Creative services director job description

The work we do has an impact on millions of lives, and you can be a part of it.
We help protect our customers against life's uncertainties. Regardless of where you work within the company, you'll be helping provide protection and peace of mind when our customers need it most.

The Associate Creative Director both manages and participates in the development of marketing projects from concept creation to completion. The Associate Creative Director is responsible for developing and transforming concepts into creative solutions, managing creative teams, and ensuring client objectives are achieved.

To be successful, the Associate Creative Director should be able to develop creative concepts and strategies that are insightful, relevant, innovative, and effective. Ultimately, you are a creative powerhouse with the ability to motivate and direct a team in the development of best-in-class solutions across multiple channels.
ResponsibilitiesManages a team of designers and content providers to create strategic, cutting-edge, targeted communications for an assigned unit(s) Champions brand voice at every point of contact, upholding the integrity of creative standards.Supports marketing and business team leadership in the evaluation, development, and refinement of strategic communications at the individual project and program levels.Extends the Protective editorial and design platforms through all business units, integrating messaging throughout multiple forms of media.Contributes strategic ideas and innovative thinking to enable business objectives.Enables development of fresh, compelling creative concepts that add to the customer experience and build brand.Builds strong, collaborative business partnerships with key clients, colleagues, and service providers.Serves as a client's advocate with strategic understanding and leadership of the brand.
RequirementsConfident in bringing own ideas and creativity to projects while working within a broad range of design & copy guidelines across all marketing channels.Proven track record of developing strong client relationships.Passionate about the impact of design & content collaboration Insurance / Financial Services experience a plus10+ years of relevant experience in: Digital Print Brand Motion Graphics Web Design UX-UIExperienced managing people and processes

Protective's targeted salary range for this position is $85,000 to $110,000. Actual salaries may vary depending on factors, including but not limited to, job location, skills, and experience. The range listed is just one component of Protective's total compensation package for employees.

This position also offers additional incentive opportunities through an annual incentive based on individual and Company performance.

Employee Benefits:
We aim to protect our employees' wellbeing through a broad benefits offering. For example, we protect physical wellbeing through health, dental and vision insurance. We protect mental wellbeing through mental health benefits and an employee assistance program. We protect time away from work with a variety of paid time away benefits (e.g., paid time off, paid parental leave, short-term disability, and a cultural observance day). We protect financial wellbeing through contributions to healthcare accounts, a pension plan, and a 401(k) plan with Company matching. All employees are encouraged to protect their overall wellbeing by engaging in ProHealth Rewards, Protective's platform to improve wellbeing while earning cash rewards.

Eligibility for certain benefits may vary by position in accordance with the terms of the Company's benefit plans.

Diversity and Inclusion:
At Protective, we are committed to providing an inclusive culture where all employees are able to fully contribute and thrive. Our goal is to grow and develop our people, attract diverse talent and support strong, diverse communities.

We support diversity, equity, and inclusion by working to develop a culture of inclusion and belonging led by leaders who develop potential and embrace unique skills and abilities. Our aim is to create an equitable and accountable environment for all leaders and employees that will drive performance and impact business strategy. In this way, we can increase overall diversity for leadership roles and pipelines of talent by maturing our hiring practices, robust development opportunities and focus on retention of key talent.

We are proud to be an equal opportunity employer committed to being inclusive and attracting, retaining, and growing the talents of a diverse and inclusive workforce.

Director- Creative Services-136644Description SUBFUNCTION DEFINITION: Responsible for Cincinnati Children's brand stewardship, including the designing and creating graphics, art, and video for use in a variety of internal and external mediums.
REPRESENTATIVE RESPONSIBILITIES

·Planning and Execution
Develops and oversees marketing and communications programs and initiatives; Identifies when to modify plan based on need, anticipates future needs; Leads internal teams and collaborates with external partners to execute marketing and communication activities, including but not limited to brand management, direct marketing, digital content, photography, video production, advertising and design services; Implements message strategy for assigned programs; Creates, compiles and communicates measures to evaluate results and to improve impact of tactics; identifies and implements opportunities for improvement. Selects and manages external vendors. Stays abreast of industry trends and best practices and brings those to the team to make improvements; viewed as subject matter expert; Anticipates new work for major programs and initiatives and recommends solutions; Contributes to total effectiveness of team and department to increase referrals and enhance reputation of the organization; solving problems proactively, offering creative ideas, and working as a positive, engaged team member.

·Brand Management
Oversees development of brand guidelines (print, digital, environmental and promotional) and architecture. Ensures adherence to Cincinnati Children's brand guidelines and manages compliance issues directly with internal clients, escalating to senior M&C leadership as needed. Leads identification of outside designers and writers for Cincinnati Children's approved roster (taking into consideration the preferred resources of other M&C teams as well as other departments within the medical center). Onboard freelancers/vendors to appropriate brand guidelines on an annual basis. Serves as a subject matter expert for Cincinnati Children's brand and architecture.

