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Customer engagement manager skills for your resume and career

Updated January 8, 2025

3 min read

Quoted expert

Yeqiang Lin Ph.D.

Below we've compiled a list of the most critical customer engagement manager skills. We ranked the top skills for customer engagement managers based on the percentage of resumes they appeared on. For example, 88.2% of customer engagement manager resumes contained pet as a skill. Continue reading to find out what skills a customer engagement manager needs to be successful in the workplace.

15 customer engagement manager skills for your resume and career

1. PET

Here's how customer engagement managers use pet:

Assist customers in finding and selecting products at a retail store focused on pet related merchandise.
Dedicated to providing pets and pet parents with an unrivaled customer in-store experience.

2. Direct Reports

Here's how customer engagement managers use direct reports:

Managed a team of 3 senior, experienced direct reports in the U.S. plus one dotted line report in the UK.
Managed six direct reports in Rochester and two dotted line reports in the United Kingdom.

3. Project Management

Here's how customer engagement managers use project management:

Completed Project Management program with Boston University.
Provided tools and methodologies to establish PMO which became center of excellence for project management and control for the entire organization.

4. Customer Satisfaction

Here's how customer engagement managers use customer satisfaction:

Instituted change management control processes which reduced incidences of client technology infrastructure downtime, leading to dramatic improvements in customer satisfaction.
Developed the customer satisfaction criteria, surveys and process for these products and communicating the customer satisfaction results.

5. Digital Marketing

Here's how customer engagement managers use digital marketing:

Supported New Business initiatives for digital marketing opportunities.
Integrated digital marketing efforts for 14 brands and associated advertising agencies.

6. Cloud

Cloud is a server that is accessed over the internet. There are different programs and software that also run on these servers. These clouds can be accessed from anywhere in the world as they are not present in your computer storage, but have their online servers. Cloud consists of data centers all across the world.

Here's how customer engagement managers use cloud:

Managed implementation of proof of concept for Cloud initiative including integration into Remedy for approval management.
Led multifunctional international teams delivering web hosting and cloud e-commerce solutions within a start up division of Intel Corporation.

7. Business Objectives

Business Objectives refer to the goals and objectives which a company has set for itself. They could be related to profit, increasing growth of a business, or something else.

Here's how customer engagement managers use business objectives:

Managed complex full service Information Technology outsourcing solutions to deliver improved value and help customers achieve their key business objectives.
Collaborate with business sponsor to ensure business case/cost benefit analysis is in line with business objectives.

8. Customer Feedback

Customer feedback is the information, insight provided by a customer orally, in writing, or online form about their experiences with a company's product or services. Customer feedback is aimed to convey certain facts that the customers face when using the manufacturer's products, and in turn help the product, customer, and marketing teams understand where there is room for improvement. It may be positive, negative, or neutral, but it is very important for the growth of a business.

Here's how customer engagement managers use customer feedback:

Capture Voice of the customer feedback and drive product updates, or resolution with support and development.
Developed Customer Feedback based vendor score-carding and product sentiment analysis to align with Merchandising Line Review process for vendor/product selection.

9. Digital Transformation

Here's how customer engagement managers use digital transformation:

Partnered with international vendors to undergo an organizational-wide digital transformation.

10. Pre Sales

Here's how customer engagement managers use pre sales:

Designed and managed implementation of client Supply Chain solution projects including pre sales activity.
Involved in pre sales and delivery of technical solutions to fortune 500 customers.

11. Customer Accounts

Here's how customer engagement managers use customer accounts:

Directed development and implementation of tools to moderate customer accounts and customer content submissions.
Managed customer accounts, provided investment products advisory and transaction information verification.

12. Business Development

Business development is the ideas or initiatives that work to make business work better. Selling, advertising, product development, supply chain management, and vendor management are only a few of the divisions involved with it. There is still a lot of networking, negotiating, forming alliances, and trying to save money. The goals set for business development guide and coordinate with all of these various operations and sectors.

Here's how customer engagement managers use business development:

Supported new client proposal and business development activities.
Exceled at business development by fostering valuable corporate and community wellness partnerships.

13. Marketing Campaigns

Here's how customer engagement managers use marketing campaigns:

Managed all engagement features within mobile app, including the in-app notification center and app news feed marketing campaigns.

14. Client Relationships

Here's how customer engagement managers use client relationships:

Cultivate client relationships for assigned clients during the implementation phase and throughout the ongoing relationship.
Build and maintain a professional network of client relationships within the Contract Manufacturing Ecosystem.

15. Saas

Here's how customer engagement managers use saas:

Led implementations of new Software-as-a-Service (SaaS) solutions for efficient building operations.
Obtained proficiency in SaaS cloud-base software platform specific to automotive industry.

What skills help Customer Engagement Managers find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What customer engagement manager skills would you recommend for someone trying to advance their career?

Yeqiang Lin Ph.D.

Interim Department Head & Associate Professor, California Polytechnic State University-San Luis Obispo

In the next 3-5 years, skills in artificial intelligence, user experience design, and sustainable practice will become increasingly important in the experience industry. Proficiency in technology that enhances virtual and augmented realities will also be valuable, given the growing trend towards digital integration in creating immersive experiences.

Do you want to know more?

List of customer engagement manager skills to add to your resume

The most important skills for a customer engagement manager resume and required skills for a customer engagement manager to have include:

PET
Direct Reports
Project Management
Customer Satisfaction
Digital Marketing
Cloud
Business Objectives
Customer Feedback
Digital Transformation
Pre Sales
Customer Accounts
Business Development
Marketing Campaigns
Client Relationships

Saas
Facebook
Customer Support
Customer Acquisition
ROI
Email Marketing
Customer Relationship Management
BI
Emerging Technologies
Technical Support
Customer Service
Process Improvement
Business Analysis
RFP

Business Reviews
Customer Issues
SEM
Post Sales
Channel Marketing
Customer Engagement Strategy
KPI
SLA
Customer Inquiries
Customer Complaints
Store Operations
Community Engagement

Updated January 8, 2025

Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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