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DayGlo Color history
DayGlo Color company history timeline
1946 Moving Out On Their Own The Switzer Brothers ended their agreement with Continental Lithograph and founded Switzer Brothers, Inc. (now known as Day-Glo Color Corp.)
1949 Attention Grabbing Advertising More and more advertisers begin to demand the use of fluorescent colors in their displays to grab more customers’ attention.
1950 Fluorescent Meets Fashion DayGlo fluorescent clothing began to take over the fashion world becoming the newest trend.
In 1957, the company patented a process that combined fluorescent dye with a polymer, which gave the dye greater light stability for use as outdoor paints as well as in traditional printing applications.
Tide detergent became known for its fluorescent packaging beginning in 1959, but other products such as clothing, posters and hula hoops also used fluorescent colors.
1960 Standard of Safety DayGlo Fire Orange™ becomes the standard of safety in aviation by increasing visibility on aircrafts.
Inside look at the DayGlo factory as featured in the Goodyear Chemical Review: Number 1 of 1966.
1967 Psychedelic Recordings Records began to tune in to fluorescent colors for psychedelic, attention grabbing results.
The company changed its name to Day-Glo Color Corp. in 1969.
1970 Colorful Minds Big named brands begin including DayGlo colors into their traditional product lines to accommodate for customer demand for brighter and trendier options.
1971 Breakthrough Inventions DayGlo continues to push forward in research and development by inventing new and improved products for specific market segments.
1980 Let's Get Physical DayGlo aerobics apparel colors the 80s with bright, neon activewear and leotards.
In September 1985, the Nalco Chemical Company of Oak Brook purchased Day-Glo Color for approximately $40 million.
They then sold it to RPM International in 1991 for an undisclosed price.
2009 Tale of Two Brothers The DayGlo Brothers: The True Story of Bob and Joe Switzer’s Bright Ideas and Brand-New Colors by Chris Barton tells the story of the brains of two brothers and how DayGlo came to be.
In 2012, Day-Glo Color Corp. was recognized as a National Historic Chemical Landmark for its development of daylight fluorescent pigments.
2017 ZOKU RUNNER ULTK DAYGLO DayGlo Color and Reebok partner to release the ZOKU RUNNER ULTK DAY-GLO in three original DayGlo colors: Aurora Pink®, Blaze Orange™, and Saturn Yellow®. The shoe features the new DayGlo Ezentus™ “EZ” formaldehyde-free pigment.
2019 Introducing Elara™ Cosmetic Colorants Elara™ is the 2nd generation of legal fluorescent color for cosmetic use.
2022 The Color Burst DayGlo rebrands and makes their new icon the "Color Burst", representing the science behind fluorescent color.
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Zippia gives an in-depth look into the details of DayGlo Color, including salaries, political affiliations, employee data, and more, in order to inform job seekers about DayGlo Color. The employee data is based on information from people who have self-reported their past or current employments at DayGlo Color. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by DayGlo Color. The data presented on this page does not represent the view of DayGlo Color and its employees or that of Zippia.
DayGlo Color may also be known as or be related to Day Glo Color, Day Glo Color Corp, Day-Glo Color Corp, Day-Glo Color Corp., DayGlo Color, DayGlo Color Corp and DayGlo Color Corp.