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Digital designer vs product designer

The differences between digital designers and product designers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-12 months to become a digital designer, becoming a product designer takes usually requires 2-4 years. Additionally, a product designer has an average salary of $102,033, which is higher than the $72,987 average annual salary of a digital designer.

The top three skills for a digital designer include sketch, digital marketing and graphic design. The most important skills for a product designer are sketch, visual design, and UI.

Digital designer vs product designer overview

Digital DesignerProduct Designer
Yearly salary$72,987$102,033
Hourly rate$35.09$49.05
Growth rate3%3%
Number of jobs61,10998,465
Job satisfaction--
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 61%
Average age3840
Years of experience124

What does a digital designer do?

A digital designer is an individual who is responsible for creating digital assets for multimedia and graphic projects that can include mobile applications, video games, and interactive displays. Digital designers must collaborate with project managers, design teams, and content experts to interpret the team's concepts into a design that will deliver an effective user experience. They must be experts in using computer software and applications to create digital designs and convert data to a graphical interface such as HTML, CSS, and JavaScript. Digital designers must also have a bachelor's degree in graphic design or fine arts.

What does a product designer do?

A product designer's key responsibilities are to perform design research, selecting the best materials, and develop user storyboards for the client and users' best interest. Product designers usually work with a whole design team, documenting suggestions to deliver high-quality outputs or improve existing products to match the market trends. They must also communicate with other skilled professionals to enhance their ideas and consult clients for any necessary adjustments that would affect the total user experience. A product designer should also have extensive knowledge of the consumer's preference to make the design more appealing and engaging.

Digital designer vs product designer salary

Digital designers and product designers have different pay scales, as shown below.

Digital DesignerProduct Designer
Average salary$72,987$102,033
Salary rangeBetween $46,000 And $114,000Between $68,000 And $152,000
Highest paying CitySan Francisco, CASacramento, CA
Highest paying stateCaliforniaWashington
Best paying companyLyftNetflix
Best paying industryAutomotiveTechnology

Differences between digital designer and product designer education

There are a few differences between a digital designer and a product designer in terms of educational background:

Digital DesignerProduct Designer
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 61%
Most common majorGraphic DesignGraphic Design
Most common collegeUniversity of PennsylvaniaCarnegie Mellon University

Digital designer vs product designer demographics

Here are the differences between digital designers' and product designers' demographics:

Digital DesignerProduct Designer
Average age3840
Gender ratioMale, 60.0% Female, 40.0%Male, 74.2% Female, 25.8%
Race ratioBlack or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%Black or African American, 1.1% Unknown, 4.5% Hispanic or Latino, 7.3% Asian, 10.1% White, 76.7% American Indian and Alaska Native, 0.4%
LGBT Percentage13%8%

Differences between digital designer and product designer duties and responsibilities

Digital designer example responsibilities.

  • Manage various clients and projects as a sole proprietor, specializing in creative design, animation, and illustration.
  • Use ASP.NET and XML to automate common workflow tasks due to extremely high volume of designs to be create.
  • Manage website redesign including copywriting and updating all website content.
  • Work in SharePoint, Dreamweaver, HTML5, CSS, wireframes, storyboards, and WordPress.
  • Create weekly HTML email campaigns to generate a marketing presence and drive traffic to their social media and web sites.
  • Make clickable prototypes using InVision.
  • Show more

Product designer example responsibilities.

  • Manage PDM system, updating technical, fit and design information.
  • Lead front-end QA of all major releases, filing, prioritizing and fixing bugs myself.
  • Manage all aspects of production including QC, packaging needs, and adherence to worldwide product standard protocols.
  • Lead FMEA (failure modes and effects analysis) team and DVP (design verification plan) prove-out for system.
  • Provide responsive html layouts using bootstrap and hand code CSS.
  • Design and develop high-fidelity user interface prototypes in HTML, JavaScript, and VBScript base on product requirements.
  • Show more

Digital designer vs product designer skills

Common digital designer skills
  • Sketch, 12%
  • Digital Marketing, 7%
  • Graphic Design, 7%
  • Digital Design, 6%
  • Adobe Creative Suite, 5%
  • UI, 4%
Common product designer skills
  • Sketch, 23%
  • Visual Design, 7%
  • UI, 7%
  • User Research, 6%
  • User Experience, 6%
  • Interaction Design, 5%

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