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Darden Restaurants company history timeline

1968

He later founded the Red Lobster Inns of America and opened the first Red Lobster restaurant in Lakeland, Florida in 1968.

1970

1970: General Mills, Inc. acquires the Red Lobster chain.

The restaurant became successful and by 1970 had expanded to three locations in the state with two more under construction.

1971

In 1971 Red Lobster established an in-house department for purchasing seafood on a worldwide scale.

1975

In 1975, when Darden was promoted to Vice President of General Mills, Joseph (Joe) R. Lee, the company's first restaurant manager, was promoted as President of Red Lobster.

1976

In 1976 the General Mills subsidiary opened a microbiology laboratory in Orlando to ensure the quality of its products.

1980

By the end of 1980 Red Lobster, with 260 units and almost $400 million in annual sales, had reached ninth place among fast-food companies and accounted for more than half of total sales by seafood fast-food companies.

1982

Alternatively, however, by 1982 Red Lobster was rated as the nation's largest "dinner-house" restaurant chain, this being the name for a restaurant offering table service and a full lunch and dinner menu.

In 1982, Darden opened the first Olive Garden concept restaurant in Orlando.

1983

By early 1983 there were 350 establishments in 36 states.

1984

Accordingly, a prototype unit opened in Kissimmee, Florida, in 1984 was a grazer's delight, with a seafood bar serving up oysters, shrimp, clams, calamari, and other appetizers with drinks, and a glass-enclosed grill where fresh seafood was broiled over mesquite-wood flames.

In 1984, General Mills authorized a $104 million remodeling program for Red Lobster, the largest capital-spending item in the parent company's history.

1985

Under General Mills ownership, Red Lobster expanded into a chain of almost 400 locations by 1985.

1988

The company underwent several restructurings and transformed itself from an inexpensive fast-food seller into a chain of casual dining seafood restaurants by 1988.

1988: North American Red Lobster sales surpass $1 billion.

1989

McGill, Douglas, “Why They Smile at Red Lobster,” New York Times, April 23, 1989, Sec.

The chain took off, and by 1989 General Mills had opened over 145 restaurants, making the chain the fastest-growing unit in the company's restaurant holdings.

1990

1990: The China Coast restaurant chain is launched.

1991

A 1991 Forbes article found the dinner portions, averaging only $10, enormous, but called the salad soggy with dressing, the chicken bland, and the fettucine alfredo like something out of a TV dinner.

1992

The Olive Garden ended fiscal 1992 with $808 million in sales and 341 outlets.

1993

1993: Olive Garden secures $1 billion in sales.

1995

Operating more than 1,168 units throughout the United States and Canada, Darden Restaurants, Inc. began its existence in 1995 as the world's largest full-service restaurant organization, occupying the casual dining niche between fine dining and quick-service restaurants.

Forming Darden Restaurants in 1995

By the end of 1995, the company was shuttered, and the remaining locations were either converted to Red Lobsters or Olive Gardens or closed altogether.

1996

In March 1996, Darden launched a test of a Bahama Breeze Caribbean Grille concept featuring food and drinks found in the islands of the Caribbean Sea and a Caribbean theme.

Darden Restaurants indicated in early 1996 that the China Coast experience would not keep it from trying other ethnic formats.

On the plus side, profit margins were substantially improved over 1996 because of lower cost of goods sold and reduced selling expenses.

1997

Despite the company's positive outlook for the future, Darden Restaurants began to experience financial setbacks in 1997 due to market saturation.

Markets were oversaturated with restaurants in 1997, forcing Darden to close 48 poorly performing locations and lose $91 million due to the restructuring.

1998

Lee predicted that, whether Bahama Breeze went into operation or not, Darden Restaurants would add at least two chains to its repertoire by 1998.

1998: After successful restructuring efforts, Darden Restaurants secures $102 million in profits.

Red Lobster and Olive Garden were given makeovers in 1998.

1999

Profits for 1999 reached $140.5 million on revenues of $3.46 billion.

In 1999 the campaign aired another beach-based commercial, titled "Wingtips," which featured a woman walking barefoot across a pristine beach.

1999: The company establishes the Culinary Institute of Tuscany in Italy to train Olive Garden chefs; new restaurant concept Smokey Bones BBQ Sports Bar is launched.

2000

Darden's strategy for 2000 and beyond included a constant reviving of the Red Lobster and Olive Garden chains, expansion of existing new concepts, and the acquisition and development of new concepts.

2001

2001: Darden Restaurants continues expansion; net income reaches a record $197 million.

2002

The number of Bahama Breeze restaurants rose to 21, while nine Smokey Bones were in operation--national expansion for the sports concept was scheduled to begin in 2002.

2003

In 2003, Seasons 52 was under development to "provide guests the opportunity to indulge while still eating well". Seasons 52 restaurants were only being opened in the Florida or Atlanta markets during its initial phase.

2007

Darden announced in January 2007 that the company was willing to expand by purchasing existing 100-location chains or even considering franchisors.

2008

The sale was completed in January 2008.

2010

In 2010, Seasons 52 started a new expansion phase opening up in 11 more states over the next three years.

Moreover, the company noted that 40- to 60-year-olds were the most frequent visitors to casual dining restaurants, and that the population aged 45 and older was expected to grow by 40 million through 2010.

2011

In January 2011, Darden announced co-locating their Olive Garden and Red Lobster brands in smaller markets to share kitchen but continue separate menus and eating areas.

2012

In July 2012, Darden acquired the Yard House 39 location beer-centric chain for $585 million from TSG Consumer Partners.

2013

On December 23, 2013, Darden's stock rose 3 percent after activist investor Starboard Value, a hedge fund, took a stake in the company.

2014

Darden announced the completion of the sale of Red Lobster on July 28, 2014.

2017

On March 27, 2017, Darden announced its intent to acquire Cheddar's Scratch Kitchen for $780 million from shareholders such as L Catterton and Oak Investment Partners.

ExxonMobil - 11.12.2017 v2.docxSouthern New Hampshire UniversityBUSINESS mba 502essayessay

2022

"Darden Restaurants, Inc. ." International Directory of Company Histories. . Encyclopedia.com. (June 21, 2022). https://www.encyclopedia.com/books/politics-and-business-magazines/darden-restaurants-inc-0

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Darden Restaurants may also be known as or be related to Darden, Darden Concepts, Inc., Darden Restaurants, Darden Restaurants Inc, Darden Restaurants, Inc., olive garden and Longhorn Steakhouse.