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Creative lead vs product manager

The differences between creative leads and product managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a creative lead and a product manager. Additionally, a product manager has an average salary of $111,729, which is higher than the $93,742 average annual salary of a creative lead.

The top three skills for a creative lead include sketch, project management and adobe creative suite. The most important skills for a product manager are product management, QA, and product strategy.

Creative lead vs product manager overview

Creative LeadProduct Manager
Yearly salary$93,742$111,729
Hourly rate$45.07$53.72
Growth rate10%10%
Number of jobs6,384125,678
Job satisfaction-5
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 72%
Average age3939
Years of experience1010

What does a creative lead do?

A creative lead is responsible for leading a team of creative staff in conceptualizing designs according to project requirements and client specifications. Creative leads must have excellent technical and critical-thinking skills for utilizing various software tools and applications to generate designs and adjust initial outlines as needed. They also assist the creative staff with the documentation and submission of layouts that meet quality standards and budget limitations. A creative lead works closely with the creative director to establish creative solutions that would attract the audience and enhance the brand's image on market platforms.

What does a product manager do?

A product manager is responsible for ensuring product development, providing the best marketing strategies, and effectively handling the sales and marketing team. Product managers' duties include monitoring the market trends and conditions, identifying business opportunities and plan initiatives, and collaborating the product launch process with the appropriate departments. A product manager is also responsible for generating ideas on improving product features, determining timetables and reasonable pricing, and analyzing product sales. A product manager must have excellent strategic and decision-making skills to contribute to its growth and profitability.

Creative lead vs product manager salary

Creative leads and product managers have different pay scales, as shown below.

Creative LeadProduct Manager
Average salary$93,742$111,729
Salary rangeBetween $51,000 And $169,000Between $81,000 And $152,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateCaliforniaCalifornia
Best paying companyMetaMeta
Best paying industryTechnologyRetail

Differences between creative lead and product manager education

There are a few differences between a creative lead and a product manager in terms of educational background:

Creative LeadProduct Manager
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 72%
Most common majorGraphic DesignBusiness
Most common collegeUniversity of Wisconsin - MadisonUniversity of Georgia

Creative lead vs product manager demographics

Here are the differences between creative leads' and product managers' demographics:

Creative LeadProduct Manager
Average age3939
Gender ratioMale, 62.1% Female, 37.9%Male, 65.3% Female, 34.7%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between creative lead and product manager duties and responsibilities

Creative lead example responsibilities.

  • Manage multiple digital and rich media advertising campaign creative, teams & lifecycles including conception, production, QA and implementation.
  • Design websites that are visually appealing and effective using HTML, CSS, jQuery, PHP and MySQL.
  • Develop corporate identity, print material design, multimedia development and web development utilizing HTML, CSS, and ActionScript.
  • Develop strong skill set HTML coding for effective web page designs and layouts.
  • Participate in brainstorming, client presentations and assist with project scheduling, budgets and daily work flows.
  • Involve in most facets of production, including brainstorming, ideation, brand management, proofreading (i.e.
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Product manager example responsibilities.

  • Lead collaborative efforts within the PMO, vendors, customers, and internal stakeholders.
  • Manage developers accountable for coding, database development, UI implementation, and system architecture.
  • Manage inventory service levels / overstocks /defective inventory and supplier buy-in opportunities to maximize ROI.
  • Lead customization of the company's administrative SaaS software solution by defining features and functionality for internal/external stakeholder teams.
  • Lead weekly meetings between engineering, sales/marketing, and QA departments to facilitate communication, collaboration and resolution of product issues.
  • Handle design and specification of administration system requirements to efficiently manage, operate, and support client API configurations and sessions.
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Creative lead vs product manager skills

Common creative lead skills
  • Sketch, 6%
  • Project Management, 5%
  • Adobe Creative Suite, 5%
  • Graphic Design, 5%
  • UI, 4%
  • User Experience, 4%
Common product manager skills
  • Product Management, 11%
  • QA, 5%
  • Product Strategy, 5%
  • Project Management, 4%
  • Market Research, 4%
  • User Stories, 4%

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