Danecraft history

In 1935 they transformed the shirt patterns into shirtwaist dresses.

United States Patent and Trademark Office records indicate the Danecraft jewelry mark was registered in 1938.

The name of the company was changed to Danecraft in 1945 when Primavera purchased Felch’s interest in the company.

In 1946 Providence, Rhode Island, Victor Primavera, James P. Felch and Agnes I. Bruno incorporation Felch & Co., Inc for the manufacture, sale and distribution of jewelry and associated supplies.

Maison Dior in 1948 – present

History of Sarah Coventry Jewelry William Stuart of CH Stuart Co. and Rex Wood founded the Sarah Coventry company in 1949 Newark, New York.

In 1953, Felch & Co., filed an amendment to their articles of incorporation stating the company would be known as Danecraft, Inc.

Christian Dior died in 1957.

Purchased by the Bazar Group in 1971.

Mark: Shube’s mark – An “S” superimposed over a “B” Courtesy Beth Rowlands Notes: Shube’s, Inc. founded in 1972 in Albuquerque, NM; manufactured sterling jewelry.

By 1980, she was no longer making jewelry.

DOTTY SMITH — See SMITH, DOTTY DOUBLE EXPOSURE — See CARNEGIE DRAGONLADY EARRINGS COMPANY — 1983 to present, Bruce Horton; Dallas, TX

Mark: “Jewelry by DeLizza” paper hang tag — 2003

Notes: Some of their inventory was purchased by Creed of Canada in 2006.

Notes: Dominic de Tora made Dominique jewelry until he retired in 2011 at age 88.