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Creator salary
Average creator salary
$49,598
Understanding Creator Salaries
The average salary for a creator is $49,598 annually, translating to approximately $24 per hour. Salaries can differ based on factors like location, experience, and industry. For instance, creators in metropolitan areas often earn higher wages due to increased demand and living costs.
Salary by Experience
Entry-level creators typically start at lower salaries, but as they gain experience, their earning potential significantly increases. According to data, those with more than five years of experience can earn nearly 30% more than their entry-level counterparts.
State Comparisons
Looking at state-level data reveals that creators in states like California and New York generally report higher salaries compared to those in other regions. To maximize earnings, consider job opportunities in these high-paying states.
Career Opportunities
To further explore your options, utilize platforms like Zippia to find job openings that align with your skills and salary expectations. Whether you are just starting or looking to advance, the creator economy offers diverse paths for growth.
Let Zippia find your next creator job
Let Zippia find your next creator job
Where can a Creator earn more?
Creator salaries by experience level
| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level creator | $31,100 | $14.96 |
| Mid-level creator | $52,600 | $25.27 |
| Senior-level creator | $86,100 | $41.38 |
Average creator salary by state
The average creator salary in Washington, New Jersey, and New York are the highest in the U.S. The lowest average creator salary states are Mississippi, Montana, and Indiana.
- State view
- County view
Highest paying states for creators
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Delaware | $65,298 | $31.39 |
| 2 | Connecticut | $67,956 | $32.67 |
| 3 | Rhode Island | $63,916 | $30.73 |
| 4 | New Jersey | $71,228 | $34.24 |
| 5 | Oregon | $68,007 | $32.70 |
| 6 | New York | $68,177 | $32.78 |
| 7 | Washington | $76,064 | $36.57 |
| 8 | Idaho | $51,718 | $24.86 |
| 9 | Alaska | $57,931 | $27.85 |
| 10 | New Hampshire | $54,624 | $26.26 |
| 11 | Massachusetts | $60,758 | $29.21 |
| 12 | Georgia | $60,960 | $29.31 |
| 13 | Iowa | $51,891 | $24.95 |
| 14 | California | $59,457 | $28.59 |
| 15 | Maine | $50,546 | $24.30 |
| 16 | Maryland | $57,212 | $27.51 |
| 17 | North Carolina | $53,941 | $25.93 |
| 18 | Virginia | $57,595 | $27.69 |
| 19 | Minnesota | $52,939 | $25.45 |
| 20 | District of Columbia | $62,670 | $30.13 |
| 21 | Pennsylvania | $56,285 | $27.06 |
| 22 | Texas | $56,174 | $27.01 |
| 23 | Michigan | $48,600 | $23.37 |
| 24 | Tennessee | $48,363 | $23.25 |
| 25 | New Mexico | $45,796 | $22.02 |
| 26 | Alabama | $48,135 | $23.14 |
| 27 | Louisiana | $48,053 | $23.10 |
| 28 | South Dakota | $41,543 | $19.97 |
| 29 | North Dakota | $40,682 | $19.56 |
| 30 | Hawaii | $43,239 | $20.79 |
| 31 | West Virginia | $43,192 | $20.77 |
| 32 | Vermont | $41,889 | $20.14 |
| 33 | Illinois | $47,747 | $22.96 |
| 34 | Arkansas | $42,180 | $20.28 |
| 35 | Utah | $44,055 | $21.18 |
| 36 | Florida | $47,952 | $23.05 |
| 37 | Oklahoma | $45,103 | $21.68 |
| 38 | Arizona | $46,562 | $22.39 |
| 39 | Colorado | $48,301 | $23.22 |
| 40 | Wisconsin | $43,630 | $20.98 |
| 41 | Montana | $38,784 | $18.65 |
| 42 | Nevada | $44,458 | $21.37 |
| 43 | Ohio | $45,119 | $21.69 |
| 44 | Wyoming | $36,347 | $17.47 |
| 45 | Mississippi | $40,299 | $19.37 |
| 46 | Kansas | $40,697 | $19.57 |
| 47 | Missouri | $42,699 | $20.53 |
| 48 | Kentucky | $36,784 | $17.68 |
| 49 | Nebraska | $34,387 | $16.53 |
| 50 | South Carolina | $42,119 | $20.25 |
| 51 | Indiana | $36,897 | $17.74 |
Highest paying cities for creators
The highest-paying cities for creators are Seattle, WA, New York, NY, and Beaverton, OR.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Seattle, WA | $77,106 | $37.07 |
| 2 | New York, NY | $68,484 | $32.92 |
| 3 | Beaverton, OR | $67,803 | $32.60 |
| 4 | San Francisco, CA | $65,642 | $31.56 |
| 5 | Atlanta, GA | $60,585 | $29.13 |
| 6 | Baltimore, MD | $57,437 | $27.61 |
| 7 | Austin, TX | $56,897 | $27.35 |
| 8 | Raleigh, NC | $55,008 | $26.45 |
| 9 | Waterloo, IA | $52,222 | $25.11 |
| 10 | Pittsburgh, PA | $51,968 | $24.98 |
| 11 | Chattanooga, TN | $49,212 | $23.66 |
| 12 | New Orleans, LA | $48,441 | $23.29 |
| 13 | Draper, UT | $43,960 | $21.13 |
| 14 | Mount Pleasant, SC | $42,352 | $20.36 |
| 15 | Fargo, ND | $40,473 | $19.46 |
| 16 | Billings, MT | $37,549 | $18.05 |
| 17 | Columbus, IN | $36,848 | $17.72 |
Creator salary details
A creator's salary ranges from $25,000 a year at the 10th percentile to $94,000 at the 90th percentile.