·Project Management
Provide leadership for the overall direction, coordination, implementation, execution, control and completion of specific projects ensuring consistency with organizational strategy, commitments and goals. Manages the project budget. Develop project plans resource allocation, and timeline. Manage the day-to-day operational aspects of a project and scope. May direct assigned project team ensuring effective utilization of resources. Reports on progress of the project to all stakeholders. Provides detailed organizational communication plans when clinical operations are impacted.

·Fiscal Management
Assist with fiscal responsibilities of the department as requested. Monitor budget expenditures; identify and research variances/problems. Assist in tracking and monitoring expense and allocations. Provide applicable reports. Research information for major purchases. May assist with annual budget preparation.

·People Planning & Performance
Provides work direction to staff aligned with the tactical and strategic objectives of the department. Elevates team members; thinking and understanding of the field by infusing best practice knowledge into the work. Manages the selection, development, and coaching of team members. Ensure that job requirements and goals for each position are clear to employees and that Medical Center initiatives, priorities, standards, and policies are effectively communicated and understood. Responsible/accountable for collaboration and partnership internally and externally.

Qualifications EDUCATION/EXPERIENCE
Required:

Bachelor's degree in a related field
7+ years of work experience in a related job discipline
Agency or client-focused experience

Preferred:

Leadership role at Agency

Unique Skills:

Portfolio
Advanced, best in class, innovative multichannel samples.
Client management

Cincinnati Children's is proud to be an Equal Opportunity Employer that values and treasures Diversity, Equity, and Inclusion. We are committed to creating an environment of dignity and respect for all our employees, patients, and families (EEO/AA).

Job ManagementPrimary LocationUnited States-Ohio-Cincinnati-Vernon ManorSchedule Full-time Shift Day JobJob Type Standard Department Marketing & Comm AdminEmployee Status RegularFTE 1.0Weekly Hours 40Salary Range 44.50-69.18

Come be the difference at KCCI-TV, one of America's leading television stations. Located in downtown Des Moines, KCCI-TV is an innovative station, rich in history, and widely respected by the community. The Des Moines metro routinely makes Top 10 lists for being among the best places to work and live. Trails connect every corner of the city, the streets fill with festivals and farmers' markets, and future presidents are frequent visitors. Join us and be the bigger picture!

KCCI-TV, the Hearst-owned CBS affiliate in Des Moines, Iowa, is seeking a highly motivated Assistant Creative Services Director. The qualified candidate is creative, strategic, and a leader-able to execute compelling high-end, research-driven messaging that moves the station's brand forward. We're looking for a superior writer with advanced conceptual skills and solid editing experience. Someone with the expertise to help lead a team of talented writers/producers, setting the tone and feel across creative campaigns. The Assistant Creative Services Director will work "side by side" with the CSD in developing brand and marketing strategies for the station and multiple digital channels and internet properties, including web and mobile apps.

This is an opportunity to work for Hearst Television, one of the nation's leading multi-platform media companies, in a uniquely competitive market where every impression on every platform matters. If you are an excellent, hands-on producer, a strategic thinker, and aspire to grow as a marketing executive by gaining experience in a fast-paced environment, apply today. We are an equal opportunity employer,m/f/d/v. Minorities, females, and veterans are encouraged to apply.
Job Responsibilities:

* Work closely with Creative Service Director implementing strategic-based promotions.
* Responsible for the execution of station promotion for on-air and digital.
* Work with the News Director and CSD to identify compelling content that is uniquely promotable.
* Supervise creative team in brand, image, and daily topical promotion.
* Produce on and off-air promotions.
* Special projects coordination & fulfillment.
* Produce compelling news & programming promotion.
* Produce & post targeted social media marketing.
* Share the daily log scheduling of spots with the CSD and assume in their absence.
* Attend outside community functions or meetings.
* Identify and implement strategies for increasing station brand awareness and resonance.
* Execute on-point television and digital promotion.

Experience Requirements:

* A minimum of 5 years in station marketing/promotion/brand management.
* Execute brand message across all media platforms.
* Military training and experience will be considered.

Qualifications Requirements:

* Must have a winning, energetic attitude and a commitment to excellence and quality promotion.
* Must have proven skills of collaborating with News staff and station personnel.
* Must be highly creative, a compelling writer, and be able to use research to meet station goals of growing an audience.
* Non-linear editing required; efficient in Adobe Creative Suite or similar application.
* Creative writing and conceptualization; able to craft compelling messages based on station research.
* Excellent verbal communication & strong writing skills.
* Detail-oriented & organized.
* Excellent communication & interpersonal skills.
* Graphic Skills preferred.
* Valid driver's license (hire is contingent on good driving record).

Education:

* Related experience and/or training considered as well as a combination of education and experience.

ADDITIONAL REQUIREMENTS

As part of its continued efforts to maintain a safe workplace for employees, Hearst Television requires that all newly hired employees be fully vaccinated (as defined by the CDC) against the coronavirus by the first day of employment as a condition of employment, to the extent permitted by applicable law. HTV will consider requests for reasonable accommodations due to medical and/or religious reasons on an individual basis in accordance with applicable legal requirements.