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Customer engagement manager vs account manager

The differences between customer engagement managers and account managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a customer engagement manager, becoming an account manager takes usually requires 6-8 years. Additionally, a customer engagement manager has an average salary of $115,367, which is higher than the $68,535 average annual salary of an account manager.

The top three skills for a customer engagement manager include PET, direct reports and project management. The most important skills for an account manager are customer service, account management, and healthcare.

Customer engagement manager vs account manager overview

Customer Engagement ManagerAccount Manager
Yearly salary$115,367$68,535
Hourly rate$55.46$32.95
Growth rate5%5%
Number of jobs49,606152,261
Job satisfaction44
Most common degreeBachelor's Degree, 65%Bachelor's Degree, 70%
Average age4746
Years of experience68

What does a customer engagement manager do?

A customer engagement manager is responsible for building positive relationships with clients by serving as their primary point of contact. Their responsibilities revolve around responding to inquiries and concerns, assisting clients in various services, determining opportunities to offer and sell products, and processing payments, all while ensuring their adherence to contracts and agreements. They must also produce progress reports, prepare presentations, handle calls and correspondence, and generate new leads. Furthermore, as a manager, it is essential to lead and encourage the team while implementing the company's policies and regulations.

What does an account manager do?

Account managers are employees who act as the bridge between the company they represent and the client of the company. They are assigned to handle specific clients so that the company will be able to tailor-fit any product or service according to the clients' requirements. Account managers are responsible for maintaining a harmonious relationship between the two parties by ensuring that any agreement made is amenable to both the company and the client. They are also responsible for ensuring that the company will be able to provide the needs of the client within any limitation that the client may have. Account managers also ensure that the company's reputation and well-being are always considered in any dealings.

Customer engagement manager vs account manager salary

Customer engagement managers and account managers have different pay scales, as shown below.

Customer Engagement ManagerAccount Manager
Average salary$115,367$68,535
Salary rangeBetween $77,000 And $172,000Between $42,000 And $110,000
Highest paying CityWashington, DCSan Francisco, CA
Highest paying stateRhode IslandWashington
Best paying companyAccentureNVIDIA
Best paying industryTechnologyTechnology

Differences between customer engagement manager and account manager education

There are a few differences between a customer engagement manager and an account manager in terms of educational background:

Customer Engagement ManagerAccount Manager
Most common degreeBachelor's Degree, 65%Bachelor's Degree, 70%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaUniversity of Southern California

Customer engagement manager vs account manager demographics

Here are the differences between customer engagement managers' and account managers' demographics:

Customer Engagement ManagerAccount Manager
Average age4746
Gender ratioMale, 47.4% Female, 52.6%Male, 54.8% Female, 45.2%
Race ratioBlack or African American, 9.1% Unknown, 4.8% Hispanic or Latino, 17.1% Asian, 6.0% White, 62.3% American Indian and Alaska Native, 0.7%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage8%7%

Differences between customer engagement manager and account manager duties and responsibilities

Customer engagement manager example responsibilities.

  • Advise clients on the most effective approach to achieve the highest ROI base on their goals.
  • Lead all aspects of program including technology integration, communications, training, compliance, and vendor SLA development.
  • Project manage numerous data center migration engagements for migrating clients from internal infrastructure to manage hosting solutions.
  • Provide delivery oversight of strategic accounts, programs and projects while managing divisional portfolio through monitoring of profitability and performance.
  • Interface with key stakeholders to forecast and produce strategic logistics plans to shorten the delivery/shipping cycle.
  • Use advance analytics, CRM data and business/marketing intelligence to increase response rates that demonstrate compelling ROI.
  • Show more

Account manager example responsibilities.

  • Manage financial departments with responsibility for managing payroll, bank re-consolidations, bank deposits, budgeting and cost control.
  • Manage $4 million territory encompassing three Mid-Atlantic states.
  • Manage new business and renewals for leading Saas legal solution.
  • Manage an inside sales territory of multiple states with Avaya technology solutions.
  • Negotiate and manage all contracts and pricing for IDN's in the territory.
  • Manage customers' accounts utilizing laptop and internet base CMS reporting software and ADM field guide.
  • Show more

Customer engagement manager vs account manager skills

Common customer engagement manager skills
  • PET, 88%
  • Direct Reports, 5%
  • Project Management, 1%
  • Customer Satisfaction, 1%
  • Digital Marketing, 1%
  • Cloud, 0%
Common account manager skills
  • Customer Service, 19%
  • Account Management, 8%
  • Healthcare, 6%
  • CRM, 6%
  • Product Knowledge, 5%
  • PowerPoint, 5%

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