What is a creator's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $94,000 | $7,833 | $45 |
| 75th Percentile | $69,000 | $5,750 | $33 |
| Average | $49,598 | $4,133 | $24 |
| 25th Percentile | $35,000 | $2,917 | $17 |
| 10th Percentile | $25,000 | $2,083 | $12 |
Highest paying creator jobs
The highest paying types of creators are product specialist, freelance marketing consultant, and marketing consultant.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Data Science Internship | $42,841 | $3,570 | $20.60 | 124,258 |
| Sales And Marketing Internship | $42,269 | $3,522 | $20.32 | 142,820 |
| Marketing Consultant | $70,593 | $5,883 | $33.94 | 88,935 |
| Marketing Representative | $47,377 | $3,948 | $22.78 | 217,886 |
| Research Analyst | $70,232 | $5,853 | $33.77 | 81,374 |
| Marketing Department Internship | $31,989 | $2,666 | $15.38 | 143,703 |
Top companies hiring creators now:
Which companies pay creators the most?
Creator salaries at Maxim Healthcare Group and Steve Madden are the highest-paying according to our most recent salary estimates. In addition, the average creator salary at companies like City of Austin and VaynerMedia are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Maxim Healthcare Group | $55,874 | $26.86 |
| 2 | Steve Madden | $49,947 | $24.01 |
| 3 | City of Austin | $47,717 | $22.94 |
| 4 | VaynerMedia | $47,395 | $22.79 |
| 5 | Skyline | $46,220 | $22.22 |
| 6 | PowerToFly | $45,634 | $21.94 |
| 7 | University of Washington | $45,108 | $21.69 |
| 8 | Ad Council | $43,049 | $20.70 |
| 9 | Capsule | $42,882 | $20.62 |
| 10 | Mojo Vision | $42,755 | $20.56 |
| 11 | SoundCloud | $42,602 | $20.48 |
| 12 | VGM Insurance | $42,522 | $20.44 |
| 13 | Patreon | $42,315 | $20.34 |
| 14 | Future Motion | $42,287 | $20.33 |
| 15 | Abridge Info Systems | $42,287 | $20.33 |
| 16 | Brave | $41,745 | $20.07 |
| 17 | Nutcracker Therapeutics | $41,534 | $19.97 |
| 18 | ATOMIC | $40,483 | $19.46 |
| 19 | Amazon | $40,003 | $19.23 |
| 20 | Americorps | $38,552 | $18.53 |
Wage gap by gender, race and education
Creator salary trends
The average creator salary has risen by $4,190 over the last ten years. In 2014, the average creator earned $45,408 annually, but today, they earn $49,598 a year. That works out to a 5% change in pay for creators over the last decade.
Compare creator salaries for cities or states with the national average over time.
Average creator salary over time
Compare creator salaries for individual cities or states with the national average.
Creator salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2026 | $49,600 | $23.85 | +3.1% |
| 2025 | $48,100 | $23.11 | +1.1% |
| 2024 | $47,600 | $22.87 | -0.2% |
| 2023 | $47,700 | $22.91 | +1.1% |
| 2022 | $47,100 | $22.67 | +0.7% |
Recently added creator salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Get It-Marketing | Head of Creator Success-Remote | WFH | Los Angeles, CA | 06/29/2025 | $41,000 |
| Horizon Media | Junior Creative, Creative & Creator | New York, NY | 06/27/2025 | $40,000 |
| Nothing Bundt Cakes | Joy Creator/Cashier | Dulles Town Center, VA | 06/25/2025 | $35,479 |
| Snellville | Joy Creator-Nothing Bundt Cakes Snellville | Snellville, GA | 06/23/2025 | $18,783 |
| Mason | Event Joy Creator | Mason, OH | 06/15/2025 | $31,305 |
| Cincinnati | Event Joy Creator | Cincinnati, OH | 06/13/2025 | $31,305 |
| Nothing Bundt Cakes | Event Joy Creator | Cincinnati, OH | 06/12/2025 | $31,305 |
| Liberty Township | Event Joy Creator | Hamilton, OH | 06/12/2025 | $31,305 |
| Nothing Bundt Cakes | Joy Creator | Brownsville, TX | 06/11/2025 | $18,783 |
| Watters Garden Center | Communications Creator | Prescott, AZ | 06/10/2025 | $40,000 |
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