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Digital account manager vs revenue manager

The differences between digital account managers and revenue managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a digital account manager and a revenue manager. Additionally, a revenue manager has an average salary of $86,270, which is higher than the $63,612 average annual salary of a digital account manager.

The top three skills for a digital account manager include digital marketing, digital account and account management. The most important skills for a revenue manager are revenue cycle, reservations, and customer service.

Digital account manager vs revenue manager overview

Digital Account ManagerRevenue Manager
Yearly salary$63,612$86,270
Hourly rate$30.58$41.48
Growth rate10%10%
Number of jobs147,790110,405
Job satisfaction--
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 63%
Average age3939
Years of experience1010

What does a digital account manager do?

A digital account manager is typically in charge of overseeing digital client accounts. They serve as the clients' point of contact throughout the procedures, identifying and meeting their needs while adhering to the company's policies and regulations. Their responsibilities often include establishing and maintaining portfolios, analyzing account metrics, responding to inquiries, and addressing issues and concerns, resolving them in a timely and efficient manner. They must also set digital strategies, monitoring their progress while regularly preparing performance reports.

What does a revenue manager do?

A revenue manager is responsible for conducting price analysis and revenue strategies to support business development and improve marketing techniques. Revenue managers research on the current market trends, evaluate statistical data of resources, maintain reasonable rates, and match the competitiveness of other hotel industries. They also work closely with the marketing and public relations team on releasing press releases, managing media appearance, and publishing content on the digital platform. A revenue manager must have excellent communication and organizational skills, tracking business and financial transactions, and coordinating with potential clients for partnerships.

Digital account manager vs revenue manager salary

Digital account managers and revenue managers have different pay scales, as shown below.

Digital Account ManagerRevenue Manager
Average salary$63,612$86,270
Salary rangeBetween $47,000 And $85,000Between $59,000 And $124,000
Highest paying CityWashington, DCNovato, CA
Highest paying stateRhode IslandCalifornia
Best paying companyVerizon CommunicationsMeta
Best paying industryProfessionalTechnology

Differences between digital account manager and revenue manager education

There are a few differences between a digital account manager and a revenue manager in terms of educational background:

Digital Account ManagerRevenue Manager
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 63%
Most common majorMarketingBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Digital account manager vs revenue manager demographics

Here are the differences between digital account managers' and revenue managers' demographics:

Digital Account ManagerRevenue Manager
Average age3939
Gender ratioMale, 46.8% Female, 53.2%Male, 41.6% Female, 58.4%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between digital account manager and revenue manager duties and responsibilities

Digital account manager example responsibilities.

  • Manage SEM budgets and provide strategy consultation on paid-search marketing, display advertising, and social media.
  • Lead data visualization and create compelling reports that provide strategic implications.
  • Manage schedule milestone dates in company database; supervise full-service vendor in updating Smartsheet schedule.
  • Work with SEM and SEO strategists.
  • Plan and execute SEM, SEO, target display, pre-roll, email, and social media advertising campaigns.
  • Address and resolve JIRA tickets.
  • Show more

Revenue manager example responsibilities.

  • Manage room availability and rates on a daily basis within the PMS, OTA and CRS to maximize room revenue.
  • Manage OTA channel partners and perform market analysis including monitoring trends, need periods, promotional opportunities and rate parities.
  • Manage and oversee performance of all OTA and contract rates ensuring the hotel is positioned correctly base on changing demand.
  • Maintain spreadsheets and ERP applications to analyze and manage collections for manufacturers regarding all aspects of receivables.
  • Evaluate group booking opportunities for pattern and placement and provide pricing recommendations to ensure maximum revenue potential is achieved.
  • Manage accounts receivable accountants performing monthly accounting closes, reconciliations, and revenue and billing subsystem adjustments and maintenance.
  • Show more

Digital account manager vs revenue manager skills

Common digital account manager skills
  • Digital Marketing, 27%
  • Digital Account, 8%
  • Account Management, 6%
  • Campaign Performance, 4%
  • Google Analytics, 4%
  • Project Management, 3%
Common revenue manager skills
  • Revenue Cycle, 11%
  • Reservations, 8%
  • Customer Service, 7%
  • Patients, 6%
  • Cycle Management, 6%
  • Revenue Management, 5%

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