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Creative director/owner skills for your resume and career

Updated January 8, 2025
4 min read
Quoted expert
Christopher Stagl MFA
Creative director/owner example skills
Below we've compiled a list of the most critical creative director/owner skills. We ranked the top skills for creative directors/owner based on the percentage of resumes they appeared on. For example, 10.5% of creative director/owner resumes contained graphic design as a skill. Continue reading to find out what skills a creative director/owner needs to be successful in the workplace.

15 creative director/owner skills for your resume and career

1. Graphic Design

Graphic design is the art of making visual content to communicate messages. Designers apply different page layout methods and visual hierarchy by using letters and pictures to meet the need of end-users. Most companies use graphic design to sell their product or services and to convey complicated information by using infographics.

Here's how creative directors/owner use graphic design:
  • Freelance graphic design and consultation for businesses and organizations nationwide.
  • Manhattan-based graphic designer developing creative designs for creative people.

2. Photography

Here's how creative directors/owner use photography:
  • Provided photography services including optimization for web, photo restoration, location shoots, product photography and portraits.
  • Research and provide sub-contracted services necessary to complete projects: printing or fabrication estimates, photography resources.

3. Art Direction

Art direction is an essential job in the activities related to theatre, advertising, fashion, publishing as well the film industry. All of these fields have a direct or indirect connection with art and therefore require direction and supervision regarding this very aspect of the job. The art director is responsible for how a product turns out visually..

Here's how creative directors/owner use art direction:
  • Led art direction and production of Nevada District Council Fellowship of Churches inauguration publication (32 pages).
  • Provided Art Direction and Design Development of the Atlanta Braves' 2009 Community Affairs Annual Report.

4. Video Production

Here's how creative directors/owner use video production:
  • CRUNCH Media is a small corporate video production company in South Asheville.
  • Experienced in corporate branding, software/web GUI, multimedia/video production, business communications and departmental management.

5. Website Design

Here's how creative directors/owner use website design:
  • Scheduled time lines for production of printed collateral, advertising, website design, catalog design, email campaigns.
  • Designed marketing materials, built, customized, and project managed website design and other internet marketing tools.

6. Creative Concepts

A creative concept is a big idea that helps in capturing the audience's interest, attracting customers, influencing decisions, and help them to take action. A creative concept can be applied to all communication channels like messages, call to action, emails, etc. Generally, a headline or a tagline is the place where creative concepts play a vital role in successfully attracting the target audience.

Here's how creative directors/owner use creative concepts:
  • Assembled meetings with clients to discuss marketing strategies, creative concepts, photo shoots, and cost analysis.
  • Create visual and creative concepts, negotiating with customers and suppliers, public relations, personnel administration.

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7. Creative Direction

Here's how creative directors/owner use creative direction:
  • Led strategic brainstorming sessions, campaign development and creative direction of all projects.
  • Freelance writing and creative direction for advertising across all media types.

8. Corporate Identity

Here's how creative directors/owner use corporate identity:
  • Designed corporate identity packages and assisted clients with maintaining a corporate style.
  • Produced effective branding and corporate identity programs from an integrated marketing perspective.

9. SEO

Here's how creative directors/owner use seo:
  • Art-directed a team of designers, photographers, illustrators, web developers, and SEO content writers on various client projects.
  • Helped improve the companies web presence through generating content for social media, SEO and Google keyword.

10. Trade Shows

Here's how creative directors/owner use trade shows:
  • Promoted company by participating in trade shows, developing advertising and promotions, generating sales and customer loyalty.
  • Represented Levi's at major trade shows and spoke directly with new and existing customers on the behalf of the brand.

11. Web Development

Here's how creative directors/owner use web development:
  • Designed web interfaces, developed information architecture and provided usability testing services to web hosting and web development companies
  • Formed web development and consultation company.

12. Adobe Photoshop

Here's how creative directors/owner use adobe photoshop:
  • Create original designs and marketing plans for companies throughout the U.S. Photo-retouch using Adobe Photoshop.
  • Edit photos for galleries using Adobe Photoshop and Lightroom.

13. Facebook

Here's how creative directors/owner use facebook:
  • Created and designed Twitter, YouTube and Facebook pages/themes as well as a WordPress blog.
  • Interacted with clients and followers through social media outlets, including Facebook and Twitter.

14. Brand Development

Here's how creative directors/owner use brand development:
  • Conceived and produced advertising campaigns and brand development for local businesses.
  • Led brand identity and brand development, advertising and marketing strategy for more than thirty companies and non-profits.

15. Logo Design

Here's how creative directors/owner use logo design:
  • Create custom logo designs both static and Flash animated.
  • Designed entire magazine including page layouts, ad designs, logo designs (when applicable), and cover.
top-skills

What skills help Creative Directors/Owner find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What creative director/owner skills would you recommend for someone trying to advance their career?

Christopher Stagl MFAChristopher Stagl MFA LinkedIn profile

Associate Professor, Graphic Design, Troy University

Definitely video, motion, animation, and effects will continue to grow as some of the most needed skills - but if you can't think creatively, if you can't be unique and different in your problem solving and design thinking approach - then it doesn't matter how much technology you know or how good you are at Ai - you won't have a place in the industry. This industry is based on ideas - not technology. Skills can be learned, the most successful creatives think different.
Do you want to know more?
Read more about what experts have to say about creative director/owner

List of creative director/owner skills to add to your resume

Creative director/owner skills

The most important skills for a creative director/owner resume and required skills for a creative director/owner to have include:

  • Graphic Design
  • Photography
  • Art Direction
  • Video Production
  • Website Design
  • Creative Concepts
  • Creative Direction
  • Corporate Identity
  • SEO
  • Trade Shows
  • Web Development
  • Adobe Photoshop
  • Facebook
  • Brand Development
  • Logo Design
  • Design Studio
  • Client Relations
  • Web Site
  • Photo Shoots
  • Copywriting
  • Instagram
  • Motion Graphics
  • Business Development
  • Print Design
  • CSS
  • Real Estate
  • Business Cards
  • Creative Services
  • Press Releases
  • HTML
  • Creative Design
  • Adobe Creative Suite
  • Event Planning
  • Promotional Materials
  • Twitter
  • Creative Solutions
  • Design Services
  • Market Research
  • PowerPoint
  • Media Management
  • Social Media Management
  • CMS
  • Package Design
  • Product Development
  • Print ADS
  • Product Design
  • Email Campaigns
  • Account Management
  • Print Collateral

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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