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Designer/art director hiring summary. Here are some key points about hiring designer/art directors in the United States:
Here's a step-by-step designer/art director hiring guide:
An art director collaborates with the design and art staff for books, public relations firms, advertising agencies, or newspaper publishers. Art directors create designs and layouts that embody the organization and send the message they want the audience to get. They work with producers and directors of theatres, television, and movie productions to oversee set designs. Being an art director also includes critiquing people's work, working to reach deadlines while still following the budget allocated for a certain project, and (on occasion) disciplining designers who are slacking off on the job.
Before you post your designer/art director job, you should take the time to determine what type of worker your business needs. While certain jobs definitely require a full-time employee, it's sometimes better to find a designer/art director for hire on a part-time basis or as a contractor.
Hiring the perfect designer/art director also involves considering the ideal background you'd like them to have. Depending on what industry or field they have experience in, they'll bring different skills to the job. It's also important to consider what levels of seniority and education the job requires and what kind of salary such a candidate would likely demand.
This list presents designer/art director salaries for various positions.
| Type of Designer/Art Director | Description | Hourly rate |
|---|---|---|
| Designer/Art Director | Art directors are responsible for the visual style and images in magazines, newspapers, product packaging, and movie and television productions. They create the overall design of a project and direct others who develop artwork and layouts. | $28-75 |
| Graphic Design Manager | A graphic design manager is primarily in charge of leading and overseeing the efforts of a graphic design team, ensuring adherence to goals and deadlines. It is their duty to learn and analyze the purpose of design, coordinate staff, liaise with internal and external parties, set goals and objectives, manage schedules, and conceptualize plans... Show more | $23-43 |
| Lead Graphic Designer | A lead graphic designer is responsible for creating, designing, and updating the company's visual aspects. The lead graphic designer works closely with the branding department alongside the advertising and marketing team... Show more | $21-62 |
Including a salary range in the designer/art director job description is a good way to get more applicants. A designer/art director salary can be affected by several factors, such as the location of the job, the level of experience, education, certifications, and the employer's prestige.
For example, the average salary for a designer/art director in Indiana may be lower than in California, and an entry-level engineer typically earns less than a senior-level designer/art director. Additionally, a designer/art director with lots of experience in the field may command a higher salary as a result.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | California | $131,349 | $63 |
| 2 | New York | $109,909 | $53 |
| 3 | Oregon | $108,759 | $52 |
| 4 | Washington | $105,408 | $51 |
| 5 | Maine | $101,405 | $49 |
| 6 | Utah | $100,324 | $48 |
| 7 | New Jersey | $91,701 | $44 |
| 8 | Illinois | $87,848 | $42 |
| 9 | Michigan | $80,211 | $39 |
| 10 | District of Columbia | $72,642 | $35 |
| 11 | Virginia | $70,538 | $34 |
| 12 | Florida | $64,972 | $31 |
| 13 | Pennsylvania | $64,550 | $31 |
| 14 | Maryland | $59,334 | $29 |
| Rank | Company | Average salary | Hourly rate | Job openings |
|---|---|---|---|---|
| 1 | The Walt Disney Company | $168,473 | $81.00 | 53 |
| 2 | Apple | $157,651 | $75.79 | 45 |
| 3 | ViacomCBS | $154,075 | $74.07 | |
| 4 | Nike | $147,265 | $70.80 | 120 |
| 5 | Hawaii.com | $138,325 | $66.50 | |
| 6 | JPMorgan Chase & Co. | $135,853 | $65.31 | 21 |
| 7 | Edelman Financial Engines | $125,759 | $60.46 | 1 |
| 8 | Bloomingdale's | $124,637 | $59.92 | 1 |
| 9 | National Geographic | $108,979 | $52.39 | |
| 10 | WES | $104,394 | $50.19 | |
| 11 | Blackstone Group | $100,358 | $48.25 | |
| 12 | Nexstar Media Group | $94,371 | $45.37 | 6 |
| 13 | Ancestry US Holdings Inc | $92,785 | $44.61 | |
| 14 | Base Design | $92,223 | $44.34 | |
| 15 | Paramount | $89,099 | $42.84 | 6 |
| 16 | Alight Solutions | $80,856 | $38.87 | |
| 17 | New Jersey Institute of Technology | $77,936 | $37.47 | 1 |
| 18 | Louis Vuitton | $63,894 | $30.72 | |
| 19 | Cascade Designs | $63,293 | $30.43 | |
| 20 | Sundance Institute | $56,860 | $27.34 |
A designer/art director job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. To help get you started, here's an example of a designer/art director job description:
There are a few common ways to find designer/art directors for your business:
Your first interview with designer/art director candidates should focus on their interest in the role and background experience. As the hiring process goes on, you can learn more about how they'd fit into the company culture in later rounds of interviews.
You should also ask about candidates' unique skills and talents to see if they match the ideal candidate profile you developed earlier. Candidates good enough for the next step can complete the technical interview.
The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.
Once you've found the designer/art director candidate you'd like to hire, it's time to write an offer letter. This should include an explicit job offer that includes the salary and the details of any other perks. Qualified candidates might be looking at multiple positions, so your offer must be competitive if you like the candidate. Also, be prepared for a negotiation stage, as candidates may way want to tweak the details of your initial offer. Once you've settled on these details, you can draft a contract to formalize your agreement.
It's equally important to follow up with applicants who don't get the job with an email letting them know that the position has been filled.
Once that's done, you can draft an onboarding schedule for the new designer/art director. Human Resources should complete Employee Action Forms and ensure that onboarding paperwork is completed, including I-9s, benefits enrollment, federal and state tax forms, etc. They should also ensure that new employee files are created for internal recordkeeping.
Hiring a designer/art director comes with both the one-time cost per hire and ongoing costs. The cost of recruiting designer/art directors involves promoting the job and spending time conducting interviews. Ongoing costs include employee salary, training, benefits, insurance, and equipment. It is essential to consider the cost of designer/art director recruiting as well the ongoing costs of maintaining the new employee.
You can expect to pay around $97,448 per year for a designer/art director, as this is the median yearly salary nationally. This can vary depending on what state or city you're hiring in. If you're hiring for contract work or on a per-project basis, hourly rates for designer/art directors in the US typically range between $28 and $75 an hour.