Post job

Creative lead vs creative director & designer

The differences between creative leads and creative directors & designer can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a creative lead, becoming a creative director & designer takes usually requires 6-12 months. Additionally, a creative director & designer has an average salary of $108,589, which is higher than the $93,742 average annual salary of a creative lead.

The top three skills for a creative lead include sketch, project management and adobe creative suite. The most important skills for a creative director & designer are graphic design, sketch, and photography.

Creative lead vs creative director & designer overview

Creative LeadCreative Director & Designer
Yearly salary$93,742$108,589
Hourly rate$45.07$52.21
Growth rate10%3%
Number of jobs6,38452,688
Job satisfaction--
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 74%
Average age3938
Years of experience1012

What does a creative lead do?

A creative lead is responsible for leading a team of creative staff in conceptualizing designs according to project requirements and client specifications. Creative leads must have excellent technical and critical-thinking skills for utilizing various software tools and applications to generate designs and adjust initial outlines as needed. They also assist the creative staff with the documentation and submission of layouts that meet quality standards and budget limitations. A creative lead works closely with the creative director to establish creative solutions that would attract the audience and enhance the brand's image on market platforms.

What does a creative director & designer do?

Creative Directors and Designers are responsible for leading the creative output and brand representation of a product, service, or organization's publication. Their duties include developing visual communication strategies across design, content, graphics, artworks, and media, implement industry benchmarks, leading creative marketing campaigns, and working with the design team to create product or service design. Besides that, they are involved in setting the creative direction and message of a brand and supervising the creative team in ensuring brand touchpoints consistency. Creative Directors and Designers also monitor project delivery and assist in creative project budgeting.

Creative lead vs creative director & designer salary

Creative leads and creative directors & designer have different pay scales, as shown below.

Creative LeadCreative Director & Designer
Average salary$93,742$108,589
Salary rangeBetween $51,000 And $169,000Between $72,000 And $163,000
Highest paying CitySan Francisco, CAMenlo Park, CA
Highest paying stateCaliforniaCalifornia
Best paying companyMetaMeta
Best paying industryTechnologyInternet

Differences between creative lead and creative director & designer education

There are a few differences between a creative lead and a creative director & designer in terms of educational background:

Creative LeadCreative Director & Designer
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 74%
Most common majorGraphic DesignGraphic Design
Most common collegeUniversity of Wisconsin - MadisonUniversity of Pennsylvania

Creative lead vs creative director & designer demographics

Here are the differences between creative leads' and creative directors & designer' demographics:

Creative LeadCreative Director & Designer
Average age3938
Gender ratioMale, 62.1% Female, 37.9%Male, 61.2% Female, 38.8%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%
LGBT Percentage10%13%

Differences between creative lead and creative director & designer duties and responsibilities

Creative lead example responsibilities.

  • Manage multiple digital and rich media advertising campaign creative, teams & lifecycles including conception, production, QA and implementation.
  • Design websites that are visually appealing and effective using HTML, CSS, jQuery, PHP and MySQL.
  • Develop corporate identity, print material design, multimedia development and web development utilizing HTML, CSS, and ActionScript.
  • Develop strong skill set HTML coding for effective web page designs and layouts.
  • Participate in brainstorming, client presentations and assist with project scheduling, budgets and daily work flows.
  • Involve in most facets of production, including brainstorming, ideation, brand management, proofreading (i.e.
  • Show more

Creative director & designer example responsibilities.

  • Manage design and layout of website as well as maintain the design through CSS & HTML
  • Develop and manage business-to-business PowerPoint presentation service that create new business opportunities and increase revenue for the company.
  • Create pattern tile designs and home decor with overseas vendors from sketch to final product.
  • Create point-of-purchase displays/ merchandising programs, free-standing inserts, corporate and brand identities, brochures, packaging, and marketing collateral.
  • Create layout designs for various direct mail platforms (letters, envelopes, brochures, postcards, self-mailers, etc . )
  • Direct photographers in helicopters around the country in advertising and corporate photography.
  • Show more

Creative lead vs creative director & designer skills

Common creative lead skills
  • Sketch, 6%
  • Project Management, 5%
  • Adobe Creative Suite, 5%
  • Graphic Design, 5%
  • UI, 4%
  • User Experience, 4%
Common creative director & designer skills
  • Graphic Design, 11%
  • Sketch, 6%
  • Photography, 5%
  • Creative Direction, 5%
  • Creative Concepts, 5%
  • Art Direction, 3%

Browse executive management jobs