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Creator vs marketing analyst

The differences between creators and marketing analysts can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a creator and a marketing analyst. Additionally, a marketing analyst has an average salary of $59,380, which is higher than the $49,598 average annual salary of a creator.

The top three skills for a creator include customer service, website traffic and video content. The most important skills for a marketing analyst are digital marketing, SQL, and google analytics.

Creator vs marketing analyst overview

CreatorMarketing Analyst
Yearly salary$49,598$59,380
Hourly rate$23.85$28.55
Growth rate19%19%
Number of jobs2,60695,650
Job satisfaction--
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 78%
Average age3737
Years of experience66

What does a creator do?

A creator specializes in bringing ideas and concepts to life. Although their duties depend on their industry and company, they are usually responsible for identifying and understanding project needs, conducting research and fact-checks, developing plans or storyboards, creating drafts or prototypes, presenting them to clients for approval, and creating revisions as necessary. Some creators work as independent contractors for industries such as film, television, and advertising.

What does a marketing analyst do?

A marketing analyst specializes in researching market conditions to develop strategies to boost sales and revenues. They are primarily responsible for analyzing competition and trends, identifying the organization's strengths and weaknesses, and determining potential opportunities. There may also be instances where they must train and lead staff, set goals and budgets, and produce presentations and reports. Furthermore, as a marketing analyst, they must share their expertise for the company's benefit while adhering to its vision and mission.

Creator vs marketing analyst salary

Creators and marketing analysts have different pay scales, as shown below.

CreatorMarketing Analyst
Average salary$49,598$59,380
Salary rangeBetween $25,000 And $94,000Between $41,000 And $84,000
Highest paying CitySeattle, WASeattle, WA
Highest paying stateWashingtonWashington
Best paying companyMaxim Healthcare GroupMeta
Best paying industryMediaFinance

Differences between creator and marketing analyst education

There are a few differences between a creator and a marketing analyst in terms of educational background:

CreatorMarketing Analyst
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 78%
Most common majorCommunicationBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Creator vs marketing analyst demographics

Here are the differences between creators' and marketing analysts' demographics:

CreatorMarketing Analyst
Average age3737
Gender ratioMale, 48.1% Female, 51.9%Male, 47.3% Female, 52.7%
Race ratioBlack or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.7% Asian, 9.6% White, 67.2% American Indian and Alaska Native, 0.1%Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.2% Asian, 14.2% White, 64.9% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between creator and marketing analyst duties and responsibilities

Creator example responsibilities.

  • Manage website updates and support social media initiatives on Facebook and LinkedIn.
  • Develop with PHP, MySQL, JavaScript, jQuery, HTML and D3.js.
  • Produce videos that would regularly make the YouTube homepage.
  • Create and host various videos for YouTube channel, GameBrand.
  • Pull statistical information and used the data for PowerPoint slides and graphs
  • Help create content to be used for social media (Instagram).
  • Show more

Marketing analyst example responsibilities.

  • Train users; manage change requests/defects, UAT, and provide post production support.
  • Manage and guide online and offline marketing campaign set-up and A/B testing process to drive campaign success and increase revenue.
  • Serve in a consultative role to clients working with their webmasters to discuss the use of HTML to achieve total compliance.
  • Manage company PPC accounts for a variety of divisions including keyword research and analysis, bid adjustment, and ad testing.
  • Investigate questionable sales leads within SalesForce.com.
  • Manage multiple SQL databases and deliver data analysis and business reports.
  • Show more

Creator vs marketing analyst skills

Common creator skills
  • Customer Service, 53%
  • Website Traffic, 12%
  • Video Content, 5%
  • Instagram, 4%
  • Photography, 2%
  • Twitter, 2%
Common marketing analyst skills
  • Digital Marketing, 8%
  • SQL, 5%
  • Google Analytics, 5%
  • Marketing Campaigns, 5%
  • PowerPoint, 4%
  • CRM, 4%

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