, liaising with vendors, and processing expenditures. Creative coordinators work closely with sales and marketing management to gain clear expectations and a project's scope. They consistently track and ensure optimal supplies needed to complete each task at each phase.

What does a creative director & designer do?

Creative Directors and Designers are responsible for leading the creative output and brand representation of a product, service, or organization's publication. Their duties include developing visual communication strategies across design, content, graphics, artworks, and media, implement industry benchmarks, leading creative marketing campaigns, and working with the design team to create product or service design. Besides that, they are involved in setting the creative direction and message of a brand and supervising the creative team in ensuring brand touchpoints consistency. Creative Directors and Designers also monitor project delivery and assist in creative project budgeting.

Creative coordinator vs creative director & designer salary

Creative coordinators and creative directors & designer have different pay scales, as shown below.

Creative CoordinatorCreative Director & Designer
Average salary$48,295$108,589
Salary rangeBetween $34,000 And $67,000Between $72,000 And $163,000
Highest paying CitySunnyvale, CAMenlo Park, CA
Highest paying stateCaliforniaCalifornia
Best paying companyDraftfcbMeta
Best paying industryProfessionalInternet

Differences between creative coordinator and creative director & designer education

There are a few differences between a creative coordinator and a creative director & designer in terms of educational background:

Creative CoordinatorCreative Director & Designer
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 74%
Most common majorGraphic DesignGraphic Design
Most common collegeStanford UniversityUniversity of Pennsylvania

Creative coordinator vs creative director & designer demographics

Here are the differences between creative coordinators' and creative directors & designer' demographics:

Creative CoordinatorCreative Director & Designer
Average age4238
Gender ratioMale, 30.9% Female, 69.1%Male, 61.2% Female, 38.8%
Race ratioBlack or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.4% American Indian and Alaska Native, 0.6%Black or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%
LGBT Percentage12%13%

Differences between creative coordinator and creative director & designer duties and responsibilities

Creative coordinator example responsibilities.

  • Coordinate with top tier online outlets to place exclusive show clips and manage recap lists.
  • Create marketing content for project RFPs, recommend actionable marketing plans and strategies to achieve ROI.
  • Develop all price letters, RFP's and corporate proposals outlining products, service, competitive advantage and transition plans.
  • Provide administrative support managing CMS.
  • Implement HTML to expedite email schedule expectations.
  • Handle all copywriting for direct mail, promotional pieces and advertising collateral.
  • Show more

Creative director & designer example responsibilities.

  • Manage design and layout of website as well as maintain the design through CSS & HTML
  • Develop and manage business-to-business PowerPoint presentation service that create new business opportunities and increase revenue for the company.
  • Create pattern tile designs and home decor with overseas vendors from sketch to final product.
  • Create point-of-purchase displays/ merchandising programs, free-standing inserts, corporate and brand identities, brochures, packaging, and marketing collateral.
  • Create layout designs for various direct mail platforms (letters, envelopes, brochures, postcards, self-mailers, etc . )
  • Direct photographers in helicopters around the country in advertising and corporate photography.
  • Show more

Creative coordinator vs creative director & designer skills

Common creative coordinator skills
  • Graphic Design, 14%
  • Photography, 11%
  • Adobe Photoshop, 5%
  • Adobe Creative Suite, 5%
  • Creative Projects, 5%
  • Video Production, 5%
Common creative director & designer skills
  • Graphic Design, 11%
  • Sketch, 6%
  • Photography, 5%
  • Creative Direction, 5%
  • Creative Concepts, 5%
  • Art Direction, 3%

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