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Davivienda company history timeline

1972

The Corporación Colombiana de Ahorro y Vivienda, Coldeahorro, was created in August 1972.

It opened its doors to the public on November 15, 1972, with the main branch in Bogotá, and one branch in each of the cities of Medellín, Cali, and Barranquilla.

1973

Davivienda has used the "Casita Roja" (small red house) as a national and international logo since 1973.

1994

In 1994, the company introduced the «su dinero puede estar en el lugar equivocado» (your money may be in the wrong place) tag line as part of its advertising campaigns.

She joined Davivienda in 1994, and since then she has been the leader of important strategic programs such as the construction and brand management of the Bank and the creation and positioning of DaviPlata.

2001

Davivienda acquired Banco República de Venezuela (sold in 2001).

2006

In 2006, it purchased Granbanco S.A - Bancafé from the Colombian government for US$2.2 billion, outbidding Banco de Bogotá by US$327 million.

2010

In 2010, Davivienda received permission from the United States Federal Reserve to operate a branch in Miami, Florida.

2011

DaviPlata was launched in February 2011 as a cash management service in Colombia.

The branch opened in 2011.

2012

Davivienda purchased the Costa Rica, El Salvador, and Honduras operations of HSBC in 2012.

2017

She joined Davivienda’s team in September 2017 as CHRO to support the Bank’s digital transformation from a talent-oriented perspective.

2018

The Casita Roja feature made Davivienda win the international Model Bank award in 2018 in the Consumer Channel Innovation category.

2021

Banco Davivienda S.A. All rights reserved 2021

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1972
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Davivienda history FAQs

Zippia gives an in-depth look into the details of Davivienda, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Davivienda. The employee data is based on information from people who have self-reported their past or current employments at Davivienda. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Davivienda. The data presented on this page does not represent the view of Davivienda and its employees or that of Zippia.

Davivienda may also be known as or be related to Banco Davivienda and Davivienda.