Post job

Creative director & designer vs visual designer

The differences between creative directors & designer and visual designers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a creative director & designer and a visual designer. Additionally, a creative director & designer has an average salary of $108,589, which is higher than the $86,495 average annual salary of a visual designer.

The top three skills for a creative director & designer include graphic design, sketch and photography. The most important skills for a visual designer are sketch, visual design, and graphic design.

Creative director & designer vs visual designer overview

Creative Director & DesignerVisual Designer
Yearly salary$108,589$86,495
Hourly rate$52.21$41.58
Growth rate3%3%
Number of jobs52,68846,815
Job satisfaction--
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 75%
Average age3838
Years of experience1212

What does a creative director & designer do?

Creative Directors and Designers are responsible for leading the creative output and brand representation of a product, service, or organization's publication. Their duties include developing visual communication strategies across design, content, graphics, artworks, and media, implement industry benchmarks, leading creative marketing campaigns, and working with the design team to create product or service design. Besides that, they are involved in setting the creative direction and message of a brand and supervising the creative team in ensuring brand touchpoints consistency. Creative Directors and Designers also monitor project delivery and assist in creative project budgeting.

What does a visual designer do?

A visual designer is someone who creates designs for a variety of platforms such as Internet and intranet sites, games, and wearables. The duties of visual designers depend on the specific project or industry in which they are working. Duties include creating user-centered interaction models, working with information technology and business teams to resolve complex issues, and designing logos, icons, and infographics. The qualifications to become a visual designer include possessing strong problem-solving, communication, and negotiation skills and obtaining a bachelor's degree in design.

Creative director & designer vs visual designer salary

Creative directors & designer and visual designers have different pay scales, as shown below.

Creative Director & DesignerVisual Designer
Average salary$108,589$86,495
Salary rangeBetween $72,000 And $163,000Between $51,000 And $143,000
Highest paying CityMenlo Park, CASan Bruno, CA
Highest paying stateCaliforniaCalifornia
Best paying companyMetaByteDance
Best paying industryInternetStart-up

Differences between creative director & designer and visual designer education

There are a few differences between a creative director & designer and a visual designer in terms of educational background:

Creative Director & DesignerVisual Designer
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 75%
Most common majorGraphic DesignGraphic Design
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Creative director & designer vs visual designer demographics

Here are the differences between creative directors & designer' and visual designers' demographics:

Creative Director & DesignerVisual Designer
Average age3838
Gender ratioMale, 61.2% Female, 38.8%Male, 53.1% Female, 46.9%
Race ratioBlack or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%Black or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%
LGBT Percentage13%13%

Differences between creative director & designer and visual designer duties and responsibilities

Creative director & designer example responsibilities.

  • Manage design and layout of website as well as maintain the design through CSS & HTML
  • Develop and manage business-to-business PowerPoint presentation service that create new business opportunities and increase revenue for the company.
  • Create pattern tile designs and home decor with overseas vendors from sketch to final product.
  • Create point-of-purchase displays/ merchandising programs, free-standing inserts, corporate and brand identities, brochures, packaging, and marketing collateral.
  • Create layout designs for various direct mail platforms (letters, envelopes, brochures, postcards, self-mailers, etc . )
  • Direct photographers in helicopters around the country in advertising and corporate photography.
  • Show more

Visual designer example responsibilities.

  • Design, project manage, and build retail stores from sketch to completion.
  • Manage website redesign including copywriting and updating all website content.
  • Produce and deliver HTML5, CSS3 and graphical items.
  • Design team brand and logo for organization.
  • Provide approved design in HTML5 to web developer for publishing.
  • Utilize expertise in Photoshop CS6, HTML5/CSS, Squarespace, and JavaScript.
  • Show more

Creative director & designer vs visual designer skills

Common creative director & designer skills
  • Graphic Design, 11%
  • Sketch, 6%
  • Photography, 5%
  • Creative Direction, 5%
  • Creative Concepts, 5%
  • Art Direction, 3%
Common visual designer skills
  • Sketch, 19%
  • Visual Design, 8%
  • Graphic Design, 5%
  • UI, 5%
  • User Experience, 4%
  • Visualization, 4%

Browse arts, entertainment, sports, and media jobs