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What is a customer relations representative and how to become one
A customer relations representative is someone who interacts with customers to address their concerns, resolve issues, and maintain positive relationships. They act as the primary point of contact for customers and are responsible for ensuring their satisfaction with a product or service. Customer relations representatives are skilled in communication and conflict resolution. They work in various industries, including retail, healthcare, and hospitality. Customer relations representatives play a crucial role in building brand loyalty and maintaining customer satisfaction.
What general advice would you give to a customer relations representative?
Sally Hiott B.S. MBA, DBA
Assistant Professor of Marketing, Charleston Southern University
Avg. Salary $38,632
Avg. Salary $59,228
Growth rate -4%
Growth rate 0.3%
American Indian and Alaska Native 0.74%
Asian 6.27%
Black or African American 11.46%
Hispanic or Latino 20.28%
Unknown 5.44%
White 55.81%
Genderfemale 70.23%
male 29.77%
Age - 39American Indian and Alaska Native 3.00%
Asian 7.00%
Black or African American 14.00%
Hispanic or Latino 19.00%
White 57.00%
Genderfemale 47.00%
male 53.00%
Age - 39Stress level is manageable
7.1 - high
Complexity level is challenging
7 - challenging
Work life balance is good
6.4 - fair
What are the pros and cons of being a customer relations representative?
Pros
Opportunity to help and make a difference for customers
Opportunities for bonuses and incentives based on performance
Access to company resources and information
Flexibility in scheduling and work hours
Exposure to a diverse range of customers and situations
Cons
Constant pressure to meet performance metrics and quotas
Difficult conversations with angry or upset customers
Potential for burnout and emotional exhaustion
Need to maintain a professional demeanor at all times
Limited control over company policies or procedures
Customer relations representative career paths
Key steps to become a customer relations representative
Explore customer relations representative education requirements
Start to develop specific customer relations representative skills
Skills Percentages Customer Relations 10.03% Customer Complaints 7.81% Team-Oriented Environment 6.96% Propane 5.55% Customer Retention 5.51% Complete relevant customer relations representative training and internships
Accountants spend an average of 6-12 months on post-employment, on-the-job training. New customer relations representatives learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a customer relations representative based on U.S. Bureau of Labor Statistics data and data from real customer relations representative resumes.Research customer relations representative duties and responsibilities
- Lead upselling program initiatives that elevate company revenue.
- Manage software maintenance renewal partner and assist with upselling additional and higher functionality licenses to increase revenue.
- Monitor and coach CRA'S on calls to meet the clients expectations.
- Demonstrate superb organizational and multitasking abilities
Prepare your customer relations representative resume
When your background is strong enough, you can start writing your customer relations representative resume.
You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a customer relations representative resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.
Choose from 10+ customizable customer relations representative resume templates
Build a professional customer relations representative resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your customer relations representative resume.
Apply for customer relations representative jobs
Now it's time to start searching for a customer relations representative job. Consider the tips below for a successful job search:
- Browse job boards for relevant postings
- Consult your professional network
- Reach out to companies you're interested in working for directly
- Watch out for job scams
How did you land your first customer relations representative job
Are you a customer relations representative?
Share your story for a free salary report.
Average customer relations representative salary
The average customer relations representative salary in the United States is $38,632 per year or $19 per hour. Customer relations representative salaries range between $29,000 and $50,000 per year.
What am I worth?
How do customer relations representatives rate their job?
Customer relations representative reviews
remote job, more schedule flexibility
very low salary, no career growth, very stressful and not rewarding
I resolved consumer and retailer questions. That is gratifying.
I don't like when a rep or a consumer are not interested in a solution, but are only interested in venting. Although, venting maybe just what the consumer needed.
Caring to the customer issues is what I do like first and the other thing it is a job that show determination level on the duty.
Updated January 8, 2025
