How To Become A Creative Services Producer: What It Is and Career Path

What is a creative services producer and how to become one

Updated January 8, 2025

3 min read

Quoted expert

Dan Shelley

Who says that it's impossible to earn money through creativity and art? Creative service producers are in high demand to add a unique touch to media and advertising. In fact, the demand for creative services producers is expected to grow by 5% by 2028.

The day-to-day duties of a creative services producer can vary based on where they work. One day they could be writing creative copy for an ad campaign, the next they are helping to edit videos and make graphics, and then the next, they are producing audio recordings. Creative services producers are expected to know about a variety of creative fields in order to deliver content.

Most creative services producers have bachelor's degrees in fields like communication or media. They also need to have experience with a lot of skills and software, from graphic design to video editing tools. The creative services producer is crucial in helping a business communicate its message.

What general advice would you give to a creative services producer?

Dan Shelley

Executive Director, Radio Television Digital News Association

While television and radio newsroom hiring has been relatively flat, there are increasing opportunities for broadcast and digital journalists in virtually all parts of the country. Generally speaking, the pandemic has caused some - but not as much as initially feared - contraction in the overall local broadcast and digital journalism space. However, several companies that operate television stations across the U.S. are actively seeking journalists as they have adapted to new innovative ways to cover stories safely and, in many cases, they are ramping up hiring to better serve their communities during these unprecedented times.

ScoreCreative Services ProducerUS Average

Salary

4.6

Avg. Salary $59,144

Avg. Salary $59,228

Stability level

9.2

Growth rate 8%

Growth rate 0.3%

Diversity

5.0

Race

American Indian and Alaska Native 0.17%

Asian 6.45%

Black or African American 8.07%

Hispanic or Latino 14.81%

Unknown 5.42%

White 65.08%

Gender

female 36.05%

male 63.95%

Age - 39

Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 39

Stress level

9.2

Stress level is very high

7.1 - high

Complexity level

9.6

Complexity level is advanced

7 - challenging

Work life balance

2.8

Work life balance is poor

6.4 - fair

Key steps to become a creative services producer

Explore creative services producer education requirements

Most common creative services producer degrees

Bachelor's

75.1 %

Associate

13.1 %

Master's

5.1 %

Start to develop specific creative services producer skills

Skills	Percentages
Creative Services	18.95%
Motion Graphics	13.09%
Adobe Creative Suite	7.18%
Video Production	5.32%
Adobe Premiere	5.09%

Complete relevant creative services producer training and internships

Accountants spend an average of Less than 1 month on post-employment, on-the-job training. New creative services producers learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a creative services producer based on U.S. Bureau of Labor Statistics data and data from real creative services producer resumes.

Research creative services producer duties and responsibilities

Manage on air giveaways and daily advertising metrics
Download and dub daily promos for ABC, CBS, and CW2.
Post engaging topics daily to station facebook pages.
Authore corporate PowerPoint presentations tailor for all levels of management.

Prepare your creative services producer resume

When your background is strong enough, you can start writing your creative services producer resume.

You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a creative services producer resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

Choose from 10+ customizable creative services producer resume templates

Build a professional creative services producer resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your creative services producer resume.