Working as a Digital Content Producer

There is more than meets the eye when it comes to being a digital content producer. For example, did you know that they make an average of $28.1 an hour? That's $58,454 a year!

Between 2018 and 2028, the career is expected to grow 5% and produce 7,200 job opportunities across the U.S.

What Does a Digital Content Producer Do

There are certain skills that many digital content producers have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed analytical skills, good judgment and critical-thinking skills.

When it comes to the most important skills required to be a digital content producer, we found that a lot of resumes listed 14.5% of digital content producers included digital strategy, while 9.5% of resumes included news stories, and 9.4% of resumes included web content. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.

When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the digital content producer job title. But what industry to start with? Most digital content producers actually find jobs in the media and professional industries.

How To Become a Digital Content Producer

If you're interested in becoming a digital content producer, one of the first things to consider is how much education you need. We've determined that 74.7% of digital content producers have a bachelor's degree. In terms of higher education levels, we found that 16.5% of digital content producers have master's degrees. Even though most digital content producers have a college degree, it's impossible to become one with only a high school degree or GED.

Choosing the right major is always an important step when researching how to become a digital content producer. When we researched the most common majors for a digital content producer, we found that they most commonly earn bachelor's degree degrees or master's degree degrees. Other degrees that we often see on digital content producer resumes include associate degree degrees or high school diploma degrees.

You may find that experience in other jobs will help you become a digital content producer. In fact, many digital content producer jobs require experience in a role such as internship. Meanwhile, many digital content producers also have previous career experience in roles such as production assistant or editor.

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Average Salary$58,454
Job Growth Rate5%

Digital Content Producer Jobs

Digital Content Producer Career Paths

Top Careers Before Digital Content Producer
Editor9.8 %
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Top Careers After Digital Content Producer
Editor6.9 %
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What is the right job for my career path?

Tell us your goals and we'll match you with the rights job to get there.

Average Salary for a Digital Content Producer

Digital Content Producers in America make an average salary of $58,454 per year or $28 per hour. The top 10 percent makes over $75,000 per year, while the bottom 10 percent under $45,000 per year.
Average Salary
$58,454

Best Paying Cities

City
Average Salary

Recently Added Salaries

Job TitleCompanyCompanyStart DateSalary
Digital Content Producer
Digital Content Producer
UNC Department of Public Safety
UNC Department of Public Safety
02/29/2020
02/29/2020
$58,90002/29/2020
$58,900
Digital Content Producer
Digital Content Producer
Kelly Services
Kelly Services
01/21/2020
01/21/2020
$73,04501/21/2020
$73,045
Digital Content Producer
Digital Content Producer
UNC Department of Public Safety
UNC Department of Public Safety
01/17/2020
01/17/2020
$60,00001/17/2020
$60,000
Digital Content Producer
Digital Content Producer
Alameda County Office of Education
Alameda County Office of Education
08/25/2019
08/25/2019
$74,65008/25/2019
$74,650
Digital Content Producer
Digital Content Producer
University of California
University of California
07/21/2019
07/21/2019
$45,00007/21/2019
$45,000
See More Recent Salaries

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Digital Content Producer Demographics

Gender

Male

54.7 %

Female

41.6 %

Unknown

3.6 %
Ethnicity

White

56.6 %

Hispanic or Latino

18.5 %

Black or African American

10.8 %
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Foreign Languages Spoken

Spanish

57.9 %

Italian

15.8 %

French

13.2 %
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Digital Content Producer Education

Schools

Temple University

9.2 %

University of Missouri - Columbia

7.9 %

New York University

7.9 %

University of California - Los Angeles

6.6 %
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Majors

Journalism

24.7 %

Communication

21.5 %

Photography

12.1 %

Marketing

4.9 %
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Degrees

Bachelors

74.7 %

Masters

16.5 %

Associate

4.2 %

Certificate

3.5 %
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Entry Level Jobs For Becoming A Digital Content Producer

Job type you want
Full Time
Part Time
Internship
Temporary

Top Skills For a Digital Content Producer

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 14.5% of digital content producers listed digital strategy on their resume, but soft skills such as analytical skills and good judgment are important as well.

Best States For a Digital Content Producer

Some places are better than others when it comes to starting a career as a digital content producer. The best states for people in this position are California, Alaska, New York, and Utah. Digital content producers make the most in California with an average salary of $75,795. Whereas in Alaska and New York, they would average $74,805 and $70,483, respectively. While digital content producers would only make an average of $67,913 in Utah, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.

1. New York

Total Digital Content Producer Jobs:
524
Highest 10% Earn:
$116,000
Location Quotient:
2.72
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here

2. California

Total Digital Content Producer Jobs:
617
Highest 10% Earn:
$112,000
Location Quotient:
1.3
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here

3. Utah

Total Digital Content Producer Jobs:
38
Highest 10% Earn:
$99,000
Location Quotient:
1.04
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here
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Top Digital Content Producer Employers

1. Fox Sports Grill
4.1
Avg. Salary: 
$46,301
Digital Content Producers Hired: 
12+
2. CBS
4.7
Avg. Salary: 
$53,456
Digital Content Producers Hired: 
10+
3. Raycom Media
4.5
Avg. Salary: 
$56,981
Digital Content Producers Hired: 
5+
4. NBCUniversal
4.8
Avg. Salary: 
$50,572
Digital Content Producers Hired: 
5+
5. Crain Communications
3.9
Avg. Salary: 
$51,900
Digital Content Producers Hired: 
4+
6. NFL
4.7
Avg. Salary: 
$50,681
Digital Content Producers Hired: 
4+

Digital Content Producer Videos

Recently Added Digital Content Producer Jobs

Updated October 2, 2020