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Digital content specialist vs specialist

The differences between digital content specialists and specialists can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a digital content specialist, becoming a specialist takes usually requires 1-2 years. Additionally, a specialist has an average salary of $58,013, which is higher than the $54,127 average annual salary of a digital content specialist.

The top three skills for a digital content specialist include digital content, digital marketing and content strategy. The most important skills for a specialist are patients, customer service, and work ethic.

Digital content specialist vs specialist overview

Digital Content SpecialistSpecialist
Yearly salary$54,127$58,013
Hourly rate$26.02$27.89
Growth rate19%10%
Number of jobs45,100358,433
Job satisfaction--
Most common degreeBachelor's Degree, 83%Bachelor's Degree, 49%
Average age3742
Years of experience62

What does a digital content specialist do?

Digital content specialists are employees who work on the writings and posts that an official company page publishes digitally. This content may be posted on the company website or social media pages. Digital content specialists should be able to write, edit, and proofread posts before publishing them. They should also be familiar with the company's branding so that the contents they publish are consistent with the branding and overall image of the company. They carefully curate posts to ensure that every content they have is in line with the company image. Digital content specialists should be familiar with the current trends in the digital landscape and should also be technologically-savvy.

What does a specialist do?

Specialists are employees who are responsible for specific tasks or activities in the department they are assigned to. The actions or tasks they work on are related to their educational background or work experiences. They are usually highly skilled in specializations related to the work they are assigned to. Specialists are also highly trained on the competencies that are required of their specialty. As such, they are focused on the skills and competencies that are needed to enhance their experience in their specific field further.

Digital content specialist vs specialist salary

Digital content specialists and specialists have different pay scales, as shown below.

Digital Content SpecialistSpecialist
Average salary$54,127$58,013
Salary rangeBetween $39,000 And $74,000Between $32,000 And $104,000
Highest paying CitySeattle, WAJersey City, NJ
Highest paying stateWashingtonNew Jersey
Best paying companyNational Railroad Passenger CorporationThe Citadel
Best paying industryHospitality-

Differences between digital content specialist and specialist education

There are a few differences between a digital content specialist and a specialist in terms of educational background:

Digital Content SpecialistSpecialist
Most common degreeBachelor's Degree, 83%Bachelor's Degree, 49%
Most common majorCommunicationBusiness
Most common collegeHarvard UniversityStanford University

Digital content specialist vs specialist demographics

Here are the differences between digital content specialists' and specialists' demographics:

Digital Content SpecialistSpecialist
Average age3742
Gender ratioMale, 47.4% Female, 52.6%Male, 47.5% Female, 52.5%
Race ratioBlack or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 9.7% White, 67.6% American Indian and Alaska Native, 0.1%Black or African American, 11.4% Unknown, 5.4% Hispanic or Latino, 16.4% Asian, 10.5% White, 55.9% American Indian and Alaska Native, 0.4%
LGBT Percentage10%11%

Differences between digital content specialist and specialist duties and responsibilities

Digital content specialist example responsibilities.

  • Lead the content transition from WordPress to Drupal.
  • Develop and manage advertising campaigns through Google AdWords, Facebook, and AdRoll.
  • Manage brand messaging on social networks and the development of custom Facebook tabs by vendors.
  • Manage e-commerce demand generation programs for www.ToshibaDirect.com.
  • Develop and post product demos on YouTube, providing quick understanding of functionality to differentiate solutions and generate leads.
  • Implement content on client websites through WordPress content management system.
  • Show more

Specialist example responsibilities.

  • Create, manage, and assist users with SharePoint sites.
  • Manage an on-site IRB and company good clinical practice (GCP) inspection.
  • Manage SharePoint sites by creating, editing, and customizing company sites, libraries and security.
  • Manage the building of accounts, assigning of static IP's, and scheduling of business class installations.
  • Convert servers from UNIX to Linux, all hardware diagnostics and repair including printers/plotters/desktops etc.
  • Follow safety procedures such as maintenance of all equipment (Telxon scanners, terminals and ladders).
  • Show more

Digital content specialist vs specialist skills

Common digital content specialist skills
  • Digital Content, 16%
  • Digital Marketing, 8%
  • Content Strategy, 7%
  • Google Analytics, 4%
  • HTML, 3%
  • Web Content, 3%
Common specialist skills
  • Patients, 15%
  • Customer Service, 11%
  • Work Ethic, 5%
  • Patient Care, 4%
  • Exceptional Client, 4%
  • Troubleshoot, 4%

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