Customer sales representative vs customer care associate

The differences between customer sales representatives and customer care associates can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a customer sales representative and a customer care associate. Additionally, a customer sales representative has an average salary of $38,744, which is higher than the $33,115 average annual salary of a customer care associate.

The top three skills for a customer sales representative include customer service, product knowledge and customer sales. The most important skills for a customer care associate are customer care, patients, and customer service.

Customer sales representative vs customer care associate overview

	Customer Sales Representative	Customer Care Associate
Yearly salary	$38,744	$33,115
Hourly rate	$18.63	$15.92
Growth rate	-4%	-4%
Number of jobs	303,801	250,296
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 37%	Bachelor's Degree, 39%
Average age	40	40
Years of experience	12	12

What does a customer sales representative do?

The primary role of customer service representatives is to help customers with questions and complaints. It is also their duties and responsibilities to provide customers with information about services and products, take and process orders, and process returns and modifications. They also store records of customer transactions and interactions and provide feedback on customer service efficacy. Customer service representatives must also ensure that they can give customer satisfaction and offer the best professional support.

What does a customer care associate do?

A customer care associate's role focuses on providing customer support and service, ensuring optimal services and client satisfaction. Their responsibilities typically revolve around assisting walk-in customers by answering inquiries, offering recommendations or alternatives, and informing them of any promos or discounts. It is essential to devise strategies to identify customer needs, providing them as needed. Furthermore, a customer care associate may answer inquiries made through calls or correspondence, make reservations, handle complaints or concerns, and resolve them according to the company's policies and regulations.

Customer sales representative vs customer care associate salary

Customer sales representatives and customer care associates have different pay scales, as shown below.

	Customer Sales Representative	Customer Care Associate
Average salary	$38,744	$33,115
Salary range	Between $27,000 And $54,000	Between $24,000 And $43,000
Highest paying City	Santa Rosa, CA	San Diego, CA
Highest paying state	Hawaii	California
Best paying company	Merck	Centennial Bank
Best paying industry	Finance	Insurance

Differences between customer sales representative and customer care associate education

There are a few differences between a customer sales representative and a customer care associate in terms of educational background:

	Customer Sales Representative	Customer Care Associate
Most common degree	Bachelor's Degree, 37%	Bachelor's Degree, 39%
Most common major	Business	Business
Most common college	-	-

Customer sales representative vs customer care associate demographics

Here are the differences between customer sales representatives' and customer care associates' demographics:

	Customer Sales Representative	Customer Care Associate
Average age	40	40
Gender ratio	Male, 44.9% Female, 55.1%	Male, 30.1% Female, 69.9%
Race ratio	Black or African American, 10.6% Unknown, 5.4% Hispanic or Latino, 24.4% Asian, 6.8% White, 52.1% American Indian and Alaska Native, 0.7%	Black or African American, 12.4% Unknown, 5.3% Hispanic or Latino, 18.7% Asian, 6.7% White, 56.2% American Indian and Alaska Native, 0.7%
LGBT Percentage	7%	7%

Differences between customer sales representative and customer care associate duties and responsibilities

Customer sales representative example responsibilities.

Manage call center productivity levels by maintaining CSR schedule adherence.
Help customers if internet are running slow, if phone are not working, and also help to troubleshoot with them.
Practice good housekeeping methods and overall cleanliness.
Maintain cleanliness and organization of inventory within the assigned department.
Require to troubleshoot products and instruct customers on their proper use/warranty/options.
Work closely with sales director on scheduling, motivation of representations and setting up promotional events.

Customer care associate example responsibilities.

Continue to manage a high volume of customer calls relate to HMO, PPO and POS concerns.
Verify HIPAA member information, update members account, expedite payments, explain health and dental plan benefits options.
Answer inbound calls assisting customers with billing questions, troubleshoot for customers, and assist customers with service plans and upgrading packages
Receive inbound provider calls at a call center regarding patients medical insurance benefits and eligibility, edit and process Medicare claims.
Provide superior customer service to inbound calls from DirecTV customers regarding their schedule service/install appointment.

Customer sales representative vs customer care associate skills

Common customer sales representative skills

Customer Service, 19%
Product Knowledge, 13%
Customer Sales, 9%
Cleanliness, 8%
Excellent Interpersonal, 6%
Social Media Marketing, 5%

Common customer care associate skills

Customer Care, 21%
Patients, 16%
Customer Service, 7%
Telephone Inquiries, 6%
Customer Support, 5%
Home Health, 3%

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Office and Administrative Industry
Customer Sales Representative
Customer Sales Representative vs Customer Care Associate

Updated January 8, 2025

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