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Digital communications manager vs web manager

The differences between digital communications managers and web managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a digital communications manager and a web manager. Additionally, a web manager has an average salary of $82,696, which is higher than the $70,102 average annual salary of a digital communications manager.

The top three skills for a digital communications manager include SEO, powerpoint and A/B. The most important skills for a web manager are digital marketing, wordpress, and html css.

Digital communications manager vs web manager overview

Digital Communications ManagerWeb Manager
Yearly salary$70,102$82,696
Hourly rate$33.70$39.76
Growth rate10%10%
Number of jobs74,036107,495
Job satisfaction--
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 73%
Average age3939
Years of experience1010

What does a digital communications manager do?

A digital communications manager is an individual who is responsible for promoting the products and goals of an organization to the public using the latest digital marketing strategies. Digital communications managers are required to supervise the daily ownership of the content and management of the organization's website and other digital platforms owned by them. They must work closely with the organization's campaign staff so that they can identify compelling ideas for web stories and maintain a content pipeline. Digital communications managers are also required to be up-to-date with current digital trends and developments.

What does a web manager do?

Web Managers are responsible for managing websites for organizations. Their duties include managing website upgrades, testing for website performance, implement a strategy to increase web traffic and subscribers, troubleshooting website issues, and responding to security breaches. They create content audits as well as ensuring the website has brand strategy alignment. A Web Manager ensures website compliance with all regulations and keeps abreast of the best practice of the industry. They must possess good problem-solving skills and knowledge in search engine optimization.

Digital communications manager vs web manager salary

Digital communications managers and web managers have different pay scales, as shown below.

Digital Communications ManagerWeb Manager
Average salary$70,102$82,696
Salary rangeBetween $45,000 And $107,000Between $54,000 And $125,000
Highest paying CitySan Francisco, CASan Jose, CA
Highest paying stateRhode IslandHawaii
Best paying companyCitiMeta
Best paying industryMedia-

Differences between digital communications manager and web manager education

There are a few differences between a digital communications manager and a web manager in terms of educational background:

Digital Communications ManagerWeb Manager
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 73%
Most common majorCommunicationBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Digital communications manager vs web manager demographics

Here are the differences between digital communications managers' and web managers' demographics:

Digital Communications ManagerWeb Manager
Average age3939
Gender ratioMale, 42.9% Female, 57.1%Male, 56.4% Female, 43.6%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between digital communications manager and web manager duties and responsibilities

Digital communications manager example responsibilities.

  • Manage an internal development and QA staff with on-going freelance/contractor support.
  • Founded and maintain the department HTML newsletter.
  • Create daily video memes and post to Facebook.
  • Create and maintain content production for Facebook page.
  • Lead re-design of entire site; build out all pages myself within a WordPress template.
  • Develop and execute a CRM strategy using customer behavior data to increase customer retention.
  • Show more

Web manager example responsibilities.

  • Plan workflow and train catalog editors to manage XML.
  • Utilize 3scale tool to manage the API accessibility for external users.
  • Manage UI flow, technical standards, development and maintenance for these tools.
  • Manage the QA process from the business side to ensure that the proper test plans are executed.
  • Manage site content including a graphic image library and product catalog using various tools including HTML and content management software.
  • Design and manage daily and monthly e-newsletters publish in XML and deliver to subscribers via e-mail in ASCII and HTML formats.
  • Show more

Digital communications manager vs web manager skills

Common digital communications manager skills
  • SEO, 8%
  • PowerPoint, 6%
  • A/B, 5%
  • KPIs, 5%
  • Digital Marketing, 5%
  • Twitter, 4%
Common web manager skills
  • Digital Marketing, 9%
  • WordPress, 9%
  • Html Css, 7%
  • B Testing, 6%
  • Google Analytics, 5%
  • HTML, 4%

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