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Developer and marketer demographics and statistics in the US

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Developer and marketer demographics by:

Developer and marketer gender statistics

36.7% of developer and marketers are women and 63.3% of developer and marketers are men.
  • Male, 63.3%
  • Female, 36.7%

Developer and marketer gender ratio

GenderPercentages
Male63.3%
Female36.7%

Developer and marketer gender pay gap

Women earn 93¢ for every $1 earned by men

male-income
Male income
$85,523
female-income
Female income
$79,528

Developer and marketer gender ratio over time

This data breaks down the percentage of men and women in developer and marketer positions over time. Currently, 36.7% of developer and marketers are female.
Male
Female
100%
80%
60%
40%
20%
0%
2010
2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021

Developer and marketer gender ratio by year

YearMaleFemale
201079.75%20.25%
201179.51%20.49%
201279.96%20.04%
201379.91%20.09%
201478.58%21.42%
201578.23%21.77%
201678.14%21.86%
201777.36%22.64%
201865.42%34.58%
201964.42%35.58%
202062.93%37.07%
202163.29%36.71%

Developer and marketer related jobs gender ratio

We compared developer and marketers with similar job titles to see how gender ratios vary. As you can see, sales superintendent and route sales manager have the biggest gender ratio gaps.

Job titleMaleFemale
Catering Sales Manager19%81%
Director Of Admissions And Marketing20%80%
Media Traffic Manager20%80%
Developer And Marketer63%37%
Director Of Sales Engineering93%7%
Route Sales Manager94%6%
Sales Superintendent95%5%

Developer and marketer demographics by race

The most common ethnicity among developer and marketers is White, which makes up 74.6% of all developer and marketers. Comparatively, 8.7% of developer and marketers are Hispanic or Latino and 8.2% of developer and marketers are Asian.
  • White, 74.6%
  • Hispanic or Latino, 8.7%
  • Asian, 8.2%
  • Unknown, 5.3%
  • Black or African American, 3.0%
  • American Indian and Alaska Native, 0.2%

Developer and marketer race

Developer and marketer racePercentages
White74.6%
Hispanic or Latino8.7%
Asian8.2%
Unknown5.3%
Black or African American3.0%
American Indian and Alaska Native0.2%

Developer and marketer race and ethnicity over time

See how developer and marketer racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.

Developer and marketer race and ethnicity by year

YearWhiteBlack or African AmericanAsianHispanic or Latino
201083.20%3.77%4.83%6.40%
201182.97%3.67%5.02%6.54%
201281.98%4.30%4.92%6.96%
201382.82%3.53%5.17%6.71%
201481.64%4.15%5.07%7.25%
201581.26%3.56%5.82%7.41%
201680.88%3.69%5.85%7.32%
201780.80%3.66%6.04%7.44%
201879.66%3.34%7.30%7.37%
201977.79%3.14%8.02%8.43%
202075.01%3.41%8.18%8.85%
202174.58%3.04%8.15%8.67%

Developer and marketer wage gap by race

According to our data, asian developer and marketers have the highest average salary compared to other ethnicities. Black or african american developer and marketers have the lowest average salary at $79,529.
$96,000
$92,000
$88,000
$84,000
$80,000
$76,000
Unknown
White
Black or African American
Asian
Hispanic or Latino
EthnicitySalary
Unknown$84,971
White$84,483
Black or African American$79,529
Asian$95,280
Hispanic or Latino$84,111

Average developer and marketer age

See how the average age of developer and marketers varies based on ethnicity and gender.
Male
Female

Developer and marketer age by race and gender

RaceMale ageFemale age
Unknown37.536
White4037
Black or African American4537
Asian3936
Hispanic or Latino3934

Developer and marketer age breakdown

The average age of developer and marketers is 40+ years years old, representing 44% of the developer and marketer population.

