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Digital content producer skills for your resume and career

Updated January 8, 2025
3 min read
Quoted experts
Michael Wagner,
Joshua Abboud Ph.D.
Below we've compiled a list of the most critical digital content producer skills. We ranked the top skills for digital content producers based on the percentage of resumes they appeared on. For example, 11.9% of digital content producer resumes contained digital platforms as a skill. Continue reading to find out what skills a digital content producer needs to be successful in the workplace.

15 digital content producer skills for your resume and career

1. Digital Platforms

Here's how digital content producers use digital platforms:
  • Report breaking news on many digital platforms, including setting up live streams and sending out mobile alerts.
  • Established and executed content editorial calendar for all digital platforms.

2. Instagram

Here's how digital content producers use instagram:
  • Promote stories and post photos via social media, including Facebook, Twitter and Instagram.
  • Managed the company's social media accounts and developed marketing campaigns on Facebook and Instagram.

3. Facebook

Here's how digital content producers use facebook:
  • Organize all publicly viewed content on company websites * Manage social media sites (Facebook, Twitter, etc.)
  • Increased social media following using organic methods by 1500 fans on Facebook and Twitter for Internet station, Graffiti Radio.

4. Twitter

Here's how digital content producers use twitter:
  • Optimized radio station fan bases by applying social media promotional strategies using You Tube, Face- book, and Twitter.
  • Managed the newspaper s Twitter feed with TweetDeck.

5. HTML

Here's how digital content producers use html:
  • Supervised encoding and uploading content and interactive web-designs using HTML, CSS, Java and Flash
  • Produce entertainment web content for Big Picture Big Sound Developed HTML alumni emails for Columbia University Edited XML education content for McGraw-Hill

6. News Stories

News Story is a term that is quite self-explanatory as it refers to all the information that is recorded either in writing or as an interview and aims to inform the public about any particular matter, event, idea or mishap. A news story can be very short as well lengthy depending on the type and quantity of content and consist of relevant facts and figures.

Here's how digital content producers use news stories:
  • Typed and edited local and regional news stories for WHAS-TV main website as well as monitoring social media sites.
  • Write and edit music, entertainment, sports and world news stories for publication on station websites.

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7. Social Platforms

Social platforms refer to those areas where people interact digitally through internet access devices; they include sites or pages such as Twitter, Facebook, or Instagram. Users of these sites can easily share by sending and receiving media content through the sites.

Here's how digital content producers use social platforms:
  • Set strategy for growing viewers on digital and social platforms and created original content for both.
  • Manage social media accounts for three separate Radio properties across all social platforms.

8. WordPress

Here's how digital content producers use wordpress:
  • Planned, and built Digital Resource Center working beta site in Wordpress CMS.
  • Provided content editing and utilized WordPress editorial calendar to plan weekly posts.

9. CSS

Here's how digital content producers use css:
  • Optimized CSS for cross-browser functionality and compatibility.
  • Convert approved art into working responsive templates using CSS and applicable CMS template design utilities.

10. Digital Marketing

Here's how digital content producers use digital marketing:
  • Assisted with creation of seasonal digital marketing stories/advertising that drove digital sales increases.
  • Partnered with Brand Management teams to strategically develop and execute digital marketing promotions.

11. Web Content

Here's how digital content producers use web content:
  • Visualized opportunities for cross-promotion of on-air and web content.
  • Produced original video web content.

12. Content Production

Here's how digital content producers use content production:
  • Apply SEO and social media best practices to all content production including keyword implementation, tagging and measuring outcomes.
  • Managed company websites, content production and planning, digital content, video editing and graphics.

13. Proofreading

Here's how digital content producers use proofreading:
  • Revised editing and proofreading processes to increase content productivity.
  • Utilize Adobe InDesign for page layout - Proofreading, entering, and editing all pertinent information in sports section

14. Photography

Here's how digital content producers use photography:
  • Produced Digital Media including graphics, videos, photography and other image media for a company specializing in touch-screen media technology.
  • Assembled and disassembled production equipment for the director of photography.

15. Relevant Content

Here's how digital content producers use relevant content:
  • Push relevant content to the station's app.
top-skills

What skills help Digital Content Producers find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What skills stand out on digital content producer resumes?

Michael WagnerMichael Wagner LinkedIn profile

Professor and Department Head of Digital Media, Drexel University

Primarily an understanding of how to be productive in virtual teams. Anything that proves that somebody is capable of working independently and reliably.

What hard/technical skills are most important for digital content producers?

