Post job

Creative lead vs creative director

The differences between creative leads and creative directors can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a creative lead, becoming a creative director takes usually requires 4-6 years. Additionally, a creative director has an average salary of $137,779, which is higher than the $93,742 average annual salary of a creative lead.

The top three skills for a creative lead include sketch, project management and adobe creative suite. The most important skills for a creative director are graphic design, creative concepts, and creative direction.

Creative lead vs creative director overview

Creative LeadCreative Director
Yearly salary$93,742$137,779
Hourly rate$45.07$66.24
Growth rate10%4%
Number of jobs6,38411,610
Job satisfaction--
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 77%
Average age3940
Years of experience106

What does a creative lead do?

A creative lead is responsible for leading a team of creative staff in conceptualizing designs according to project requirements and client specifications. Creative leads must have excellent technical and critical-thinking skills for utilizing various software tools and applications to generate designs and adjust initial outlines as needed. They also assist the creative staff with the documentation and submission of layouts that meet quality standards and budget limitations. A creative lead works closely with the creative director to establish creative solutions that would attract the audience and enhance the brand's image on market platforms.

What does a creative director do?

A creative director is an individual who creates and maintains a vision for a company's products and branding through digital, print, and film installations. Creative directors supervise and innovative staff team such as graphic designers and artists to discuss and plan the vision's layout and visuals. They also meet with clients or marketing and advertising departments to create designs and make the necessary changes to the systems. Most creative directors must have a bachelor's degree in fine arts and should build work portfolios while starting their careers as graphic designers or photographers.

Creative lead vs creative director salary

Creative leads and creative directors have different pay scales, as shown below.

Creative LeadCreative Director
Average salary$93,742$137,779
Salary rangeBetween $51,000 And $169,000Between $82,000 And $228,000
Highest paying CitySan Francisco, CAMenlo Park, CA
Highest paying stateCaliforniaCalifornia
Best paying companyMetaApple
Best paying industryTechnologyTechnology

Differences between creative lead and creative director education

There are a few differences between a creative lead and a creative director in terms of educational background:

Creative LeadCreative Director
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 77%
Most common majorGraphic DesignGraphic Design
Most common collegeUniversity of Wisconsin - MadisonHarvard University

Creative lead vs creative director demographics

Here are the differences between creative leads' and creative directors' demographics:

Creative LeadCreative Director
Average age3940
Gender ratioMale, 62.1% Female, 37.9%Male, 64.7% Female, 35.3%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 4.4% Unknown, 5.7% Hispanic or Latino, 14.5% Asian, 7.8% White, 66.9% American Indian and Alaska Native, 0.7%
LGBT Percentage10%11%

Differences between creative lead and creative director duties and responsibilities

Creative lead example responsibilities.

  • Manage multiple digital and rich media advertising campaign creative, teams & lifecycles including conception, production, QA and implementation.
  • Design websites that are visually appealing and effective using HTML, CSS, jQuery, PHP and MySQL.
  • Develop corporate identity, print material design, multimedia development and web development utilizing HTML, CSS, and ActionScript.
  • Develop strong skill set HTML coding for effective web page designs and layouts.
  • Participate in brainstorming, client presentations and assist with project scheduling, budgets and daily work flows.
  • Involve in most facets of production, including brainstorming, ideation, brand management, proofreading (i.e.
  • Show more

Creative director example responsibilities.

  • Manage designers and lead entire in-house healthcare creative department.
  • Manage all social media outlets and create Youtube channel.
  • Create, direct, and produce engaging videos and manage Instagram page.
  • Manage staff including designers, producers, HTML designers, creative writers, and developers; interview and select candidates.
  • Manage multiple social media profiles (corporate twitter accounts and blogs) to strategically increase readership and draw website traffic.
  • Develop and manage business-to-business PowerPoint presentation service that create new business opportunities and increase revenue for the company.
  • Show more

Creative lead vs creative director skills

Common creative lead skills
  • Sketch, 6%
  • Project Management, 5%
  • Adobe Creative Suite, 5%
  • Graphic Design, 5%
  • UI, 4%
  • User Experience, 4%
Common creative director skills
  • Graphic Design, 6%
  • Creative Concepts, 6%
  • Creative Direction, 6%
  • Video Production, 5%
  • Photography, 5%
  • Digital Marketing, 4%

Browse executive management jobs