40+ years

30-40 years

20-30 years


Developer and marketer age breakdown

Developer And Marketer YearsPercentages
40+ years44%
30-40 years39%
20-30 years17%

Developer and marketer educational attainment

The most common degree for developer and marketers is bachelor's degree, with 72% of developer and marketers earning that degree. The second and third most common degree levels are master's degree degree at 16% and master's degree degree at 5%.
  • Bachelor's, 72%
  • Master's, 16%
  • Associate, 5%
  • High School Diploma, 2%
  • Other Degrees, 5%

Developer and marketers by degree level

Developer and marketer degreePercentages
Bachelor's72%
Master's16%
Associate5%
High School Diploma2%
Other Degrees5%

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Developer and marketer wage gap by degree level

According to the data, developer and marketers with a Doctorate degree earn more than those without, at $109,412 annually. With a Master's degree, developer and marketers earn a median annual income of $103,522 compared to $88,508 for developer and marketers with an Bachelor's degree.
$114,000
$109,000
$104,000
$99,000
$94,000
$89,000
$84,000
Master's Degree
Bachelor's Degree
Doctorate Degree
EducationSalary
Master's Degree$103,522
Bachelor's Degree$88,508
Doctorate Degree$109,412

Developer and marketer employment statistics

Most developer and marketers work for a private in the technology industry.

Company size where developer and marketers work

Below, you can see the size of companies where developer and marketers work.

< 50 employees

50 - 100 employees

100 - 500 employees

500 - 1,000 employees

1,000 - 10,000 employees

> 10,000

Developer and marketer jobs by employer size

Company sizePercentages
< 50 employees6%
50 - 100 employees11%
100 - 500 employees18%
500 - 1,000 employees15%
1,000 - 10,000 employees21%
> 10,000 employees29%

Developer and marketer jobs by company type

Employees with the developer and marketer job title have their preferences when it comes to working for a company. For instance, most developer and marketers prefer to work at private companies over public companies.

Education

Public

Private

Government

Developer and marketer jobs by sector

Company typePercentages
Education5%
Public39%
Private54%
Government2%

Developer and marketer jobs by industry

The most common industries for developer and marketers are technology, finance and professional.

Technology

Fortune 500

Finance

Professional

Media

Developer and marketer turnover and employment statistics

Developer and marketer unemployment rate over time

The unemployment rate for developer and marketers between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.

Developer and marketer unemployment rate by year

YearDeveloper and marketer unemployment rate
20107.47%
20116.19%
20125.30%
20134.87%
20143.70%
20153.36%
20163.08%
20172.97%
20183.34%
20193.54%
20204.71%
20214.59%

Average developer and marketer tenure

The average developer and marketer stays at their job for 1-2 years, based on the 352 developer and marketers resumes in Zippia's database.

Less than one year

1-2 years

3-4 years

5-7 years

8-10 years

11+ years

Developer and marketer tenure statistics

Number of yearsPercentages
Less than 1 year21%
1-2 years37%
3-4 years14%
5-7 years13%
8-10 years5%
11+ years10%

Developer and marketer LGBT ratio compared to similar jobs

Review the percent of developer and marketers that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
Job titleLGBTJob openings
Regional Sales Executive7.25%211,538
Advertising & Promotion Manager9.54%15,051
Developer And Marketer9.86%-
Assistant Director Of Public Relations16.11%24,202

Similar developer and marketer jobs LGBT demographics

ProfessionPercentages of LGBT Job openings
Regional Sales Executive7.25%211,538
Advertising & Promotion Manager9.54%15,051
Assistant Director Of Public Relations16.11%24,202

Foreign languages spoken by developer and marketers

The most common foreign language among developer and marketers is Spanish at 37.5%. The second-most popular foreign language spoken is Chinese at 16.7% and French is the third-most popular at 12.5%.
  • Spanish, 37.5%
  • Chinese, 16.7%
  • French, 12.5%
  • Portuguese, 8.3%
  • Italian, 8.3%
  • Other, 16.7%

Developer and marketer languages spoken

Foreign languagePercentages
Spanish37.5%
Chinese16.7%
French12.5%
Portuguese8.3%
Italian8.3%
Other16.7%

Developer and marketer jobs

Developer and marketer location demographics

The amount you can make as a developer and marketer can depend on where you live. For example, the highest salary of developer and marketers is $152,474. Use our chart to find out where that salary is located.

Where do developer and marketers earn the most?

Developer and marketers earn the most in California, where the average developer and marketer salary is $101,461. The map here shows where developer and marketers earn the highest salaries in the U.S. The darker areas across the 50 states highlight the highest salaries.
Average salary

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