Joshua Abboud Ph.D.

Associate Professor, Director of Bachelor of Liberal Studies, University of Kentucky

I mentioned developing unique research skills as an important part of your resume, but to me, it is the single most important hard skill for a content writer. You often won't have a lot of time and will have to start a project from scratch. Moving from general information to more specific sources and knowing how and when to do this will make you stand out as a writer who has important things to say. You have to think of your writing as always persuasive, no matter what you are working on. You are telling a story, and you have a specific audience that needs to hear that story. The more specific you can make that story, the better your information and the more unique your approach to the topic will be. Make your writing stand out.

The second is probably the ability to edit your work. I teach many students who tell me they aren't very good at editing their own work. Most likely, it is because they don't like to read their own work. Become a fan of writing; what I mean by that is read writing for the writing itself. Develop a sense for the style of other writers, but most of all, enjoy your own writing. Read your own writing, silently and out loud. Listen to how it sounds, your word choices, your rhythm, the cadence. When something sounds off, you will be able to revise it. Editing does not just mean typos or grammar mechanics (although, it is definitely that as well). This all leads back to developing your own style and brand of writing.

What digital content producer skills would you recommend for someone trying to advance their career?

Craig Stark Ph.D.Craig Stark Ph.D. LinkedIn profile

Associate Professor of Communications, Department Head of Communications, Susquehanna University

If a graduate needs to take a gap year from work, the best thing I think they could do is stay involved with the industry. Subscribe to email and text updates from trade magazines, follow regulatory agencies like the FCC and FTC online, and stay in touch. Maintain contact with anyone that you've networked with and attend any virtual job fairs or conferences that you can. Use the time to practice and hone any technical or professional skills that you're interested in. The most important thing is to stay up-to-date and involved as much as you can, so that when the gap year is over it will be easier to get back into the swing.

What type of skills will young digital content producers need?

Dr. Christina FisanickDr. Christina Fisanick LinkedIn profile

Associate Professor of English, California University of Pennsylvania

College graduates in 2021 and beyond, need all of the skills that English programs have to offer: critical thinking, effective communication, creativity, and flexibility. New hires need to be able to adapt to workplace changes quickly and with aplomb, which requires critical thinking and problem solving and the ability to communicate those solutions to a diverse audience clearly and effectively. Those skills are refined and practiced regularly in English programs.

What soft skills should all digital content producers possess?

Dr. Ryan StoufferDr. Ryan Stouffer LinkedIn profile

Associate Professor, Longwood University

Increase uncertainty and probably lack of hiring some fields other fields again because I mentioned are doing better than ever, I think soft skills are the two biggest I have our communication, surprise, surprise and project management. Communication I think in the again the digital age, working from home working from all over the country both the written communication and oral communication needs to be top notch and proactive.

I know many of my soon-to-be-graduates struggle, sometimes being proactive in their communication reaching out to me when things are happening as opposed to after things are happening, so I think that idea of always being open always responding like hey I got that email or yet i'm working on it may be a few days and just always having that communication flowing here is one of the most important skills in both written and oral format.

And i've mentioned project management so many people are now either working from home or working on their own much more working and kind of out with direct without direct supervision.
And so the ability to stay organized and stay efficient is huge, something I personally feel i'm really strong and I always try to impart my my students come up with an organizational strategy, make sure none those balls get dropped, make sure you know where all your projects are because I think that ability to do that be efficient and work from home work from anywhere is a really something you'd set soon to be graduates or recent graduates apart here.

List of digital content producer skills to add to your resume

Digital content producer skills

The most important skills for a digital content producer resume and required skills for a digital content producer to have include:

  • Digital Platforms
  • Instagram
  • Facebook
  • Twitter
  • HTML
  • News Stories
  • Social Platforms
  • WordPress
  • CSS
  • Digital Marketing
  • Web Content
  • Content Production
  • Proofreading
  • Photography
  • Relevant Content
  • YouTube
  • Content Creation
  • Adobe Photoshop
  • Project Management
  • Content Management System
  • Multimedia Content
  • Graphic Design
  • Adobe Creative Suite
  • Adobe Premiere
  • Video Production
  • News Website
  • Social Media Sites
  • Search Engine Optimization
  • Digital Assets
  • Radio Station
  • User Experience
  • Assignment Desk
  • Content Development
  • Curate
  • Content Strategy
  • Photo Galleries
  • Media Management
  • Email Campaigns
  • Motion Graphics
  • Animation
  • Clips
  • Digital Production
  • Livestream
  • Editorial Calendar

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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