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The differences between creators and marketing coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a creator and a marketing coordinator. Additionally, a creator has an average salary of $49,598, which is higher than the $48,326 average annual salary of a marketing coordinator.
The top three skills for a creator include customer service, website traffic and video content. The most important skills for a marketing coordinator are digital marketing, customer service, and marketing campaigns.
| Creator | Marketing Coordinator | |
| Yearly salary | $49,598 | $48,326 |
| Hourly rate | $23.85 | $23.23 |
| Growth rate | 19% | 19% |
| Number of jobs | 2,606 | 91,281 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 80% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
A creator specializes in bringing ideas and concepts to life. Although their duties depend on their industry and company, they are usually responsible for identifying and understanding project needs, conducting research and fact-checks, developing plans or storyboards, creating drafts or prototypes, presenting them to clients for approval, and creating revisions as necessary. Some creators work as independent contractors for industries such as film, television, and advertising.
A marketing coordinator supports the marketing department on deciding strategies and business efforts to develop the brand image and boost customer satisfaction. Marketing coordinators' duties include assisting in advertising campaigns, scheduling promotional events, monitoring sales status, researching current market trends, maintaining a record of existing and potential clients, and contributing ideas to improve the brand's profitability. A marketing coordinator must have excellent critical thinking and writing skills to help with the creation of social media advertisements and marketing content. It also requires impressive time-management and multi-tasking skills, especially on meeting deadlines and making adjustments on the initial plans as needed.
Creators and marketing coordinators have different pay scales, as shown below.
| Creator | Marketing Coordinator | |
| Average salary | $49,598 | $48,326 |
| Salary range | Between $25,000 And $94,000 | Between $34,000 And $67,000 |
| Highest paying City | Seattle, WA | New York, NY |
| Highest paying state | Washington | New Jersey |
| Best paying company | Maxim Healthcare Group | Keller Williams Capital Properties |
| Best paying industry | Media | Technology |
There are a few differences between a creator and a marketing coordinator in terms of educational background:
| Creator | Marketing Coordinator | |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 80% |
| Most common major | Communication | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between creators' and marketing coordinators' demographics:
| Creator | Marketing Coordinator | |
| Average age | 37 | 37 |
| Gender ratio | Male, 48.1% Female, 51.9% | Male, 27.4% Female, 72.6% |
| Race ratio | Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.7% Asian, 9.6% White, 67.2% American Indian and Alaska Native, 0.1% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 10.1% White, 67.2% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |