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Customer relationship specialist skills for your resume and career

Updated January 8, 2025
6 min read
Quoted expert
Sally Hiott B.S. MBA, DBA
Customer relationship specialist example skills
Below we've compiled a list of the most critical customer relationship specialist skills. We ranked the top skills for customer relationship specialists based on the percentage of resumes they appeared on. For example, 18.5% of customer relationship specialist resumes contained crm as a skill. Continue reading to find out what skills a customer relationship specialist needs to be successful in the workplace.

15 customer relationship specialist skills for your resume and career

1. CRM

CRM stands for Customer relationship management and it is a complete process through which a business or organization monitors and administers its interactions with the customers. A process in which large amounts of data are collected through marketing via a company's website, polls, surveys, and other social media applications. The basic goal of CRM is to target the right audience for their product, and then fulfill their needs, to increase the sales and revenue of the company.

Here's how customer relationship specialists use crm:
  • Divided online curriculum into specific learning modules resulting in higher comprehension of CRM products.
  • Promoted a forecast tracking system through CRM quotations and effectively communicate all quotation efforts.

2. Salesforce

Salesforce is an American cloud-based software company based in San Francisco, California. This company provides customer relationship management services that enable the customers to be closer to the company. It gives the company detailed information about each customer, including marketing, sales, commerce, and services. Salesforce also helps market a product to attract more buyers, and helps win more customers by targeting the right audience.

Here's how customer relationship specialists use salesforce:
  • Reconciled the difference between the total in the sales histories stored in SalesForce and the revenue report from the ERP.
  • Develop and document business processes and built specific SalesForce applications to those processes for clients.

3. Digital Marketing

Here's how customer relationship specialists use digital marketing:
  • Managed digital marketing and integrated marketing campaign for clients.
  • Print Directories and Digital Marketing Solutions: Successfully generated sales and marketing solutions for small and medium size businesses.

4. Customer Relationships

Customer relationships are the interactions and efforts made by a company to improve its customer service. Customer relationships cover not just all of the essential roles performed by customer support, but also the initiatives made before and after the interaction with a customer.

Here's how customer relationship specialists use customer relationships:
  • Directed all aspects of positive customer relationships, including educating developers, designers, and field engineers to deliver exceptional support.
  • Build passionate customer relationships and increase sales and profits by following established procedures.

5. Email Marketing

Here's how customer relationship specialists use email marketing:
  • Create email marketing messages using Constant Contact and Microsoft Outlook
  • Compose press releases, email marketing campaigns, and newsletter articles.

6. Excellent Interpersonal

Here's how customer relationship specialists use excellent interpersonal:
  • Maintain excellent interpersonal skills while interacting effectively with customers.

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7. Customer Accounts

Here's how customer relationship specialists use customer accounts:
  • Streamlined the data-entry process by restructuring excel data sheets for customer accounts which increased productivity and reduced redundancies and errors.
  • Researched customer accounts, policies and procedures to identify discrepancies and suggest solutions.

8. PowerPoint

Here's how customer relationship specialists use powerpoint:
  • Created Microsoft PowerPoint and Excel spreadsheets to aid in training/presentations.
  • COMPANY AWARDS: I Care 2011, Thrill the Customer Award 2009, PowerPoint Presentation 2008.

9. SQL

Here's how customer relationship specialists use sql:
  • Created SQL reports for required Business functions and scenarios related to Services, Sales, and customer support.
  • Specialize in building databases, including Pivotal (SQL engine), SalesLogix and CrystalReport Writer.

10. Marketing Campaigns

Here's how customer relationship specialists use marketing campaigns:
  • Maintain understanding on new marketing campaigns in order to respond appropriately to marketing related inquiries using all available resource tools.
  • Partnered with Marketing Team to developed consumer marketing campaigns, integrated campaigns with consumer segmentation and target consumers.

11. Phone Calls

Phone calls are a wireless or wired connection made over a telephone or a mobile phone between two people. Two parties are involved in a phone call, the caller and the receiver. A caller dials the number of the one he wants to call, and the recipient hears a bell or a tune to which he picks up the call. The call establishes a connection between them through which they can communicate. The voice is converted into signals and is transmitted through wired or wireless technology.

Here's how customer relationship specialists use phone calls:
  • Provided administrative support by answering and directing incoming telephone calls, resolving problems and inquiries.
  • Answered inbound telephone calls from customers in order to provide information about products or services, or take or enter orders.

12. Cross-Selling

Here's how customer relationship specialists use cross-selling:
  • Developed and expanded existing relationships by identifying cross-selling and new business opportunities for full global suite of investment strategies.
  • Managed billing inquiries, encouraged cross-selling and referral for additional property and casualty lines of business.

13. Financial Products

Financial products refer to instruments through which an individual can invest, borrow or save money. Such devices include credit cards, shares, deposits, bonds, and loans.

Here's how customer relationship specialists use financial products:
  • Resolved customer questions and concerns, offering guidance and recommendations regarding financial products and services, ensuring customer satisfaction and retention.
  • Counseled and advised members on various features/benefits of financial products.

14. Account Management

The process of strengthening the relationship between a company and client is called account management. Effective account management has two key objectives, one is to retain loyal customers and the second one is to help the company grow by creating connections with new customers.

Here's how customer relationship specialists use account management:
  • Worked closely with municipal clients to ensure account management compliance with governing trust document and regulations
  • Account Management o Managed, organized and prioritized time and schedules in order to ensure smooth and efficient business processes.

15. Customer Support

Here's how customer relationship specialists use customer support:
  • Target Call Center customer support including normal account maintenance, retention, fraud, collections.
  • Collaborate with sales and marketing to identify customer support and technology problems and resolve them.
top-skills

What skills help Customer Relationship Specialists find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What customer relationship specialist skills would you recommend for someone trying to advance their career?

Sally Hiott B.S. MBA, DBA

Assistant Professor of Marketing, Charleston Southern University

To stay flexible! The workplace is constantly changing and to be a good employee you need to recognize this. Being agreeable to change and willing to take on more than your job description lines you up for larger opportunities when they arise.

List of customer relationship specialist skills to add to your resume

Customer relationship specialist skills

The most important skills for a customer relationship specialist resume and required skills for a customer relationship specialist to have include:

  • CRM
  • Salesforce
  • Digital Marketing
  • Customer Relationships
  • Email Marketing
  • Excellent Interpersonal
  • Customer Accounts
  • PowerPoint
  • SQL
  • Marketing Campaigns
  • Phone Calls
  • Cross-Selling
  • Financial Products
  • Account Management
  • Customer Support
  • Strong Analytical
  • Customer Inquiries
  • Quality Standards
  • Bank Products
  • Reconciliations
  • Relationship Building
  • B Testing
  • Data Integrity
  • Account Maintenance
  • Business Development
  • Inbound Calls
  • Outbound Calls
  • Process Improvement
  • Customer Satisfaction
  • Customer Complaints
  • Member Service
  • Insurance Coverage
  • Loan Applications
  • Customer Retention
  • Problem Resolution
  • ROI
  • Auto Loans
  • Loan Products
  • Client Relationships
  • Insurance Policies
  • Wire Transfers
  • Product Knowledge
  • Credit Card
  • Comprehensive Understanding

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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